Also some of my subscribers concern about the market is saturated, in their opinion.
Honestly, it's not like that.
It's a misperception due to 2 facts:
1 When a product launches there's a big buzz around it, people make sales, but of course after a while the sales amount decreases and most of the time churn and burn products disappear
2 Secret: all the internet 'gurus' are fighting for 10% of the market, cause they all use the same traffic sources and 5% of the people on internet in fact use advertising.
Think of that:
how many people are losing their job today, are retired, boring of their life and are looking for another way of living through earning money online?
In fact the market is constantly replenished.
Today people have understood that there will be no secure job as an employee and are looking to leverage their skills and make money with them.
The "Millionaire Fastlane" (Mj De Marco, The Millionaire Fastlane) is more avaiable to anyone day by day, and people are aware of that.
So how to identify a good niche?
A good market is a market where:
1 there's a starving crowd of people who
2 are spending money
It's good to take a market by a broad perspective and then goo narrowind deeper.
I mean the four classical markets are: Make Money Online, Weight Loss, Finance (forex), personal development.
I've tried weight loss and then after good results i focused on mmo.
The right way is to go broad, as an example make money online and then choose a sub niche:
es: make money online with kindle, with social media, with blogging, with mlm, with ecommerce, etc.
Personally i tapped in making money with email, as a core of online business, and use the other platforms as a reinforce of the message or source of leads.
The problem is that a lot of people listen to friends' opinion and take them as facts, so they think in term of scarcity but there's abundance of leads everywhere.