Why you should aim for $100 an hour from your IM.

19 replies
Almost 60% of adult Americans make 20 dollars an hour, and these people are still considered in the average or median income.

About 10% make over 100 dollars an hour.

What is the value you put on your one hour of work time? I suggest you shoot for 100 bux an hour for your time and effort.

According to Co-Pilot AI: :

Digital Marketing Salaries in the U.S.:
The average base salary for digital marketers in the United States ranges from approximately $63,648 to $77,381 per year1.
However, when considering hourly rates, Internet Marketers specifically can earn varying amounts.
Hourly Rates for Internet Marketers:
According to ZipRecruiter, as of April 2024, the average hourly pay for an Internet Marketer in the U.S. is $33.422


These are some general stats found via search, do you have an hourly amount you shoot for, or in other words, what is the VALUE you put on one hour of your IM time?

I suggest setting the bar at least 100 dollars an hour, and I'll give my reasons if any one is interested or has a different opinion. I know there is a perspective that doesn't figure hourly rates, as many Freelancers do GIGS or jobs...but might it be helpful to know what your dollar (compensation) per an hour of your time might be? Anyone?

GordonJ
#$100 #aim #hour
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  • Profile picture of the author max5ty
    Right now...

    I'm making over $3000.00 an hour if we're basing that on a 40-hour work week.

    About $500,000.00 monthly.

    Now, that's with 623 apartments, and that's not all profit. The bills going out are huge.

    I sat in court on May 7 for 6 evictions. People who couldn't afford $800.00 a month in rent.

    I'm in Ohio. Not on the left coast or anywhere like that where rent is 2800.00 a month for the same type of place.

    I do think though that the $100 an hour figure is something someone has to work their way up to.

    I get emails daily from someone telling me they can increase my profits.

    I get emails daily from someone telling me they can bring me more customers.

    How many of those sending emails have ever gone out and talked to business owners one-on-one?

    There's a reason why many don't turn a profit in online marketing...they're full of sh*t and have no real-world experience in what they're talking about.

    I think to get to the $100 an hour mark you need to put in your time and get experience so you know what you're talking about.

    Anyways, good post
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    • Profile picture of the author GordonJ
      Thanks max5ty, I agree with this:

      I think to get to the $100 an hour mark you need to put in your time and get experience so you know what you're talking about.

      What we see here EVERYDAY is the newbie asking how can I make money with IM? (be it eCom, affiliate, info, freelancing a talent, service or ability) And I'm not going to ask it again...even I get tired of me...the idea that making money is an EXCHANGE of value...or what did you bring with you to the table? What can you give to GET?

      Now my boring old mantra is; Assess, Plan, Execute, Adjust, Evaluate, Continue.

      Not much of a good acronym; APE AEC

      And for decades, literally, decades...I see very little to none ASSESSMENT taking place, most Warriors just won't even take the time to find out what skills, knowledge or talents they may already have. MOST just want a spoon fed answer of how do I make MY money?

      As part of the Plan, after getting a handle on where one is, and what they have to work with...then a Plan Of Action can be formulated, but what is the goal? A plan without a purpose is a poor plan to begin with, albeit, we see it here every hour of every day.

      Every single person who comes here has a current dollar (or whatever currency) amount they are either making, or need to make to cover their basic living expenses. I think a hut on a hill in a Philippine Island may go for less than even the reasonable 800 a month in that area.

      As a goal, 100 dollars an hour in USA is upper 5%, and means a lot of financial freedom, being 200 thousand dollars a year, is this not a worthy goal for most Warriors? I think so.

      But like you say, it has to be earned, first by making 10 bux an hour, or even 1. A simple transaction of just a few dollars, repeated and/or made by numbers...can produce that 100 dollar an hour figure.

      But to goals. Why do we see so few FINANCIAL goals, or the intent of the journey? I think that if those first two steps are taken (assess, plan) then the whole what do I need to do, I'm so lost idea falls aside and Warriors can start making progress.

