The Million Dollar Myth

49 replies
Just shy of 3 years ago my business partner and I sat in an office and talked about an idea...

We saw a highly competitive industry with major earnings potential, and we wanted to launch an online business that sold services within that industry.

We didn't want to be the ones fulfilling the service we were selling, so the idea was that we would sell the services and then contract the work to professionals for delivery.

This was our online business.

We both had full time jobs, I was financially destitute at the time, and there was a zero dollar marketing budget to start. But we went after it anyway.

Now 35 months later our accountant has just got done recalculating our total revenue, and we've crossed one million dollars in gross online sales.

Here's what our balance sheet looks like to date:



This is something I've read that less than 1% of businesses ever accomplish- hitting a million in sales.

That's crazy to me. Because here's the myth I want to debunk...

Earning a million dollars in online sales was NOT hard.

And I think this is very relevant to share as motivation, inspiration, support, guidance, whatever you want to call it, for everyone out there building their business.

Because I started with NOTHING- no budget, no authority, no credibility, no reviews, no name or connections to fall back on. Just another website that popped up outta nowhere that no one had ever heard of.

And now that I have all those things we didn't start with, I look back on the journey here, and it was so much easier than I would have ever thought.

You are so much closer to earning a million dollars with your website than you may even realize, even if you haven't launched it yet.

Now I'm not saying it didn't take sacrifice and discipline, and staying in and losing friends, and fighting through obstacles and setbacks, and living poor for the first year...

But if you were to strip it all away and tell me that all I had to do is go through that again to get HERE, then I'd do it all over again in a heartbeat.

This is not rocket science, it's not splitting the atom or finding a cure for cancer. Those things are hard.

This is just building a website, mastering online marketing and salesmanship, learning how to be a leader, and building a brand. And having the basic human discipline to stay focused on what you want until you get it.

That's all information you can find for mostly free on the internet.

But there are also 3 crucial concepts I want to give you that I don't see being talked about enough...

1. Making $50 a day is a good place to start, but it shouldn't be your goal.

Far too many people are talking like they're "experts" at online marketing because they made $50 in a day or $100 in day or something. And they want to sell their system to earn $136.71 each day with only 20 minutes of work...

Ah, okay I guess. That's $36,000 a year. That's a full time income, but it's not a comfortable one. And it doesn't come with benefits. And it's not really all that secure. So really it's less than the average job

Don't get me wrong, we all need to start somewhere. But far too many people are looking for a "quick system" instead of learning how to build a real online business that will provide you a real living for years to come.

Focusing on $50 a day will very rarely lead you to a million dollar business. Just being real with you. Because the people building million dollar empires are focused on big ideas, and creating strategies to get there. Long term payoff vs short term mentality.

2. You can choose whatever industry you want to be in, so choose one where you can actually sell something that will make you enough to get to a million dollars.

It's going to be really difficult to get to a million in sales with a $10 product, unless you have an amazing back end and are selling thousand dollar coaching programs.

I was able to generate $1M in sales because our price point was over $200 minimum on the front end.

You can choose to sell anything online. I went into an industry I knew nothing about, strictly based on the opportunity I saw available. Opportunity is abundant online, so stop fighting with the small fish. Choose to sell something that can get you to big goals.

3. Create something of value. I know this one should be obvious, but judging by the state of the internet today, it's anything but.

If you want to sell for a higher price point and make a lot of money, you need to get really serious about your value proposition.

In other words...what do you promise in exchange for your prospect's hard-earned money, and why should they buy from you instead of someone else?

And above all, understand that if you are serious about building an online business, then you need to start thinking of yourself as the CEO of your own enterprise.

I see so many people in this online marketing world who have a hobbyist attitude about making money online, but think they're going to make a lot of money. The disconnect is they don't think of themselves as a real business.

All "making money online" means is that you are leveraging the internet to sell something. It can be absolutely anything you want, but it most certainly needs to be treated as a real business if you ever hope to have any real success.

Earning $1M is not hard. If I can do it coming from nothing, then so can you. And I hope this encourages you on that path.

