How important are they, do they help to get a higher conversion, when you offer them as a service to your product?
For my new website (a web builder), I think about creating video tutorials. Because In my opinion they can be very handy.
1.Do somebody every use, video explanations?
2.How long should they be, also less than 60 seconds, like an introduction video. Or can they be longer?
3.If longer should I make one long video, or cut them up in smaller parts?
4.Should the voice over be me, speaking during the clicking and building, or should I hire a better voiceover? (I'm not a native speaker.)
5. And finally, do they make your product convert better?