      Also, one thing of note, is when some get to a six figure a year income and have disposable income, they do the dumbest thing, they dispose of it; new cars, furniture, clothes, vacations, treating the family and themselves because they worked so hard for it...and yet the cautionary tale is, the next year they are broke, back down the mountain starting all over. Your investments, a form of leverage, to get your money to do the work, is an even better goal, once one has some disposable income they do not dispose of.

      So, my next question for Warriors is, how would you get to that 100 an hour? What would the transactional process look like? One sale an hour at 100? 1000 sales at 3.35?

      What is the math needed to figure out what one has to do to reach whatever goal they have in mind, if any?

      My gut feeling is, the Warrior Forum has run its course. It may survive, and sell enough ads and WSO to keep it afloat, but as far as a place to actually learn how to do IM? Well, all the info one needs is already here. May be some new innovations coming our way, but those are best found out at those sites which keep up with that.

      And I doubt a very significant % of Warriors ever get close to that 100 an hour, but they might want to have at least some goal...no?

      GordonJ




      Originally Posted by max5ty View Post

      Right now...

      I'm making over $3000.00 an hour if we're basing that on a 40-hour work week.

      About $500,000.00 monthly.

      Now, that's with 623 apartments, and that's not all profit. The bills going out are huge.

      I sat in court on May 7 for 6 evictions. People who couldn't afford $800.00 a month in rent.

      I'm in Ohio. Not on the left coast or anywhere like that where rent is 2800.00 a month for the same type of place.

      I do think though that the $100 an hour figure is something someone has to work their way up to.

      I get emails daily from someone telling me they can increase my profits.

      I get emails daily from someone telling me they can bring me more customers.

      How many of those sending emails have ever gone out and talked to business owners one one-on-one?

      There's a reason why many don't turn a profit in online marketing...they're full of sh*t and have no real-world experience in what they're talking about.

      I think to get to the $100 an hour mark you need to put in your time and get experience so you know what you're talking about.

      Anyways, good post
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      • Profile picture of the author max5ty
        Originally Posted by GordonJ View Post


        My gut feeling is, the Warrior Forum has run its course. It may survive, and sell enough ads and WSO to keep it afloat, but as far as a place to actually learn how to do IM? Well, all the info one needs is already here. May be some new innovations coming our way, but those are best found out at those sites which keep up with that.

        And I doubt a very significant % of Warriors ever get close to that 100 an hour, but they might want to have at least some goal...no?

        GordonJ
        One thing I remind myself of is that we're in a new era...

        when I say new era...I'm talking about young people and sometimes not so young who are making millions from social media.

        Jake Paul...and others like him. Mr. Beast...OnlyFans...

        I try and watch myself from sounding too old haha.

        I talk about sales letters and other stuff about marketing and I know it goes right over the heads of a lot of the current IM people.

        But, and maybe I'm sounding old again...the old principles still work...
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        • Profile picture of the author GordonJ
          Jack Benny was an OLD comedian, who once hosted his own TV show back in the cave man days. He was always 39, and well, so am I. (Many of us would think that JB would still be known, but alas, ask your fav tiktokker)...

          Sure, the beast. Khaby Lame, Charli D'Amelio, etc. etc. Even the Paul bros.

          And I wonder about the THOUSANDS of people who have been on the many talent shows the last 20 years, AGT, BGT World Got Talents, The Voice, Idol...how many stars have sustained their comet and meteoric rise to fame and fortune? That is rhetorical, of course, I suspect for every Beast, there might be an ECHO, the once stud of Tik-Tok who has all but disappeared...along with many of those early to the fame game.

          Its great. No doubt wanting to be someone will be an evergreen perpetual lust for the masses. And no doubt, a few will even make it.

          As for sounding old, and being old, I still see many people following the old ways, to work and build a business, and follow in the footsteps of those who earned their way to the top and mostly sustained it with good business principles.