Next stop, earning $1M in profits

Wishing you success,

Nick Peroni

PS. Any thoughts, discussion, or questions welcome!
#dollar #million #myth
  • Profile picture of the author shaunybb
    Hey there,


    That's awesome well done! Good post continue with your success!
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  • Profile picture of the author Randall Magwood
    Wow. Congrats dude! Good thing you and your partner kept doing what yall believed in, and didn't give up despite the zero dollar marketing budget. Keep it up! And have a great life with that money dude! (and dont let the wife take half!!!) LOL
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    • Profile picture of the author nickjperoni
      Originally Posted by Randall Magwood View Post

      Wow. Congrats dude! Good thing you and your partner kept doing what yall believed in, and didn't give up despite the zero dollar marketing budget. Keep it up! And have a great life with that money dude! (and dont let the wife take half!!!) LOL
      Haha no wife yet, but I'll be sure to watch out for that!
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  • Profile picture of the author art72
    Congrats to you guys for forging out a path to success!

    More importantly, thank-you for confirming something I argue all time. People here often suggest starting in a niche market you are passionate about, but learning to become passionate about providing solutions in any market seems more appropriate to me.

    Don't get me wrong, I think those fortunate enough to build a business around their passion is great, as is so with musicians, artists, writers, etc... But, all to often, it is usually the rare few who are talented enough to acheive maximum success.

    Also, you obviously put a ton of emphasis on delivering solutions (be it through a service or products) as your primary focus, and all else was secondary.

    I've been guilty of (2) things as I did see this as a hobby at the beginning of my online journey, and the other was setting my goals so high, it required obtaining a great deal of study, sacrifice, time, energy, and some money... Of which, I am just now gaining confidence to treat this like I have my prior offline business explorations.

    Hopefully, this thread helps people to stop searching for a magic solution or the all-too-common misconception building an online business doesn't require work, discipline, time, energy, and some money. As it remains my belief the rewards can be well worth the wait, as you've shared above.
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    • Profile picture of the author nickjperoni
      Originally Posted by art72 View Post

      Congrats to you guys for forging out a path to success!

      More importantly, thank-you for confirming something I argue all time. People here often suggest starting in a niche market you are passionate about, but learning to become passionate about providing solutions in any market seems more appropriate to me.

      Don't get me wrong, I think those fortunate enough to build a business around their passion is great, as is so with musicians, artists, writers, etc... But, all to often, it is usually the rare few who are talented enough to acheive maximum success.

      Also, you obviously put a ton of emphasis on delivering solutions (be it through a service or products) as your primary focus, and all else was secondary.

      I've been guilty of (2) things as I did see this as a hobby at the beginning of my online journey, and the other was setting my goals so high, it required obtaining a great deal of study, sacrifice, time, energy, and some money... Of which, I am just now gaining confidence to treat this like I have my prior offline business explorations.

      Hopefully, this thread helps people to stop searching for a magic solution or the all-too-common misconception building an online business doesn't require work, discipline, time, energy, and some money. As it remains my belief the rewards can be well worth the wait, as you've shared above.

      One of the main reasons I wanted to make this post is because I wanted people to see a different opinion about online marketing from everything I see today...

      I probably could have saved myself thousands of dollars and thousands of hours on things that didn't work if I had read something like this 5 years ago. Because I didn't just start out successful with this business, there was about 2 years of failure into the world of online marketing before that first 6-figure year.

      And even then, it didn't get easier. More money equals bigger challenges.

      But because I did try so many things and did spend so much money and time on all the different products and solutions out there, that's why I've been able to see the real value in creating a strategy that's based on opportunity and long term rewards.

      I absolutely agree with you- "learning to become passionate about providing solutions in any market". That's what online marketing as a skill set is really all about- once you learn it, you can apply it to anything you want.

      I fell in love with online marketing and learning how to build a business from nothing, that's what became my passion.

