I have a website about new release movies and know I am losing revenue potential by not having built a list already.
I want to allow people to sign up to my mailing list and tick boxes for the genres they want to be notified about when new movies are released.
So what do I need to set this up? Obviously I can't send a different email for people who tick multiple boxes, or else they would end up with 5 or 6 different emails, instead of 1 where the genres are merged.
My website is built with Wordpress. Would the Formidable Forms plugin or similar be handy here? Or is this purely done with the autoresponder?
I had a look around in Mailchimp and am not sure, but ended up getting into conditional merge tag blocks. Am I going down the right road?
Sorry for all the noob questions, but I just can't find the answer online and I have been searching for weeks.
If anyone can point me in the right direction, I would be really grateful!