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Good Landing Page Optimizing Script?

by meepmeep
5 replies
Rather than making static landing pages with variations (e.g. headline, subheadline, background color), is there a script that will cycle through the combinations?

I know Google Website Optimizer will do it but I want to test out a specific testing method and GWO just runs through every combination.

And I would also prefer not running anything encrypted like ionCube or Zend Optimizer. I'll probably end up modifying the script so having clear text PHP is important.

Anyone know of any landing page testing scripts?
#good #landing #optimizer #optimizing #page #script
  • Profile picture of the author NSA
    I would just go for A/B Split Testing.

    There are lots of PHP scripts available for that. You can choose your prefered one.

    PHP
    http://phpabtest.com/
    http://stackoverflow.com/questions/5...eworks-for-php

    WordPress
    http://codecanyon.net/item/split-tes...dpress/5366242
    http://codecanyon.net/item/multi-lan...r-mist/5512609

    Of course this has nothing to do with "random", but this is how the pro´s do it.

    If you found this helpful, I appreciate a quick "thanks".
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  • Profile picture of the author Shaolinsteve
    Originally Posted by meepmeep View Post

    Rather than making static landing pages with variations (e.g. headline, subheadline, background color), is there a script that will cycle through the combinations?

    I know Google Website Optimizer will do it but I want to test out a specific testing method and GWO just runs through every combination.

    And I would also prefer not running anything encrypted like ionCube or Zend Optimizer. I'll probably end up modifying the script so having clear text PHP is important.

    Anyone know of any landing page testing scripts?
    No and I think your expectations are too high. Just get those pages setup and use an even rotator to split test the results.
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    • Profile picture of the author meepmeep
      Originally Posted by Shaolinsteve View Post

      No and I think your expectations are too high. Just get those pages setup and use an even rotator to split test the results.
      If you're testing 3x3x3 variations, that's 27 variations total. You can easily run through this by testing the headline, subheadline, and image.

      If you add a button and a call to action, that's 243 variations.

      (And keep in mind this is just the first iteration. If you add a second or third iteration, you repeat the entire process all over again.)

      Anyway, I didn't see anything available online so I just coded something quick and dirty. It's ugly but it does the trick.
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  • Profile picture of the author Jeff Burritt
    Banned
    Easier just to use a web-based service. Tons of them out there.

    Cool Inexpensive Split Testing Software

    Split test landing pages and web design


    https://vwo.com/features/ $9/mo
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  • Profile picture of the author thedark
    Optimizely have an on page editor, so you can just edit the text on your landing page as you do it in dreamweaver.
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