List Building using solo ads? Still works?

11 years ago

Of course it still works, I've built a 10,000 sub list over the past month using nothing but solo ads and I'm getting around a 10% CTR on every email I send.

It's like every other form of marketing, if you do the same thing everyone else is doing your going to get crappy results. Be different, stand out.

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Alexa Smith

Banned 11 years ago

Originally Posted by criniit

I'm getting around a 10% CTR on every email I send.

You said that almost as if you imagine that a 10% click-through rate might be a good thing?!

Click-through rates as low as that tend to be accompanied by/caused by very low open-rates, which typify lists of terribly low responsiveness, i.e. characterised by being extremely difficult to monetize successfully: http://www.warriorforum.com/main-int...ml#post8661178

As Brian explains, above: test carefully.

.

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2 replies

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JensSteyaert

11 years ago

Originally Posted by Alexa Smith

You said that almost as if you imagine that a 10% click-through rate might be a good thing?!

Click-through rates as low as that tend to be accompanied by/caused by very low open-rates, which typify lists of terribly low responsiveness, i.e. characterised by being extremely difficult to monetize successfully: http://www.warriorforum.com/main-int...ml#post8661178

As Brian explains, above: test carefully.

.

If you have a big list then a 10% CTR is really great actually. Imagine having 100K subscribers with a CTR of 10%, that's 10000 clicks for every email. If you can achieve that you can retire in a couple of years

About solo ads, yes they do work, you just need to be able to test out a lot of sellers and keep your own data. Buy small packages from a lot of sellers and keep data about clicks, conversions, sales, delivery time etc.

Your own data is always the best

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Alexa Smith Banned 11 years ago

Originally Posted by JensSteyaert

Imagine having 100K subscribers with a CTR of 10%

Thanks for the suggestion, but I'd rather have a smaller, better-targeted, much more responsive list with a much higher CTR.

People with a 10% CTR have typically taken a quantitative approach to list-building, imagining that "the biggest list" and "the list that produces the most income" are the same thing (they never have been, when I've split-tested, and there are reasons for that), have often built their lists from poor quality, not-very-responsive traffic characterised by low open-rates, low subscriber-attention-rates, and low monetization rates. (They've also usually built their lists from squeeze-pages rather than from opt-ins on content-rich home-pages of content-rich sites. Some marketers have only ever built a list from a squeeze page and are genuinely unaware that far higher open-rates and click-through rates can be achieved by list-building in other ways.)

To each her own!

Originally Posted by JensSteyaert

Your own data is always the best

I certainly won't argue with that!

.
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discrat

11 years ago

Originally Posted by JensSteyaert

If you have a big list then a 10% CTR is really great actually. Imagine having 100K subscribers with a CTR of 10%, that's 10000 clicks for every email. If you can achieve that you can retire in a couple of years

About solo ads, yes they do work, you just need to be able to test out a lot of sellers and keep your own data. Buy small packages from a lot of sellers and keep data about clicks, conversions, sales, delivery time etc.

Your own data is always the best

I think 10% in niches outside IM that is a low open rate. Very low

But across the Board in the IM niche you should shoot for that. Preferably 20% or better

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discrat

11 years ago

Originally Posted by Alexa Smith

You said that almost as if you imagine that a 10% click-through rate might be a good thing?!

Click-through rates as low as that tend to be accompanied by/caused by very low open-rates, which typify lists of terribly low responsiveness, i.e. characterised by being extremely difficult to monetize successfully: http://www.warriorforum.com/main-int...ml#post8661178

As Brian explains, above: test carefully.

.

Comparing The Im niche to the non- Im niche ( which your in at least last time I checked

) is in some respect like comparing apple to oranges.

They are two different animals

Alexa, actually if you talk to a lot of the guys who are making large amounts of money in the IM Niche, that is actually NOT a bad figure , 10 % that is. Really.

Late last year I went out and did just that with a good number of well known Marketers in IM niche and picked their brains concerning this exact question about Open Rates

Again, were talking about players who get well over 500-1000 optins everyday.

If you do the math the numbers can really be staggering.

I am not saying you can't build a List like this in non-IM niches, it is just that there are more Options (for example Solo Ads) that enable IM people to have a better chance of doing it

You can talk about having smaller targeted lists or having large "untargeted" Lists, but in the end what matters is who is taking home the most cake ( and yes with some of us also adding value matters too

)

- Robert Andrew

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fey123 11 years ago

Sure, solo ads are good for me to build list
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Javisito

11 years ago

Originally Posted by info126

List Building using solo ads? Does it still works?

