How many website visitors will return on average?

by shinelight

Posted: 9 years ago 21 replies

INTERNET MARKETING

What percentage of website visitors will ever return?

I know its a "how long is a piece of string question" but I just want a very rough idea.

thanks

#average #return #visitors #website

Steve B

9 years ago

Originally Posted by shinelight

What percentage of website visitors will ever return? I know its a "how long is a piece of string question" but I just want a very rough idea.

Rough estimate: 0 - all of them

You are absolutely right about "how long is a piece of string?" Every web site is different, every niche is different, every market is different. To use anyone's guess for your own site is totally useless.

Steve

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shinelight

9 years ago

Originally Posted by Steve B

But mailchimp have email benchmark stats for each industry. I am after something like that for websites. Know any sources for this kind of information?

Thanks
1 reply

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Steve B

9 years ago

Email benchmark stats can be compiled by Mailchimp because they are an email service provider and can track those things.

That is not the same as tracking specific web site visitors who are returning.

There is tracking software that records IP address stats and reports them as analytics for your site. But again, what is happening at other people's sites can not be a statistically valid sample for what will happen at your site.

There's only one thing you can do with any confidence . . . track your own analytics and see how they change over time.

Steve

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shinelight

9 years ago

Originally Posted by Steve B

Thanks. I don't have a website yet for this niche, so trying to decide if its worth building it.

What do you call the statistic that if you get 1000 visitors how many will ever return? If I know the name I can do a bit of googling.

Thanks
1 reply

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Gambino 9 years ago

Originally Posted by shinelight

Thanks. I don't have a website yet for this niche, so trying to decide if its worth building it.

Just out of curiosity, why is the number of return visitors the deciding factor in building a website and not, for example, profit potential?
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- shinelight 9 years ago
  
  Originally Posted by Gambino
  
  Just out of curiosity, why is the number of return visitors the deciding factor in building a website and not, for example, profit potential?
  
  I am trying to decide if it is worth building a good quality website people will return to and make money for the longer term or just send them straight do a CPA offer and be done with them.
  
  Thanks
  
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JSacks 9 years ago

Originally Posted by shinelight

What percentage of website visitors will ever return?

I know its a "how long is a piece of string question" but I just want a very rough idea.

thanks

Roughly 600%. Hope this helps!
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- shinelight 9 years ago
  
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- Brent Stangel 9 years ago
  
  Originally Posted by JSacks
  
  Roughly 600%. Hope this helps!
  
  Wrong! It's 599%, except for visitors who first visit on Tuesdays in June. In that case it's 601%.
  
  As Kay said, you want guarantees because you don't want to waste time on something that might not work.
  
  Willingness to take risks and fail are essential character traits of successful Internet marketers.
  
  Thanks
  
  Signature
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  shinelight 9 years ago
  
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  yakim1 9 years ago
  
  Originally Posted by shinelight
  
  Don't need your preaching Tony Robbins type crap thanks. Your website also looks like it was made in the 90's using dreamweaver.
  
  You tell me what is wrong with an html site over a wordpress site. Most wordpress sites have all kinds of leaks where your customer can easily leave your site. I'm not talking about closing your page.
  
  Plus with the plugins having all kinds of developers can cause all kinds of security issues.
  
  I really hate the way wordpress sites look and many look really cluttered.
  
  Deamweaver was not a glimmer in anyones mind back in the 90s. I used notepad to create webpages back in the 90s.
  
  The elimination of the use of tables in wordpress really shows when you see how things do NOT line up properly on so many sites.
  
  Wordpress pages take longer to load. Even though I have not test because I only have one wordpress site because it is a blog, I believe a minisite will still outsell the average wordpress site.
  
  The bottom line is that you were out of line attacking a fellow warrior because you don't like the way his site looks, You are obviously not an expert to form that kind of opinion.
  
  Best regards,
  Steve Yakim
  
  Thanks
  
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  salegurus 9 years ago
  
  Originally Posted by shinelight
  
  Don't need your preaching Tony Robbins type crap thanks. Your website also looks like it was made in the 90's using dreamweaver.
  
  You should show some respect son, you are a new member here and you don't want to alienate people who have businesses older than you...
  
  You asked a stupid question and got a few answers you don't like, that does not mean you can start insulting members who are the backbone of this forum...
  
  If you don't like it move on please...
  
