What sells better: Monthly fee or one time payment!

9 years ago

Probably more people will take you up on the 10 dollars per month, as it is easier for them to test it out. I'm sure you will get some people that take the 150 for 120 months deal because of the value though.

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allegandro

9 years ago

Originally Posted by sogeshirts

Probably more people will take you up on the 10 dollars per month, as it is easier for them to test it out. I'm sure you will get some people that take the 150 for 120 months deal because of the value though.

What I forgot to mention is that I offer a 30 day free trial period. (Now added it)

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winnermarketing

9 years ago

The 10$ solution could do more subscribers.
I think you should offer these alternatives:

- monthly fee or 120 month with discount!

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Jason Kanigan

9 years ago

120 months??

Research how long most customers stick with continuity programs. Make it profitable within that time period.

And look how hosting & autoresponder companies charge...lots of overlap in the target market.

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BigFrank

Banned 9 years ago

Originally Posted by Jason Kanigan

120 months??

Research how long most customers stick with continuity programs. Make it profitable within that time period.

And look how hosting & autoresponder companies charge...lots of overlap in the target market.

You're a good man, Jason. I started to type a reply and about halfway through it, I just quit. My incredulity won out over my sense of duty.

I'm heading for the basement to spend time with the chuckle heads. :-)

Cheers. - Frank

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stoltingmediagroup

9 years ago

Originally Posted by allegandro

I was thinking about a monthly subscription 10$ a month.

That sounds reasonable.

I was thinking about offering a 10 year payment for the price of 15 months. So 150$ for 120 months.

That sounds not so reasonable.

what sell better a monthly subscription or a lifetime Fee.

The challenge I have with purchasing "lifetime" (10 years?) access upfront to products and memberships etc, is that more likely than not, they won't be around.

If I try to log into purchases I made 10 years ago, 5 years ago, even 2 years or less ago, 80% of them are no longer active, and many of the original domain names are now forwarded to nudy pics. Many of these included "lifetime" memberships that were offered at a discount if a larger upfront payment was made.

Lesson learned? Yes!

This is the unfortunate reality of many small and big ideas and goals marketers have for an online venture. Things rarely work out according to the original plans.

Life is short, and life for most online products/services are even shorter.
Therefore I don't look much further than a year at a time, and pay accordingly.

#NotMyCash

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solarwarrior

9 years ago

Not so if you are in an evergreen niche.

It will bring in money year after year if you do it right.

Keeping the monthly cost low one of the tricks to retain customers.

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allegandro 9 years ago

Thank you for all the wise words, will take them in consideration.
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st0nec0ld

9 years ago

120 months is a bit too long, well for me. 2 years would be a best offer.

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Aur1mas

9 years ago

In my opinion it's totally a monthly fee. Think that if you would make a one time payment - the price should be much higher which automatically put off a client. In most of the cases - if it is a service you are selling it would be much better and efficient if you would make a monthly fee. However, in case you are selling some kind of product, you can better make a one time payment and the client might feel that the commodity is already his/her.

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nivlek2009

9 years ago

Your idea can definitely go for a monthly-fee because it's hosting-based and tool-based. However, not everything can. For example, training programmes will rarely ever be able to retain customers no matter how good the content is.

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dustychimes

9 years ago

I would think with a larger, one time fee, the chances of receiving a refund request or chargeback would be greater than charging a smaller, more manageable ongoing monthly fee. Especially if your service is not 100% on the up and up. When people see their credit card statement and come across a large fee, they are more likely to inspect it closer. If the charge is smaller, say the amount of a pizza, there is also a greater chance of people passing it by as its not that much out of the ordinary.

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seobuzz

9 years ago

I would keep both options on the website. Every people have their own approach when it comes to business. So you have to be as much as flexible with your offers.

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Affiliate Sidekick

9 years ago

People like to feel they can exit when they want to. One lump payment is never an option many people enjoy making. That is unless you can show serious social proof.

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dvduval

9 years ago

I like the monthly fee only myself. It's more manageable and you should work hard to make sure people have a reason to keep paying and you will have some great years ahead. I do a similar thing that I started a year ago and now well into triple digits of customers paying a monthly fee.

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agmccall

9 years ago

Originally Posted by allegandro

Why I want to know? Because I want you guys to sell it as well for me and earn a nice fat commission.

This is the type of product that most people will not promote as you are asking people to pay for a site that will not be theirs. Most will look down on this type of product

al

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allegandro

9 years ago

Originally Posted by agmccall

This is the type of product that most people will not promote as you are asking people to pay for a site that will not be theirs. Most will look down on this type of product

al

Well let's say that Europe's leading affiliate company doesn't agree with you. And they will start rolling it out in Western-Europe starting the beginning of July.
I know many web builders that host also your website, so nothing new under the sun here.

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agmccall

9 years ago

Originally Posted by allegandro

Well let's say that Europe’s leading affiliate company doesn't agree with you. And they will start rolling it out in Western-Europe starting the beginning of July.
I know many web builders that host also your website, so nothing new under the sun here.

I could care less what Europe's leading affiliate company thinks. This is not a product that any marketer that cares about their customer will promote. You will, of course, get the newbies and marketers that put $$$ above all else. And that is too bad

al

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AntonioSeegars1

9 years ago

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allegandro

9 years ago

Originally Posted by agmccall

I could care less what Europe's leading affiliate company thinks. This is not a product that any marketer that cares about their customer will promote. You will, of course, get the newbies and marketers that put $$$ above all else. And that is too bad

al

Weebly, Go Daddy, Yourhosting, Strato and many other big companies, all companies that over hosting with a webbuilder. Having millions and millions of clients, that buy from them a website that can be host only at that company.

But you not have to agree with me,

Originally Posted by AntonioSeegars1

If you're not going allow people to own what they create, and your also providing content to them, then you will probably be bombarded with spam sites if you get customers to this.

A few years ago, there was a fad where people would use a website building program that had a built-in content scrapper, and they would use the program to quickly make spam sites to attract quick income. Google eventually shut this down. What your offering sounds like what this program used to be.

No, we not provide them with spam at all, our system is unique and we provide them with high quality content. Content they want. And I don't scrape any content at all,

But we seem to go off topic, if our project will work or not.

That is ok, we are here on a forum, and there are people with strong opinions. I like that, I need that and I respect all your opinions. I not have to agree with them. Like all people we have different minds and idea's and there is not one right or one wrong.
That is the beauty about freedom of speech and marketing itself. There are more ways to sell a product and not each product is fit for each marketer, each client or each user. We all have our wishes and demands.

So let's agree to disagree.

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Joan Altz

9 years ago

Including hosting is a good move, and it's newbies who will take you up on that. So I would charge a low monthly and then make some long term deals later down the road. The ones with some bucks who get settled in with your hosting and system will pay the bigger sum later.

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WesleyGW

9 years ago

Actually I have just done an informal test of membership plan vs. "one off" purchase.

I had more people buy the product outright vs. going a monthly membership payment.

Then I asked my members which they prefer...they all said the "one off" purchase.

BUT if you want to do a membership plan I suggest: Offer a monthly amount and offer a yearly amount that is the cost of 9 months. Then offer a third option of LIFETIME access that equals 2 years of the monthly rate with a bonus or two thrown in.

Test it for 3 months and check YOUR numbers.

Just my 2 cents...

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