I mean, the subscriber of the solo ads provider has probably received too many emails. So, they are probably not going to open anymore new emails.

Share your opinion here.

I wouldn't agree with that...

Solo ads works very well for me and I make a lot of money with them.

Remember that the ones that results as clicks and Opt-Ins are still people who actively click the links in the Emails and Opt-In.

It all depends on the quality of the seller.

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stuartg

11 years ago

I love solo ads, still one of the easiest forms of advertising for newbies and produces great duplication in your team.

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nicholasb

11 years ago

I have been making a killing with solo ads for a good number of years, just like anything there is a right way and a wrong way to do them..

Most people who do it wrong usually are the biggest cry babies in the forum saying it doesn't work...

My bank account tells a different story with solo ads... They work for me, and they work damn good when you actually know what you are doing and how to market...

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Jarrod

11 years ago

Originally Posted by info126

I mean, the subscriber of the solo ads provider has probably received too many emails. So, they are probably not going to open anymore new emails.

Two things here:

1-The fact that they have received and opened a lot of emails shows just the opposite of what you state. It shows that they are the type of person that opts in and opens emails.

2-They are probably not going to open yours for long though unless you do something to really stand out. Something wild and crazy like, I don't know, build a relationship with them and add real value before trying to sell anything.

In the amount of time you've spent wondering whether or not they work you could have implemented and gotten some actual test results to work with.

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paulie123

11 years ago

Squeeze/landing page is still critical. People still take shortcuts or do not care to create a good one. But yes, solo ads can work.

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Rob Whisonant

11 years ago

They still work great as long as you are purchasing real people and not bot traffic. Make your stats your friend and analyze the results of each solo ad buy to determine if you made a good purchase or got scammed.

Not all solo ad sellers are equal. Keep that in mind always.

Re's
Rob Whisonant

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Horacioplus

11 years ago

Yup! Im spending $1000- $2000 per week on solo ads.
There are days when i double and tripled my money. Of course you need a good offer that converts.

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Brian Tayler

11 years ago

Its all relative. Some will tell you they swear by it... others will tell you its a scam. It really depends on a case-by-case basis.

What I CAN say is to ask the Solo-Ad provider to test a segment of their list before you buy in for the full amount. Test. Test. Test. If they don't let you... then look elsewhere. There is simply too many Solo Ad providers out there to limit yourself. Also be sure to look at reviews, etc. But nothing should come before testing.

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jross07

11 years ago

Originally Posted by info126

List Building using solo ads? Does it still works?

I mean, the subscriber of the solo ads provider has probably received too many emails. So, they are probably not going to open anymore new emails.

Share your opinion here.

T'hey work, but as many have said it's how you use em.

But you do have a point, some people are on way too many lists and purposefully wont be opening your emails... that happens.

If you focus on trying to sell clicks now based off the list you build, then you might be on to something special. If you sell a product in the meantime, even better! And if your funnel is solid, you've got a gem.

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Dennis Ray

11 years ago

In my opinion other solo providers are still a good source of sign up's as long as their source is a good one.

Eventually you will want to expand and work on using other methods, but other people's solo's are still a good resource.

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Cris Cato

11 years ago

Solo Ads definitely works. I used to stay away from any form of paid advertising but once I chose to do one Solo Ad, I was hooked and my I started to build my list faster. Of course, you'll have to do proper research to find the best quality solo vendors that will deliver you T1 clicks and not just take your money and give you raw clicks. Find someone that can deliver unique clicks and has a good reputation. Look for solo ad groups on Facebook, that helped me find good vendors!

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tyronne78

11 years ago

Like what Brian Tayler said it's all relative,depends on who you ask. There's a guy named Igor Kheifets that might be able to connect you with a good solo ad vendor,google his name.

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dhjtruh

11 years ago

Originally Posted by info126

.....the subscriber of the solo ads provider has probably received too many emails. So, they are probably not going to open anymore new emails.

Share your opinion here.