  Thanks
  
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AntonioSeegars1

9 years ago

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shinelight

9 years ago

Originally Posted by AntonioSeegars1

This all depends on the type of site that you are running, and how engaged your site is with people. In general, if you have an authority site or a site that provides a tool that people need on a regular basis, you will get a lot of return visitors.

No I don't mean how many times a visitor returns. I mean if I advertised and got 1000 new visitors how many people will ever return to the website. What do you call this, its not bounce rate, its not return rate?

Thanks
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shopkins0317

9 years ago

I did some research on this recently and I found what I believe to be good target numbers. If your repeat visitor rate is only in the single digits, your site might not offer enough valuable information to capitalize on the link or campaign that attracted a new visitor in the first place. Conversely, if your repeat visitor rate is higher than 30%, you're probably not growing your audience enough to generate new business. A healthy rate of repeat visitors is about 15%.Hope this helps.

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shinelight

9 years ago

Originally Posted by shopkins0317

So is that 15% of traffic is returning visitors or 15% of new visitors will return? Example if I get 1000 new people visit how many will return.

thanks

Thanks

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yakim1

9 years ago

Steve B is correct! Once a visitor leaves your site the chances of them returning are zero. That is one of the reasons why you want to build a list so you can get visitors to return.

When you compare your website to all the number of other websites the visitor can go to, it is like your website is a mere drop of water in an ocean of water.

Build a list and you can follow up with an email series that can give them a whole list of reasons to return with a convenient link to take them there.

Best regards,
Steve

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shinelight

9 years ago

Originally Posted by yakim1

ah very helpful thanks. So maybe building a list is a better way to go than a website. It will be easier. But if I have no relationship with the list is it almost useless?

Thanks
4 replies

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Kay King

9 years ago

Sounds like you want guarantees or at least estimates before you do any work. You have to decide whether your focus is "results" or "easy".

Some sites have return visitors - some don't. That's the real answer and no one knows what YOUR niche and YOUR site will do.

If you never build it - it will do nothing. That much is certain.

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shinelight

9 years ago

Originally Posted by Kay King

Yer I think I might just build a real simple website and if it gets decent stats build it up.

Thanks

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jfalxr 9 years ago

Based on Google Analytics, I have around 12-30% returning visitors in my websites, most of them are my subscribers..

Originally Posted by shinelight

So maybe building a list is a better way to go than a website. It will be easier. But if I have no relationship with the list is it almost useless?

It's better if you do both: Build a list and have a blog/website.

But to be honest doing both of them at the same time can be hard for some people. That's why some just build their list without building a blog in their websites (usually Internet Marketers)

Relationship is the most important factor in your list building business.. One of the easiest ways to earn it is by providing high quality contents in your blogs and send your list back to your blog post..

With this method, you have a good potential your blog goes viral from social shares (free traffic) which usually will get you more subscribers forward

Good luck,
Jeffry
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- Raydal 9 years ago
  
  Originally Posted by jfalxr
  
  Based on Google Analytics, I have around 12-30% returning visitors in my websites, most of them are my subscribers..
  
  That's right, you should be able to get the answer from YOUR web analytics.
  As mentioned above. a lot would depend on comebackish your site is. For
  example, more people would return to a blog to consume more information
  than a sales letter.
  
  -Ray Edwards
  
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  The most powerful and concentrated copywriting training online today bar none! Autoresponder Writing Email SECRETS
  
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Steve B 9 years ago

Originally Posted by shinelight

So maybe building a list is a better way to go than a website.

Shinelight,

Most experienced marketers would tell you to do both . . . build a list and have a great web site. You need a home base - a place where visitors can experience what you have to offer - that's your web site. You also need a way to nurture and contact your subscribers - that's your email list.

Here's a tip that will help any business owner: Focus on what's best for the customer - how you can best meet his needs. Forget about what's easiest or the least amount of work for you.

Steve
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yakim1

9 years ago

Originally Posted by shinelight

ah very helpful thanks. So maybe building a list is a better way to go than a website. It will be easier. But if I have no relationship with the list is it almost useless?

That is why you fill the follow up messages that are send out on autopilot to give your subscribers quality content and recommendations that include a link to a product that will deliver more information or software or service to make your recommendations easier to do.

That is how you build a relationship with your list.

But you still need a website from which to build your lists.

Best regards,
Steve Yakim

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How many website visitors will return on average?

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