#orchestration

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    What is customer journey orchestration and how does it work?

    A new article on Martech.org reports on what it calls the goals and core capabilities of customer journey orchestration solutions. Great customer experiences are easier to imagine than to actually ... [read more]

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    Using customer journey orchestration to engage existing customers during the pandemic

    WarriorForum.com in Learn

    The disruptions brought about by the COVID-19 pandemic have resulted in businesses renewing their appreciation for existing customers, as well as customer journey orchestration (CJO) tools that help guide ... [read more]