      Best wishes to your success!
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  • Profile picture of the author Alex The Lion
    Amazing post Nick and I am sure this is going to help a lot of people. Both inspirational and knowledgeable! Congratulations
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  • Profile picture of the author tyronne78
    Congratulations...being able to generate $1 million dollars in gross revenue leveraging the power of the internet is a big accomplishment. Keep doing what you're doing!
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    • Profile picture of the author discrat
      Just hope your Gross Expenses weren't $1.1 million
      Seriously,thanks for your Insight
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      • Profile picture of the author nickjperoni
        Originally Posted by discrat View Post

        Just hope your Gross Expenses weren't $1.1 million
        Seriously,thanks for your Insight
        Haha that's a fair point, but they were not.

        Since we're based on selling a service instead of something like an information product, our margin is not quite as high what many Warriors may be used to, because we contract out the services we sell.

        But our profit margin is still around 50% on average from month to month.

        Of course there's still some overheard and taxes to consider of that 50% profit, but that's the cost of growth and business.
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  • Profile picture of the author Dave37
    Thanks for the great share!

    Being able to reach that point with no start-up capital and even no mentor was definitely impressive. But on the other hands, I could also see something as powerful that wasn't missing: "Teamwork".

    When two or more people trust each other and embark on an adventure, they can definitely accomplish great things. This is one of those key advice I don't hear very often in the IM world, but I consider it as effective as having a great mentor you can rely on.
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    • Profile picture of the author nickjperoni
      Originally Posted by Dave37 View Post

      Thanks for the great share!

      Being able to reach that point with no start-up capital and even no mentor was definitely impressive. But on the other hands, I could also see something as powerful that wasn't missing: "Teamwork".

      When two or more people trust each other and embark on an adventure, they can definitely accomplish great things. This is one of those key advice I don't hear very often in the IM world, but I consider it as effective as having a great mentor you can rely on.
      Definitely a great point.

      I mean don't get me wrong, I learned a lot by reading and investing in self-education from more successful people along the way. But you're right, teamwork is definitely an irreplaceable part of success.

      It gives you someone to hold you accountable, that way you're both constantly pushing each other to achieve bigger and better things.
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  • Profile picture of the author kimanierick
    that is a good post. you just brainstormed my brain and now I know what I need to do also to write myself a million dollar cheque and even much hire. Personally I am above the nothing you started at, and therefore I believe with the right strategy and plans, I will hit hire. I can bet on that. Thank you very much
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    • Profile picture of the author nickjperoni
      Originally Posted by kimanierick View Post

      that is a good post. you just brainstormed my brain and now I know what I need to do also to write myself a million dollar cheque and even much hire. Personally I am above the nothing you started at, and therefore I believe with the right strategy and plans, I will hit hire. I can bet on that. Thank you very much
      Absolutely! The biggest factor that took us from an okay first year to quadrupling our revenue in the 2nd year was sitting down for a solid couple days with no distractions and forming a strategy.

      And that strategy evolved as we moved, but it was the starting point for all our biggest accomplishments.
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  • Profile picture of the author hbeezy
    You know, seeing threads like these on the warrior forum are very encouraging. It makes me want to delve into past methods that I have tried to research in its entirety before taking any action (i.e. Article arbitrage).

    The scariest part of doing so (for me) is just thinking or believeing that the money I could invest into said business could go to waste.

    Reading threads like these help me to believe that making an online business (whether service or not) is still possible. Thanks for the good information.
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    • Profile picture of the author nickjperoni
      Originally Posted by hbeezy View Post

      You know, seeing threads like these on the warrior forum are very encouraging. It makes me want to delve into past methods that I have tried to research in its entirety before taking any action (i.e. Article arbitrage).

      The scariest part of doing so (for me) is just thinking or believeing that the money I could invest into said business could go to waste.

      Reading threads like these help me to believe that making an online business (whether service or not) is still possible. Thanks for the good information.
      Thank you for the comment, I'm glad you found it encouraging.

      I believe that fear of investing is something most of us have, and I think it can also be a very beneficial tool to keep us on the right path. Starting with no money is almost a blessing because it makes you that much smarter and more careful about what you do, so when you finally start making money to grow, you won't waste it.