          It does go over the head of many who could benefit from your ancient wisdom, and if you are ancient, then I am prehistoric...but there are tried and tested, proven and effective business strategies which COULD be used by many Warriors on their quest to gain either financial freedom or money stability.

          So, I don't mind being old fashioned when it comes to solid business practices, and marketing and copywriting which is still a much in demand skill...at the upper echelons, whereas most copywriters today compete with Fiverr types for table scraps.

          I believe when someone comes to the realization they don't know what they are doing, and are unsure of how to do it (help, I'm lost)...some of the old world strategies and methods could quickly and easily solve their problems, if they are unafraid of a wall of text (OH my god, I have to read???).

          So l'll let the Hunter ECHOS come and go, and maybe catch some of those TV stars on YouTube if I even remember who they are...and just keep chugging along, as old little engines are known to do.

          GordonJ


          Originally Posted by max5ty View Post

          One thing I remind myself of is that we're in a new era...

          when I say new era...I'm talking about young people and sometimes not so young who are making millions from social media.

          Jake Paul...and others like him. Mr. Beast...OnlyFans...

          I try and watch myself from sounding too old haha.

          I talk about sales letters and other stuff about marketing and I know it goes right over the heads of a lot of the current IM people.

          But, and maybe I'm sounding old again...the old principles still work...
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    • Profile picture of the author Osman12
      As USA is a land of opportunities and motivation for the rest of the world, you can do it!.
      I am from Pakistan, people here making 200 USD per month are considered happy.
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      • Profile picture of the author GordonJ
        Originally Posted by Osman12 View Post

        As USA is a land of opportunities and motivation for the rest of the world, you can do it!.
        I am from Pakistan, people here making 200 USD per month are considered happy.
        You are from Pakistan. Posting on a web site owned by an Australian company with a million WORLD WIDE members here. I am in Ohio, a state in USA, and I have done Internet Marketing business all over the world...right here from my rocking chair.

        If someone, ANYone in the world offers me a product or service or information which I feel I can benefit from, I will reach for my wallet. And with today's banking and online tools, almost anyone can accept my money too.

        For 20 US dollars, one can run an ad, a WSO (right here), and offer their 'thing' for sale...check out Warrior Pat Taylor, (no affiliation), who sold his book here and made thousands of dollars.

        Where you live, what the avg. income is, what other people around you are doing...should not prevent you or anyone from doing whatever they can do to improve their life, and often, in many countries, an extra income from IM goes a long way toward that improvement.

        With AI tools, translation readily available, and a world wide audience that spends BILLIONS a year, there is a place for you too.

        The limits are individually made, and location, nationality, or environment only limit you when you permit it to do so.

        Whatever you believe you can earn, you are right.

        GordonJ
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        • Profile picture of the author nicenet
          I'm limitless, and looking for more opportunities to improve.
          Thank you for the advice.
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      • Profile picture of the author DABK
        I spend $250 a week on groceries and toiletries (for 3 people and a dog). And I do not buy extravagant stuff. Or shop at extra-expensive stores.

        Rent on a four-room, one bedroom apartment around here is $1400 to $2200 a month.

        It takes more than $200 a week to be homeless.
        Originally Posted by Osman12 View Post

        As USA is a land of opportunities and motivation for the rest of the world, you can do it!.
        I am from Pakistan, people here making 200 USD per month are considered happy.
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        • Originally Posted by DABK View Post


          It takes more than $200 a week to be homeless.
          Actschwlly, the risin' cost of homelessness gonna 'fect us all less'n we blind to how climbit ishoos & nashnlist non-negotiabyools gonna sway our actschwaahn from TOGETHAH to APART (plus minusness of limbs & all sensibility).

          Yeah bcs I a Princess, an' I dreamt alla this up as a thought exercise while I prayin' for frahgs.
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          Lightin' fuses is for blowin' stuff togethah.

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          • Originally Posted by Princess Balestra View Post

            Actschwlly, the risin' cost of homelessness gonna 'fect us all less'n we blind to how climbit ishoos & nashnlist non-negotiabyools gonna sway our actschwaahn from TOGETHAH to APART (plus minusness of limbs & all sensibility).

