#ctv

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    CTV ad campaign trends to look for in 2023

    WarriorForum.com in Learn

    CTV refers to any television that is linked to the internet, allowing viewers to access streaming services such as Netflix, Hulu, and Amazon Prime. CTV advertising has become a ... [read more]

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    Ad-supported video-on-demand, cookieless identity resolution, give CTV advertisers more options

    A new article on Martech.org reports that AVOD accounts for over half of U.S. video viewers and global market is projected to climb to $47 billion by the end of ... [read more]