      It's definitely possible, no matter what you're selling. Just need to form a strategy based around a proven business model, no matter how long it takes, and then follow through with it tenaciously.
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      • Profile picture of the author More Than Tips
        2. You can choose whatever industry you want to be in, so choose one where you can actually sell something that will make you enough to get to a million dollars.

        It's going to be really difficult to get to a million in sales with a $10 product, unless you have an amazing back end and are selling thousand dollar coaching programs.

        I was able to generate $1M in sales because our price point was over $200 minimum on the front end.

        You can choose to sell anything online. I went into an industry I knew nothing about, strictly based on the opportunity I saw available. Opportunity is abundant online, so stop fighting with the small fish. Choose to sell something that can get you to big goals.



        I bit it and that's pure Gold. High 5!
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      • Profile picture of the author Shana Walters
        Thank you for sharing your story with us.
        It is inspiring and motivating.

        Best Regards,
        Shana Jahsinta Walters.
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  • Profile picture of the author greatness008
    Good job bro!
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  • Profile picture of the author ivanadee
    Congratz. It is indeed important to provide value and the money will follow
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  • Profile picture of the author salegurus
    Mmm, these i make $1M threads always trigger my BS Radar, i'm not one to jump in blindly congratulating without solid proof.... (A MS Office spreadsheet does not qualify as solid proof)
    Anyway i prefer to give people the benefit of the doubt......

    PS. I thought YTD = Year To Date - Your accountant has added 3 years of gross income instead of Jan-Current of 2015...

    I may be wrong, often happens....
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    • Profile picture of the author nickjperoni
      Originally Posted by salegurus View Post

      Mmm, these i make $1M threads always trigger my BS Radar, i'm not one to jump in blindly congratulating without solid proof.... (A MS Office spreadsheet does not qualify as solid proof)
      Anyway i prefer to give people the benefit of the doubt......

      PS. I thought YTD = Year To Date - Your accountant has added 3 years of gross income instead of Jan-Current of 2015...

      I may be wrong, often happens....
      I appreciate you giving me the benefit of the doubt.

      I actually think this comment only reinforces my last point in the thread. Clearly the state of the internet is in poor condition if your first reaction is to think I wasted hours of my time creating a false spreadsheet to show a million dollars in sales for a thread that gives a ton of value and doesn't try to sell anything...

      The truth is that the insight I offer in this thread would not come from anything but experience, and I would think an experienced marketer such as yourself would recognize that.

      While most hobbyist online entrepreneurs love to post screenshots of the their Paypal account or JVZoo account, real businesses do not take screenshot proof to their quarterly meetings. They have a balance sheet that keeps track of all numbers figured by their accountant.

      This sheet is our income report for each month, showing profit gains over the same month last year, for the last 3 years since we started. We have too many sources of revenue and traffic to be concerned with taking a bunch of screenshot pictures and putting them all into one file- that's for the $10 info products.

      And our YTD is like that because that's how we like to keep track of our numbers

      I didn't say we made $1M a year, or that we banked a $1M in profits- in fact, that's the next goal. I just said we accomplished something that 99% of businesses never do- $1M in total sales revenue through nothing more than a website working from home.

      It is different than what most people share, and that's exactly why I thought it so fitting to make this thread. Because people need to realize that "online business" is not confined to Paypal screenshots and $50 a day systems...

      That you can still build a real business through the internet and make enough money that you don't need to worry about selling your "recipe" as the next $10 info product.
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  • Profile picture of the author nickjperoni
    Quick update here to anyone who may have been wondering about the authenticity of this post, which would in turn of course de-value the advice I give...

    Here's a screenshot of just one of our main accounts for online sales we took in this year alone. Like I mentioned to the guy above, there's too many different accounts to concern myself with screenshots on all of them.

    But I think over $500,000 in one year in just one account validates my originally posted spreadsheet...


