I've been a long time lurker and picked up quite a bit of useful tips over the years, but haven't really been much of a participant. That's about to change.
Since there are so many experts on here when it comes to IM, I figured I would post a question about how I can monetize my site Las Vegas Poker Circuit | An insider's guide to the Las Vegas poker scene.
Don't worry about the current design and I realize it's light on content so far. That will all change in the near future. Due to deadlines I had to throw something together in just a few days (more on this later)...
The goal of the site is to focus specifically on the Las Vegas poker scene (i.e. poker room reviews, Las Vegas poker news, and live reports of major poker events). I don't want to make this an affiliate marketing site. Poker affiliate marketing is pretty much dead. I do have another site that used to make us some money doing that, but it's not worth it anymore.
I had to put this together ASAP and make it look respectable because I have media credentials for 2 major poker events over the next week. So I'm planning on using those events along with my connections in the poker community to build up my credibility and drive some immediate traffic.
I'm not focused on making any quick money off this site. I'm thinking long-term. I've researched other poker news/blog sites, including those I write for currently, and I see many of them get 800-11,000 unique visitors per day. If I can get somewhere in the middle, I would think the profit potential is quite high.
So here's my question for the seasoned veterans...
Down the road, after I build traffic, what is are some good ways to monetize this type of site?
Any advice is welcomed!