Social Media has done quite a lot for us and will continue to do so in the years to come. So before 2018 arrives, here are some of the best social media management tools to help you out when the new year hits!

One of the famous tools out there is Hootsuite.

Apart from that cute owl and amusing name, this tool makes use of simple streams when managing engagement with your audience, has auto scheduling for that 24/7 feel of being active on your platforms, and even has a default report to show your metrics! Not only that, Hootsuite has over 30 social networks you can connect to, and while they have a limited free plan, you’ll willingly subscribe to a paid one after working with the owl.

Buffer is another tool to consider; what it lacks in network engagement makes up for its scheduling. It’s also the best when it comes to setting status updates with your team. You have to option to individually customize each post for each platform you link it to, and it can share your content at the best time of the day since it tracks links that get the most traction.

If you’re only handling the widely-used social media platforms out there (Facebook, Twitter, Instagram, etc) then it’s the go to tool.

And we also have Sendible, said to make audience engagement easy plus has a lot of pre-designed themes you can use. It’s able to monitor and track results in one dashboard and has a priority inbox wherein all your important messages from the various social media connected to it are sent; makes it more organized.

You can also schedule your posts individually or all at once in one bulk, as they are stored in a calendar that’s interactive and you can simply drag and drop your contents based on where you want them. It even has a content recommendation engine that can analyze your already shared posts and pick out the best one which had quite a high number of followers.

Perhaps MavSocial is more your thing? The Social Inbox feature it has helps you in tracking and monitoring your conversations, sent and/or received messages, as well as the notifications you get per social media. Looking and sorting for tags can also be done with this, and retweeting or replying are part of it too.

Your videos and images can also be stocked in the Digital Library, and it’s got a neat photo editing tool built-in to help you add filters or texts before you post, and we all know how graphics are quite important to attract people.

If you’re looking for one that is more inclined to team collaboration, then SproutSocial should be a part of your arsenal. It’s got tools that are handy for groups of all sizes, and has a Single Stream Inbox where all messages can be managed, such as marking them as complete or hiding them in order to concentrate on your work.

Customizing tags for categorizing messages, inbox filtering, and sharing workload are additional options for teams, with live updates informing fellow members that another teammate is viewing or replying to a particular message. SproutSocial also has ViralPost wherein it finds the best time to submit your posts for maximum engagement.

Earlier, we had a cute owl, now we have an octopus! Meet Edgar is best for scheduling category-based stat updates. These can then be saved in your library for re-using at a later time, especially for posts that have garnered a huge percentage of traffic.

If you’re after content that will remain constant or a tool wherein you can create several categories for easier management, this is the tool for you!

“If This Then That”, otherwise known as IFTTT, is an automation tool that is quite simple and easy to use. Just select a “recipe” and market your business! It saves you a lot of time in managing the many social media platform you have, and can link services together depending on a trigger you create to start an action. An example for that would be publishing a blog post and being submitted to your timeline or feed; the former is the trigger while the latter is the action.

Every new post you make on your blog will automatically tweet or update your page without you having to make a post for it. Pretty neat and efficient! Best paired with tools like Buffer or Hootsuite.

SocialOomph is a web tool that enables you to do quite a lot as it has the functions of Facebook and Twitter, to name a few. Keyword tracking, scheduling posts, and even viewing mentions are available in this nifty app.

Additionally, it can also automatically follow back any new followers you may gain if you want it to. If you’d like to follow more accounts, be it big companies or famous people, then this should be a part of your life!

Looking for a full suite of services that can increase the revenue of each customer? How about a boost in audience engagement? Social Flow can help you out as it can conduct an analysis in identifying where marketers ought to spend their money on, from promoted submissions to sponsored content.

You can also use keywords and segmentation in analyzing paid campaigns or owned social media operations. They are also able to release posts depending on the timing, relevance, and your followers are at its peak.

Agora Pulse is noted for being user-friendly and offers flexibility plus the engagement and maintenance of strong relations with your followers. It makes sure you will never miss a message or a tweet, not even a comment, thus making maging each social media platform easier.

It also has comprehensive reporting tools which showcase the effectiveness of how well your page or feed has performed. They are also customizable and come in powerpoint presentation with quite the stunning visuals that go along with it.

Promo Republic has deals and offers that can be used on several networks as it takes care of upcoming events, including holidays on a national and international level. The template builder or graphics editor that comes along with it is easy to use and is quite similar to Canva.

It also includes photos you can choose from, a content calendar for holidays or events, content promoting app, and quite a few more you can experience once you have it.