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    • Profile picture of the author JasonJames
      Impressive results. What niche did you build your business in?
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      • Profile picture of the author nickjperoni
        Originally Posted by JasonJames View Post

        Impressive results. What niche did you build your business in?
        Thanks man! This is an online business in the event industry.
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        • Profile picture of the author EmergencyMonkey
          Aren't you the guys in the photo booth industry?
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          • Profile picture of the author nickjperoni
            Originally Posted by EmergencyMonkey View Post

            Aren't you the guys in the photo booth industry?
            Because I don't want to encourage any competition, I can neither confirm nor deny this. We're in the event industry.

            But I will say that photo booths are definitely a great product/service to sell that fit all the above criteria I mentioned in my original post
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            • Profile picture of the author EmergencyMonkey
              Originally Posted by nickjperoni View Post

              Because I don't want to encourage any competition, I can neither confirm nor deny this. We're in the event industry.

              But I will say that photo booths are definitely a great product/service to sell that fit all the above criteria I mentioned in my original post
              My bad I understand
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  • Profile picture of the author Durell217
    Congratulations sir! We tend to think short term because we are human and want results as soon as possible. But we have to constantly train own mind through business to think more long term and that's when we will become successful in our endeavors. Thank you so much for the motivational post.
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  • Profile picture of the author EricBernard
    Awesome post man! Love hearing about success.

    Keep rockin!
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  • Profile picture of the author sscot
    Congratulation on your success dude. You definitely will be able to win the $1M goal in soon future. As I see, one of the important factors existing behind your success is,

    "YOU STARTED WITH NOTHING"

    In majority of causes, at the internet marketing arena, that factor creates a perfect internet marketer.
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  • Profile picture of the author flipflop09
    Great to hear about your success, very inspirational!

    I have no doubts that you're being truthful about your sales and your story, but would you mind sharing what niche you're in and what product you sell?

    I ask only out of curiosity promise
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    • Profile picture of the author nickjperoni
      Originally Posted by flipflop09 View Post

      Great to hear about your success, very inspirational!

      I have no doubts that you're being truthful about your sales and your story, but would you mind sharing what niche you're in and what product you sell?

      I ask only out of curiosity promise
      Thanks! I'm in the event industry. And while I trust you're only asking out of curiosity, I don't want to encourage anyone who may be lurking in these forums...but we sell multiple things, from services to products.
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  • Profile picture of the author Willie Crawford
    Nice post, and I was glad that you added

    "Next stop, earning $1M in profits."

    Lots of people who DO hit the million dollar mark lead you to believe that it was mostly profit.

    Willie
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    • Profile picture of the author nickjperoni
      Originally Posted by Willie Crawford View Post

      Nice post, and I was glad that you added

      "Next stop, earning $1M in profits."

      Lots of people who DO hit the million dollar mark lead you to believe that it was mostly profit.

      Willie
      Thanks!

      I wish it was all profits! But no, just total revenue right now. Our profit margin is about 50%

      There are still 2 big goals to hit...

      The first is a million in profits. The second is a million in sales in one year!
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  • Profile picture of the author Steve Mark42
    Thanks for sharing your story.
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  • Profile picture of the author Reddevil007
    So do you guys have an affiliate program for this event management thing or what?
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    • Profile picture of the author nickjperoni
      Originally Posted by Reddevil007 View Post

      So do you guys have an affiliate program for this event management thing or what?
      Interestingly enough, I have actually considered setting up an affiliate program for this because the sale point is high enough and diverse enough for people to make good commissions from.

      However, while this is an online business that can benefit from multiple forms of online marketing and traffic; what I sell is somewhat unique compared to most online marketers.

      But at the end of the day, it's online marketing 101- target market to a sales funnel. If you're really interested in this, send me a pm. Setting up an affiliate program is something I'm looking at for 2016.
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  • Profile picture of the author Shane Williams
    Motivating and inspiring post to read on the last day of the year. Best luck for 2016
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    • Profile picture of the author nickjperoni
      Originally Posted by Shane Williams View Post

      Motivating and inspiring post to read on the last day of the year. Best luck for 2016
      Thanks man, you too!
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  • Profile picture of the author swamuluk
    Originally Posted by nickjperoni View Post

    Just shy of 3 years ago my business partner and I sat in an office and talked about an idea...

