First up, Google is offering exclusive discounts on a range of digital tools designed to help SMBs operate more efficiently, reach more people and stay in touch with their customers. They include three months free of Google Workspace, 40% off of a domain from Google Domains, $130 off a Chromebook, and 60 days of Shopify Free and a free Shopify-built store.
While those are going to be some enticing offers for some of you, the only catch is that they're only available to businesses in the US and Canada, and they're only available this week. You can learn more and redeem these offers at Google's Small Business Week mini-site.
In addition to this, Google's also running a new 'Heroes of Small Business' campaign, which aims to recognize the SMBs that go above and beyond for their respective communities. Customers can nominate a small business of their choice, with $10,000 in prize money for the selected companies.
And finally, Google is also looking to provide additional support for LGBTQ+ entrepreneurs via a new program in partnership with StartOut, an LGBTQ+ nonprofit organization that helps to facilitate mentorship, access to capital and other business tools.
|"Through StartOut's Acceleration Initiative, Google will fund more than 60 scholarships to help Black, Latinx and female identifying LGBTQ+ entrepreneurs to grow and scale their businesses."|
As such, isn't it in all our best interests to be doing all that we can to support smaller businesses, in order to solidify economic strength?
After all, doing so also helps to provide more support for people within our own communities, and provides more avenues for entrepreneurial success, right?