How To Handle A Rejected Review of Your WSO?

It depends somewhat on both the product and the reviewer. If you have a beginner-level product and the reviewer is someone with years of experience, they may be able to give informed commentary on the content with a single read-through.

On the other hand, length of membership and post count hardly qualify someone to post a real review after that single read through. I've had people approach me asking if I'd review their product because I'm a long-time member with a high post count and I'd give them more credibility. While I gave them points for candidness, I did not give them a review, as the product was something I know nothing about.

I have given that answer before, but I always backed it up with my reasoning. Usually, it was because the product didn't match the promises made in the sales letter.

I don't see it that way at all...

I am specifically looking for a thoughtful review. Positive... or negative. Then, they get the incentive.

Based on my experience, most people will not both to put in any time to review a product.

Of those 5-10 percent that spend any time, most of these will give an essentially useless terse generic review such as the following:

"The product was an interesting read. It will help my business become more successful."

Now, we are down to the 1-2 percent that give you a thoughtful review... positive or negative.

Giving them an incentive to spend their valuable time is not unethical or "paying" for a positive review. You are offering the incentive for either a thoughtful positive review or a thoughtful negative review.

These are my opinions alone that the owners of this site and moderators may or not see as acceptable specifically for WSOs..... It is their decision what to allow on their web site.

Rich, I'm not saying you are trying to pay for positive reviews. Your motivation may be, and probably is, clean as the driven snow. But there are many other people reading this whose motives will not be quite as pure.

As I said, it's a slippery slope into a gray area. One that more ethically challenged marketers would belly flop down like a kid on a sled.

Since one would be offering the incentive for a "thoughtful review", one would expect to get longer, more in-depth reviews, many of which will be pure fiction - done to get the incentive. It's an extension of the initial premise that many people request review copies simply to get stuff for free. If the incentive is attractive enough, they'll cobble together a couple of paragraphs (probably by "rewriting" other reviews, your product or others in the same space) to get the incentive.

Now if you offered people that thank-you incentive after they provide that thoughtful review you're after, you'd be in a whole different position.

You are welcome!

I'm glad you picked up on the ego part... That was huge for me!