    We saw a highly competitive industry with major earnings potential, and we wanted to launch an online business that sold services within that industry.

    We didn't want to be the ones fulfilling the service we were selling, so the idea was that we would sell the services and then contract the work to professionals for delivery.

    This was our online business.

    We both had full time jobs, I was financially destitute at the time, and there was a zero dollar marketing budget to start. But we went after it anyway.

    Now 35 months later our accountant has just got done recalculating our total revenue, and we've crossed one million dollars in gross online sales.

    Here's what our balance sheet looks like to date:



    This is something I've read that less than 1% of businesses ever accomplish- hitting a million in sales.

    That's crazy to me. Because here's the myth I want to debunk...

    Earning a million dollars in online sales was NOT hard.

    And I think this is very relevant to share as motivation, inspiration, support, guidance, whatever you want to call it, for everyone out there building their business.

    Because I started with NOTHING- no budget, no authority, no credibility, no reviews, no name or connections to fall back on. Just another website that popped up outta nowhere that no one had ever heard of.

    And now that I have all those things we didn't start with, I look back on the journey here, and it was so much easier than I would have ever thought.

    You are so much closer to earning a million dollars with your website than you may even realize, even if you haven't launched it yet.

    Now I'm not saying it didn't take sacrifice and discipline, and staying in and losing friends, and fighting through obstacles and setbacks, and living poor for the first year...

    But if you were to strip it all away and tell me that all I had to do is go through that again to get HERE, then I'd do it all over again in a heartbeat.

    This is not rocket science, it's not splitting the atom or finding a cure for cancer. Those things are hard.

    This is just building a website, mastering online marketing and salesmanship, learning how to be a leader, and building a brand. And having the basic human discipline to stay focused on what you want until you get it.

    That's all information you can find for mostly free on the internet.

    But there are also 3 crucial concepts I want to give you that I don't see being talked about enough...

    1. Making $50 a day is a good place to start, but it shouldn't be your goal.

    Far too many people are talking like they're "experts" at online marketing because they made $50 in a day or $100 in day or something. And they want to sell their system to earn $136.71 each day with only 20 minutes of work...

    Ah, okay I guess. That's $36,000 a year. That's a full time income, but it's not a comfortable one. And it doesn't come with benefits. And it's not really all that secure. So really it's less than the average job

    Don't get me wrong, we all need to start somewhere. But far too many people are looking for a "quick system" instead of learning how to build a real online business that will provide you a real living for years to come.

    Focusing on $50 a day will very rarely lead you to a million dollar business. Just being real with you. Because the people building million dollar empires are focused on big ideas, and creating strategies to get there. Long term payoff vs short term mentality.

    2. You can choose whatever industry you want to be in, so choose one where you can actually sell something that will make you enough to get to a million dollars.

    It's going to be really difficult to get to a million in sales with a $10 product, unless you have an amazing back end and are selling thousand dollar coaching programs.

    I was able to generate $1M in sales because our price point was over $200 minimum on the front end.

    You can choose to sell anything online. I went into an industry I knew nothing about, strictly based on the opportunity I saw available. Opportunity is abundant online, so stop fighting with the small fish. Choose to sell something that can get you to big goals.

    3. Create something of value. I know this one should be obvious, but judging by the state of the internet today, it's anything but.

    If you want to sell for a higher price point and make a lot of money, you need to get really serious about your value proposition.

    In other words...what do you promise in exchange for your prospect's hard-earned money, and why should they buy from you instead of someone else?

    And above all, understand that if you are serious about building an online business, then you need to start thinking of yourself as the CEO of your own enterprise.

    I see so many people in this online marketing world who have a hobbyist attitude about making money online, but think they're going to make a lot of money. The disconnect is they don't think of themselves as a real business.

    All "making money online" means is that you are leveraging the internet to sell something. It can be absolutely anything you want, but it most certainly needs to be treated as a real business if you ever hope to have any real success.

