I have some clients from the year before. Got some new ones this year. Now, the old ones already got their discount when we welcomed 2016. The new ones still don't know about this practice of mine. My new customers certainly deserve a discount because I intent to keep them. But, what I'm to do with my old customers? They (maybe) already expect another discount.
You may say, I should've known better. But, you know what. I struggled really hard. First year nothing. Then I got some long term clients. I was happy. Desperate to succeed. Didn't have the courage, vision, or whatever, to plan long term. From January to December that was my current perspective. Of course, the clients loved new prices. Now I know they wouldn't leave me either way. But back then, my situation looked quite different.
I realized that the more and longer I work, the worst it's going to become for me. At one point, theoretically, I'm going to work for free. But, one the other side, I'm afraid that I will lose my customers. There will always be someone to offer better prices. So, here I'm stuck between the old and the new year, between my old and new customers and prices.
My brother-in-law is a sales manager something that has to do with the construction material. Every new year they increase their prices little by little. Yet, he and his company can justify this decision. Like the production and transportation costs are going through the roof. So, we don't have much of a choice than to increase blah blah. You know what I'm saying, don't you? But wait what's my excuse? I'm selling my know-how my services not some building materials. I'm going to say, what? I need to spend more. The prices of computers and Internet services increased. So, asked my brother-in-law, what's the catch?
We're selling, they're buying. We're increasing our prices, they're still buying. It's easy for him to say. The clock is ticking and I don't know what to do. Either I will lose money or my motivation to work. It seems I have to embrace a lose-lose scenario, unless I don't come up with some kind of an acceptable solution for both myself and my customers. Any advice I can actually apply for my situation is strongly appreciated. [/SIZE][/FONT]