Do You Feel Cheated If You Don't Get Everything Plus The Kitchen Sink When You Buy WSO's?

10 replies
Hi Fellow Warriors

Just a quickie for you today...

Are you one of those buyers who feels they need to have the bumper infoproduct with endless bonuses and thousands of MegaBytes to download to get value for their WSO purchase or are you happy with no fluff filler, straight to the point products that do what you need them to do?

Personally I'm for the latter... Give me a couple of pages that deliver the punch any day.

Cheers

Neil
#buy #cheated #feel #kitchen #sink #wso
  • Profile picture of the author ANDREIS
    The things that really, really work can be described on 2 pages. If there are 50 pages of the things you need to do - it will never work! Whenever there are many bonuses and flashy promises you can be sure you'll waste your money buying it. Yes, no fluff filler is what people need, but will very, very rarely find it! Honest people who will offer really valuable stuff are hard to find - harder than even a skeptical person might think!
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  • Profile picture of the author Steve B
    To me, the key lies in what the offer promised. If the offer listed the benefits (not the features) as #1-6, I expect those six benefits to be delivered as stated. I don't expect partial benefits with the remainder to be found in the bonuses or OTOs or upsells. And yes, I would prefer to have fewer pages with no filler as opposed to lots of pages to make the product "seem" more comprehensive. Most people can see right through that practice.

    I totally disagree with the above post that things that "really work can be described on 2 pages." Maybe that's true in a few cases of very simple things, but often one needs more detail, examples, and step-by-step instructions to understand how to do something. Sometimes paring content down to its bare bones leaves people with questions and not fully understanding the process enough to do it on their own. What some product creators take for granted, their buyers have no clue about and they need a little hand holding.

    Steve
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    • Profile picture of the author Neil Day
      Hi Steve

      Agree with you wholeheartedly. If it takes 75 pages to explain how to do a certain thing, using diagrams or step-step-step tutorials etc then no problem. Like you say, it's when a product (and there are plenty these days) is presented incomplete that really annoys me. Produce a full and concise compilation without going off at a tangent at every available opportunity just to bulk out your work unnecessarily, and I reckon you can be assured of a potential future buyer.

      Cheers

      Neil
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      • Profile picture of the author zdebx
        Originally Posted by Neil Day View Post

        Hi Steve

        Agree with you wholeheartedly. If it takes 75 pages to explain how to do a certain thing, using diagrams or step-step-step tutorials etc then no problem. Like you say, it's when a product (and there are plenty these days) is presented incomplete that really annoys me. Produce a full and concise compilation without going off at a tangent at every available opportunity just to bulk out your work unnecessarily, and I reckon you can be assured of a potential future buyer.

        Cheers

        Neil
        Even products that sell for $xxxx often don't deliver as promised, so what do you really expect when you buy a $10 or $20 WSO? That's the world we live in.

        As always, if you have bought something and not happy with it - get a refund. Simple.
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  • Profile picture of the author Shawn Arms
    At the end of the day it all boils down what I learned from it. You can get bits and pieces that are useful.

    But not everyone can tell you everything about whatever subject they are on.

    In fact most WSOs are affiliate marketing..basically saying make a video, make a blog, get a mailing list and plug in your affiliate. That is the jest of almost every WSO I've bought.

    Or go to MKTurk and make some money or sell this type of Ebook on Amazon.
    For example I bought one WSO that was very popular that basically said. 1) This is a great new trend on Amazon books, kinda like the coloring book.

    2) It is an activity book. (ex: Wreck this Journal)

    3) Download custom fonts at these websites.

    4) Put it in on Creatspace

    5) sell it on Amazon.

    It was a pretty duh moment but at the same time a great idea. One of those, why didn't I think of it, yet such a simple idea. In fact when I create my IP I'm going to go to direct it to my activity book.

    I paid for it and while it was such a simple WSO it did give me a good idea.

    I ordered another WSO just recently and one of the the ideas was basically go to MTurk or something like that and offer your services. Again silly when you think about it but for some people it can be gold because they didn't think of it before.

    I don't spend much on WSOs. Just the cheap ones and I don't get funneled in. Either you have a good idea or you don't. I don't do upsells until I know you got it down.

    I don't need to be hand held through all the process. Sometimes I just need that idea and adjust for myself.
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  • Profile picture of the author writeaway
    As someone who has written WSOs for clients in the past, here's a SECRET I can share with you...

    You don't have to throw in the kitchen sink.

    Seriously.

    Most people who buy WSO's barely get past the first chapter or initial steps much less wanting the whole kitchen sink.

    It's better to position the 'kitchen sink' as upsells.
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  • Profile picture of the author Mapperkids Lee
    Totally agreed, the problem is people LIKE those crap, look at the WSO area here, 90% of those are crappy products with too much over promises, hey, that is people like to believe and wanted, so they keep selling it.

    Selling IM products basically is selling a dream to someone.
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  • Profile picture of the author xxxJamesxxx
    Personally, I can't do with bonuses.

    Just sell me the solution to my problem and show me how to get there in the quickest, easiest and most affordable way possible.

    Everything else is a distraction, in my opinion...

    James Scholes
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  • Profile picture of the author webmarke
    I personally prefer WSOs that are short and to the point.

    It amazes me that a lot of people buy a $5- $10 product and expect it to be the quality of a $100 product.

    If I can get any new information out of any $5- $10 product then I am satisfied.

    I know better than to think a product sold for the price of a cup of coffee is going to solve all of my products.

    I just simply take from them any worth that they provide and move on.

    People need to understand what they are buying.

    When you purchase an online course...You are simply paying for someone to do research for you.

    They then take that research and show you how to use it properly to get your desired results.

    Imagine if you went out and hired a brick and mortar company to research for you and then tell you how to use what you learned to get your desired results.

    The internet marketing community has become spoiled because many marketers (myself included) have really under priced their products.

    In the late 90' - early 2000's the low price for most products was $47.

    Now..we are selling products for $5 and this has led to people not valuing the content as much and therefore think they are getting scammed if a product does not deliver those bells and whistles.

    Just one man's opinion. I am sure a lot of people will disagree but I am sure a lot these people were not marketing when the price of products were much higher.

    .
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  • Profile picture of the author Neil Day
    I know exactly what you are talking about webmarke...

    It's definitely become a more fierce dog eat dog world out there in IM land.

    I can recall seeing posts here where sellers have been chastised because they are selling a product that consists of just one ebook. Previously, someone else might well have sold a similar themed product BUT... it contained the FE, bonuses, bonuses and yet more bonuses followed up by even more stuff to give a perceived value of something far more costly. So the person selling that one ebook had to face a torrent of questions asking where HIS bonuses were and how can he possibly try to sell them something that contains nowhere near as much as that previous offer...

    Cheers

    Neil
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