    Earning $1M is not hard. If I can do it coming from nothing, then so can you. And I hope this encourages you on that path.

    Next stop, earning $1M in profits

    Wishing you success,

    Nick Peroni

    PS. Any thoughts, discussion, or questions welcome!
    Excellent Myth Busted Now. Good Article.
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  • Profile picture of the author Joan Altz
    An inspiring post. We need more of that here on the WF, especially now that many of the main gang have, like Elvis, left the building.

    You're not trying to sell anything, and you have no obligation to prove anything with screenshots. Some people here are just crabby, and some may try to get you to make a mistake and reveal something in a screenshot they can investigate.
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    • Profile picture of the author nickjperoni
      Originally Posted by Joan Altz View Post

      An inspiring post. We need more of that here on the WF, especially now that many of the main gang have, like Elvis, left the building.

      You're not trying to sell anything, and you have no obligation to prove anything with screenshots. Some people here are just crabby, and some may try to get you to make a mistake and reveal something in a screenshot they can investigate.
      Thanks, Joan! Best of luck to you in 2016!
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  • Profile picture of the author Augustinus
    Awesome, congratulation , very motivational post, so now I can stop reading and start actually doing some work !
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  • Profile picture of the author bule69
    Originally Posted by nickjperoni View Post

    Just shy of 3 years ago my business partner and I sat in an office and talked about an idea...

    We saw a highly competitive industry with major earnings potential, and we wanted to launch an online business that sold services within that industry.

    We didn't want to be the ones fulfilling the service we were selling, so the idea was that we would sell the services and then contract the work to professionals for delivery.

    This was our online business.

    We both had full time jobs, I was financially destitute at the time, and there was a zero dollar marketing budget to start. But we went after it anyway.

    Now 35 months later our accountant has just got done recalculating our total revenue, and we've crossed one million dollars in gross online sales.

    Here's what our balance sheet looks like to date:



    This is something I've read that less than 1% of businesses ever accomplish- hitting a million in sales.

    That's crazy to me. Because here's the myth I want to debunk...

    Earning a million dollars in online sales was NOT hard.

    And I think this is very relevant to share as motivation, inspiration, support, guidance, whatever you want to call it, for everyone out there building their business.

    Because I started with NOTHING- no budget, no authority, no credibility, no reviews, no name or connections to fall back on. Just another website that popped up outta nowhere that no one had ever heard of.

    And now that I have all those things we didn't start with, I look back on the journey here, and it was so much easier than I would have ever thought.

    You are so much closer to earning a million dollars with your website than you may even realize, even if you haven't launched it yet.

    Now I'm not saying it didn't take sacrifice and discipline, and staying in and losing friends, and fighting through obstacles and setbacks, and living poor for the first year...

    But if you were to strip it all away and tell me that all I had to do is go through that again to get HERE, then I'd do it all over again in a heartbeat.

    This is not rocket science, it's not splitting the atom or finding a cure for cancer. Those things are hard.

    This is just building a website, mastering online marketing and salesmanship, learning how to be a leader, and building a brand. And having the basic human discipline to stay focused on what you want until you get it.

    That's all information you can find for mostly free on the internet.

    But there are also 3 crucial concepts I want to give you that I don't see being talked about enough...

    1. Making $50 a day is a good place to start, but it shouldn't be your goal.

    Far too many people are talking like they're "experts" at online marketing because they made $50 in a day or $100 in day or something. And they want to sell their system to earn $136.71 each day with only 20 minutes of work...

    Ah, okay I guess. That's $36,000 a year. That's a full time income, but it's not a comfortable one. And it doesn't come with benefits. And it's not really all that secure. So really it's less than the average job

    Don't get me wrong, we all need to start somewhere. But far too many people are looking for a "quick system" instead of learning how to build a real online business that will provide you a real living for years to come.

    Focusing on $50 a day will very rarely lead you to a million dollar business. Just being real with you. Because the people building million dollar empires are focused on big ideas, and creating strategies to get there. Long term payoff vs short term mentality.