There are legit solo ads providers who can provide you quality leads and of course there are scammer as well. When buying solo ads, you need to ask the provider few questions before buying. eg, their e-mail open rate, how often they send email to the subscribers...etc. In that way, you can know whether the solo ads that you are going to buy is good or not. You just wanna to stay away from those who are not willing to answer your questions. There are plenty of solo ad providers out there that you can choose from. Those who are legit and serious to do business will be willing to answer your questions. And to be sure, you can also ask them to test their solo ad at a smaller scale before going big. Some of them will allow you to do this. Anywhere, good luck mate...

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Mcfoxr

11 years ago

That is why it is important that you carry out your due diligence before you purchase any solo ads form any vendor. There are some vendors that have failed in nurturing their their list properly thereby rendering the list non responsive.

Before I make any purchase, I carry out my own due dilgence. I just dont buy from every dick tom and harry that sells solo ads.

When you meet the right vendor and with the right campaign, you will get great optins

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CashMoneyOnline

Banned 11 years ago

Yes Solo ads is still working fine for me.

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isaacsmithjones

11 years ago

Depends what you're building your list for. For the most part, solo ad lists are mainly freebie seekers, so the subscribers won't earn you any money - unless you're a solo ad seller too.

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ChrisWJohnson

Banned 11 years ago

Of course, That's still working. If you give them a good giveaway, Then they will take more attention to email receive from you.
Just give values for them.
Chris

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Jan Brzeski

11 years ago

Solo ads absolutely work! It's easily my favorite form of traffic generation, at least in the IM field.

What you should do is decide - do you want to follow a strict churn and burn model (no relationship building) OR relationship building. Doing both at once or switching from one to another simply won't work.

What you should also do is diversify traffic sources. Solo ads are great, but try to get traffic from other places too!

Cheers,

Jan

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Michael J Anthony

11 years ago

Yup! Solo ads work!

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sadecent

11 years ago

Definitely they works , i have quite big list now , over 40K . And i can say that its the easiest , fastest and most reliable way to earn online.

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Franck Silvestre

11 years ago

Building your list with solo ad works. It's the easiest and fastest way to build your list for a newbie.

But... you need to make sure:

1) Your squeeze page conversion rate is at least 35%
2) You need to increase this number to minimum 50% (split testing)
3) Track the numbers of clicks & subscribers received. Track the percentage of top tier countries (US, Uk, Canada, Australia and New Zealand/Ireland)
4) ONLY buy from trusted solo ad providers (make sure your provider uses OTHER traffic sources like Facebook ads, media buys... because if he only uses adswaps you may not get a good ROI)
5) Track every single click and email you send to your list
6) Create swipe files (subject lines, body, squeese pages)
7) Know your metrics (CV rates, EPC...)
8) Split test everything
9) Have a proper funnel in place
10) Know (over time) how much you'll get back when you put $45 in a 100 click solo.

Learn a thing or two about email marketing and what make people actually buy from you.

All the best,
Franck

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anders83k

11 years ago

Originally Posted by aboutalhah

Building your list with solo ad works. It's the easiest and fastest way to build your list for a newbie.

But... you need to make sure:

1) Your squeeze page conversion rate is at least 35%
2) You need to increase this number to minimum 50% (split testing)
3) Track the numbers of clicks & subscribers received. Track the percentage of top tier countries (US, Uk, Canada, Australia and New Zealand/Ireland)
4) ONLY buy from trusted solo ad providers (make sure your provider uses OTHER traffic sources like Facebook ads, media buys... because if he only uses adswaps you may not get a good ROI)
5) Track every single click and email you send to your list
6) Create swipe files (subject lines, body, squeese pages)
7) Know your metrics (CV rates, EPC...)
8) Split test everything
9) Have a proper funnel in place
10) Know (over time) how much you'll get back when you put $45 in a 100 click solo.

Learn a thing or two about email marketing and what make people actually buy from you.

All the best,
Franck

Couldn't agree more with you Franck

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Franck Silvestre

11 years ago

Solo ads work. And in fact, people are like conditioned to click on links and sign up to new email lists.

As for conversions, it's up to you to have a high converting sales funnel. This will happen when you test, track and tweak.

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1 reply

Signature

Former Body Guard, Now REAL Traffic & List Building Coach
>> HOT WSO: Six Figure Solo Sellers <<

Winson Yeung said: "...Definitively A++ recommended WSO"
Kevin Riley said: "Franck, glad to see you bringing out MORE and MORE GREAT stuff"

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annavirk 11 years ago

I agree with Franck Silvestre, Thank You so much for sharing this.
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List Building using solo ads? Still works?

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