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Is segmentation working for you?

by prasanth1964
3 replies
Segmentation is believed as one of the most effective strategies of email marketing. We come to know the prospects that are real clickers of our emails through segmentation. Building such lists can do a world of good to our marketing efforts as well. I presume segmentation is one of the finest features of the email marketing providers.
#segmentation #working
  • Profile picture of the author ProducerK
    Segmenting your openers and clickers is very important to your email campaigns. These files you create can help you to generate revenue faster as you keep generating more active users from your cold email lists.
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    • Profile picture of the author XYZcontent
      Originally Posted by ProducerK View Post

      Segmenting your openers and clickers is very important to your email campaigns. These files you create can help you to generate revenue faster as you keep generating more active users from your cold email lists.
      Do you have any god pointers on this? (perhaps some good reading material?)
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  • Profile picture of the author billwide
    Originally Posted by prasanth1964 View Post

    Segmentation is believed as one of the most effective strategies of email marketing. We come to know the prospects that are real clickers of our emails through segmentation. Building such lists can do a world of good to our marketing efforts as well. I presume segmentation is one of the finest features of the email marketing providers.
    Segmentation is very good to use to make a difference between the openers & clickers. You can easily track this actions and segment your audience to send direct content to this "first-action" takers. Success!
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