#snapchat

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    Snapchat adds 'Snap Connect' feature to its education platform

    A new article on Social Media Today reports that Snapchat is adding a brand new feature to its 'Snap Focus' education platform designed for marketers. The new feature is named ... [read more]

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    Snapchat and TikTok more popular than Instagram among teens - report

    WF- Enzo in Social Networks

    A survey conducted by research firm Piper Sandler found that Snapchat and TikTok are more preferred among 9,800 teen users in the US. The respondents indicated their favoured social platforms: ... [read more]

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    Is this where I introduce myself?

    Walter Wertz in Beginners Area

    If so, then I found the right place! My name is Walter, I woke for a small marketing firm, and I'm interested in learning and sharing information. The company I ... [read more]

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    Snapchat Just Launched its First 'Local Lens' Collaborative AR Experience in London

    A new article on Social Media Today reports Snapchat just activated the first of its 'Local Lenses' on Carnaby Street in London. Local Lenses let users interact with an AR ... [read more]

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    Snapchat launches new meditation tool

    WF- Enzo in Social Networks

    Snapchat is going live with Headspace, its new meditation and mindfulness tool. But just to be clear, Headspace is part of Snapchat Minis, micro-versions of full-fledged apps built within ... [read more]

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    Snapchat testing new interface

    WF- Enzo in Social Networks

    Snapchat is testing a redesigned interface which would expand the app from three to five sections, as well as adding a black navigation bar at the bottom of the screen. ... [read more]

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    Will Snapchat be able to bounce back?

    WF Will in Social Networks

    Snapchat's trajectory for growth has had a lot of ups and downs these past few years, especially with Instagram directly copying their "stories" feature. This move by Instagram drastically stunted ... [read more]

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    Snapchat Trolls Instagram in New "Real Friends" Campaign

    WF Will in Social Networks

    Snapchat Trolls Instagram in New "Real Friends" Campaign Snapchat has launched its first global media campaign, poking fun at follower-hunting and taking a firm anti-Facebook stance. The strongly branded messages ... [read more]

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    Pinterest surpasses Snapchat to become third-biggest socmed platform

    WarriorForum.com in Learn

    eMarketer recently published a report stating that Pinterest surpassed Snapchat as the third-biggest social media platform in the US, and is likely to maintain its spot in the years to ... [read more]

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    Snapchat announces brand profiles

    WarriorForum.com in Learn

    Snapchat announced a new closed beta of brand profiles, and will provide brands with more ways to connect to Snap users. And as explained by Snapchat: "Brand Profiles offer ... [read more]

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    Snapchat just released the results of research about Gen Z brand and content preferences

    A new article on Social Media Today reveals how Gen Z is becoming more of a focus for marketers as these consumers begin to get older and start spending more. ... [read more]

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    TikTok is biggest Snapchat advertiser

    WarriorForum.com in Learn

    Adweek reports that TikTok is Snapchat's biggest advertiser last year, with 80% of its US ad spending dedicated to Snapchat. TikTok is Snapchat's top advertiser in 2019, surpassing brands like ... [read more]

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    Snapchat ads

    Lebel in Ad Networks

    Hey, I just joined this forum and I'm wondering if anyone in here has experience with Snapchat ads! I'd like to connect. Thanks!

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    Snapchat sees higher usage rate during COVID-19 lockdowns

    WarriorForum.com in Learn

    As expected, Snapchat is seeing a lot more usage than before as people spend more time indoors seeking an outlet, and staying connected with friends. And this week, the social ... [read more]

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    Snapchat releases report about Gen Z's holiday shopping insights

    WF- Enzo in Social Networks

    It's mid-November, hence 'tis the season for shopping Christmas presents. I, for one, prefer buying gifts a month earlier because I don't want to shop at the last minute. So ... [read more]

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    You can try-on a pair of Guccis on, well, Snapchat

    WF- Enzo in Internet Marketing

    Image source: Snap Italian Luxury brand Gucci partnered with Snapchat for try-on shoes on Snap Lenses. Which means that you can virtually wear a pair of Guccis, and shows ... [read more]

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    Snapchat introduces Lens Web Builder

    WarriorForum.com in Learn

    A new article from Marketing Land reports that Snapchat has announced Lens Web Builder, an ad product that allows creators to build custom Snap Lenses based on preset templates or ... [read more]

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    Snapchat rolls out memories for 2019

    WF- Enzo in Social Networks

    Yes yes, it's the time of the year when social media apps roll out an end-of-the-year roundup outlining everything you did for, well the year. This time it's Snapchat's Year ... [read more]

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    This year's trends, according to Snapchat

    WarriorForum.com in Learn

    We're back at it again with predicting the new year's trends and stuff. This time, it's from Snapchat which predicts at the trends gaining traction on the platform for this ... [read more]

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    Snapchat announces new video ad format

    WarriorForum.com in Learn

    Marketing Land reports that Snapchat has announced a new video ad format called Extended Play Commercials. This new ad maintains the 6-second non-skippable format, but will let advertisers extend ad ... [read more]

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    Snapchat gains traction outside US

    WF- Enzo in Social Networks

    In a report written by Quartz, Snapchat revealed it added 7 million new active users. While its user base of 210 million pales to Instagram's 1 billion active accounts, those ... [read more]

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    Snapchat shares an update of their top trending topics

    WF- Enzo in Social Networks

    What is a 'Vlogmas' anyway? As the holiday season winds down, Snapchat shared an image of the top global trending topic: New Year. The top trending topics for Snapchat users ... [read more]

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    Snapchat publishes report on Gen Z brand expectations

    WarriorForum.com in Learn

    As mentioned on my previous report, Gen Zs are the next generation marketers should start strategizing and targeting. Now Snapchat published a new report on what Gen Z consumers expect ... [read more]

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    Anyone using snapchat with bluestacks?

    Dragonknigh in Social Networks

    I've been trying to use snapchat with bluestacks but got this two crippling problems which I've been trying to fix for a couple of days now... Any help is appreciated ... [read more]

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    Snapchat launches swipe to call in the US

    WarriorForum.com in Learn

    Snapchat ads will now have a "swipe to call" action to US customers. This comes after launching the feature to Middle East customers in December. The swipe action directs phone ... [read more]