#aimed

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    Coca-Cola marketing reshuffle aimed at driving new growth will see 4,000 job losses - some voluntary

    WarriorForum.com in Offline Marketing

    Marketing Week reports that Coca-Cola plans to create a "Platform Services" organization to control how it scales marketing worldwide, aimed at making data-management and consumer analytics more efficient. Chief Information ... [read more]

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    YouTube Introducing Video Reach Campaigns, aimed at Brand Marketers

    WarriorForum.com in Learn

    A new article on Search Engine Journal reports that YouTube's recent move to introduce Video Reach Campaigns is just the latest reason why - if you haven't already - you ... [read more]

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    TikTok Just Launched Lead Generation Ads Aimed at Helping Advertisers Collect Audience Information

    WarriorForum.com in Social Networks

    A new article on Social Media Today reports that TikTok is looking to help advertisers gain more direct insight on potential customers via a new Lead Generation ad option, which ... [read more]