What Is Growth Hacking And How To Do It The Right Way!
Source: What Is Growth Hacking, And How To Do It? - Online Business And Making Money - Yinleo
Definition
The first time I tried to look for a definition for this word on Quora, I couldn't find one, because there were tens of suggested definitions by experts and growth hackers, many of them are known and work for big companies like Facebook, Uber, and Airbnb. Here are a few definitions that I liked and that make more sens.
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A growth hacker is a hacker whose objective is to grow the number of users for a specific product. While lots of people consider user growth to be a marketing function, this assumes that there's only one way to get users (namely, marketing). But this isn't true. In fact, more and more over the last few years we've seen new products grow from zero to millions of users with little to no marketing at all. There are lots of non-marketing decisions that affect user growth. Building viral product features is the most obvious, but there are many others (I'll cover these in a future post). As a result, it doesn't make sense to place growth hacking within a particular department like marketing or engineering. Instead, it ends up being a cross-functional role.
Best Growth Hacking Tools
Get some traffic
1- Pay with a tweet
This is one of the best tools for getting easy traffic. It allows you to make your content accessible only if users share your product on social media. What is great about it is that it has detailed analytics to track your campaign.
2- Twilighter
Twilighter is an easy and free tool to drive more traffic by letting users share content more easily on social networks.
Lead and customer acquistion
3- Hellobar
We all know that CTA is one of the most useful techniques to acquire more customers for your product. This tool allows you to create bars for your website driving traffic, collecting emails, or pointing visitors to your social pages.
4- Bounce Exchange
Instead of letting him leave your site, and maybe losing him forever, you can turn an abandoning user into a customer with this great tool by inviting him to convert.
5- CrazyEgg
CrazyEgg shows you detailed data about your users' behavior on your site, like their clicks, interactions, and where they start or stop browsing etc...
Market Research
6- Typeform
Forget about old school survey forms, this tool gives your beautiful and humanized forms for questions and surveys, with an interactive way to ask and answers these questions.
7- Qualaroo
This tool allows you to survey your site visitors in order to know what they need which is a faster way you get ideas for improving your service.
Email Marketing
8- MailChimp
This is one of the most known emailing tools for marketers, with its easy to use interface, it has an incredible success with companies and marketer. Recently, they have added a complete Growth Hacker's toolkit that you really must try.
9- Aweber
This email marketing tool is more advanced, and it's used by 120k small businesses and entrepreneurs around the world. It has over 600 templates for your email creation process, and many other features.
For more tools check out this article
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