    2. You can choose whatever industry you want to be in, so choose one where you can actually sell something that will make you enough to get to a million dollars.

    It's going to be really difficult to get to a million in sales with a $10 product, unless you have an amazing back end and are selling thousand dollar coaching programs.

    I was able to generate $1M in sales because our price point was over $200 minimum on the front end.

    You can choose to sell anything online. I went into an industry I knew nothing about, strictly based on the opportunity I saw available. Opportunity is abundant online, so stop fighting with the small fish. Choose to sell something that can get you to big goals.

    3. Create something of value. I know this one should be obvious, but judging by the state of the internet today, it's anything but.

    If you want to sell for a higher price point and make a lot of money, you need to get really serious about your value proposition.

    In other words...what do you promise in exchange for your prospect's hard-earned money, and why should they buy from you instead of someone else?

    And above all, understand that if you are serious about building an online business, then you need to start thinking of yourself as the CEO of your own enterprise.

    I see so many people in this online marketing world who have a hobbyist attitude about making money online, but think they're going to make a lot of money. The disconnect is they don't think of themselves as a real business.

    All "making money online" means is that you are leveraging the internet to sell something. It can be absolutely anything you want, but it most certainly needs to be treated as a real business if you ever hope to have any real success.

    Earning $1M is not hard. If I can do it coming from nothing, then so can you. And I hope this encourages you on that path.

    Next stop, earning $1M in profits

    Wishing you success,

    Nick Peroni

    PS. Any thoughts, discussion, or questions welcome!
    Nick hi,

    You were sent by God to post the above script. Thank you.

    I need a big favor from you. Yes you said anything will sell online. May you please let me know any niche you'd have committed to if you have then the knowledge you have now. For some reasons I feel like you are someone to trust. I'd also want to feel that i got this niche from you. Please send me the niche title to lmutevera@yahoo.com. After following your advice I will later inform you within a period (say 60 days) that I made my first $50.

    I have been reading a lot of post and I this this is time i start on something.

    Thanks again for such an encouraging post.

    Warm regards,

    Bule69
    Signature

    Lesley. B. Mutevera
    http://goo.gl/bVyfws

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  • Profile picture of the author Kalambur
    Congrats!
    Recently I've read a book by Brian Tracy, 21 secrets of self-made millionaires, and I'm very inspired.
    The only question I would like to ask is did you write down goals for every day?
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    • Profile picture of the author nickjperoni
      Originally Posted by Kalambur View Post

      Congrats!
      Recently I've read a book by Brian Tracy, 21 secrets of self-made millionaires, and I'm very inspired.
      The only question I would like to ask is did you write down goals for every day?
      I think everyone has a different approach when it comes to goals. The most important thing I've learned is that you have to find what approach works best for you.

      And I'm going to share my approach, but stay with me here a second...

      I remember when I first got started as an entrepreneur I'd read so many things from other people about the Law of Attraction and Manifesting Your Destiny, and Success Boards and Vision Guides, and Affirmations, and anything you can think of...

      I tried so many of them, never had much luck with those types of goal setting strategies.

      So yes, I do write down my goals and take time often to write out my ideas and my big vision for where I want to be with my life. But for me, what has always worked is just taking the time to understand what I want.

      I used to get frustrated in the past when other people would swear by certain techniques for achieving success, and it wouldn't work for me. But in the meantime, through trying multiple different techniques I came to understand what I wanted. That was the most important part.

      And it became something that burned in my mind night and day, that I wanted to live a free life and build my own income through an online business. And everyday I got up and worked at it until it happened.

      So that's my long-winded answer Hope it helped!
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  • Profile picture of the author Sumon2k7
    This is just the beginning. Congratulations man. Hope you'll earn more then the amount you've earned so far in the year of 2016. This earning myth will definitely inspire new comers to work hard.
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  • Profile picture of the author reachintan
    I truly agree that in order to achieve success online it is important to aim for high goals and work accordingly...

    Choose an industry you are inclined towards...

    Create something of great value so that your visitors would not mind turning into your customers...
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    Chintan Mehta

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