            Yeah bcs I a Princess, an' I dreamt alla this up as a thought exercise while I prayin' for frahgs.
            Zackly one day latah, same is troo -- tho mebbe kinda double.

            "ZO K," say Mom. "We have a delightfully convenient bunker-STROKE-nirvana to accommodate both our present needs and our future desires like we were shopping for DREAM SHOES.

            The hell we should pay heed to THE YANNO LAME."

            Only it was naht Mom said this ...

            was a frahg.
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            Lightin' fuses is for blowin' stuff togethah.

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  • Profile picture of the author Zoheb M
    I'd say as long as we are building a business asset, which is an investment as well, we are more certain to get what we deserve long haul.
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    designing $100 landing pages, and talking business philosophy...

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    • Profile picture of the author GordonJ
      Originally Posted by Zoheb M View Post

      I'd say as long as we are building a business asset, which is an investment as well, we are more certain to get what we deserve long haul.
      I don't know about "deserve", probably just a semantics difference, but I agree with your idea of building an asset and an INVESTMENT as well, so thanks.

      In all marketing we hear of PROBLEMS being one of the main points, as in, what problem does your product solve for your customer? And that is certainly ONE way to see things.

      When using money as a goal, a target to get to, another good thought is to have it as a BY-PRODUCT for your service to others.

      Whether or not you solve a problem for them, or just make their life better in some way, shape or form, if you start from a concept of GIVING, or making an exchange of value.

      Now, HOW do I get to that 100 dollar an hour figure? (or 1000 an hour if that is your goal)...another way to create a path to get there is by building it backwards from the goal.

      What does 100 dollars an hour look like? Maybe one sale an hour. Maybe 10 sales of ten dollars, maybe one 800 dollar sale a day, or even one 4,000 dollar sale a week.

      By using DOLLARS as goals, it helps you think clearly about what the transactions need to look like, how many, and how often.

      It helps you define your Avatar (Ideal Customer) and pinpoint their location and how you might best interact with them. All these things can be done on paper before one needs to actually begin.

      One of the more respected old Warriors, Paul Myers, had an assessment, or starting point guide, I just checked, it is still available at talkbiz dot com/goals/Worksheets.pdf and would make a nice starting point if you are lost, or clueless.

      Take a few to discover what you already have, know, and can use, and then you can begin to build a machine which will perform the tasks in the manner you teach it to do.

      And if 100 dollars an hour seems way out of your reach, then shoot for 100 a day, or even half that to get started and adjust your activity as you learn.

      But if you start from a well thought out plan of action, after making inventory assessments of what you have already in place, you can take the fastlane to success and begin to build your assets as you invest your time and energy in doing it.

      GordonJ
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  • Profile picture of the author DABK
    A study from 2010 (https://www.forbes.com/sites/johnjen...ess-after-all/) says money buys happiness if you make less than 75k (112000 or so in today's money).

    That comes to 54/hour if you work 40 hours a week, and get paid for each hour).

    So, if you want a typical life, you should shoot for 54.

    Turns out, Americans, on average, think they need 1.463 million in savings to retire comfortably.

    Add inflation of at least 2% a year (so, multiply 112000 by 1.02 to know what you need to retire in 1 year. Multiply that result by 1.02 if you want to retire in 2 years.

    Deduct your current savings from the number you came up with. Divide that number by the number of years you have to work. Now, you know how much you need to save for retirement each year.

    Add to that the 112000 you need a year to live comfortably. Now you know how much you need to earn each year. Divide that by the number of weeks you are willing to work each year. Divide that by 40 (or whatever number of hours you want to work each week) and you will know how much you need to earn for every hour you work.
    I am willing to bet that, unless you are 18 or younger, you will come up with a tad more than 100/hour.

    My numbers are post-tax numbers.
    Originally Posted by GordonJ View Post

    Almost 60% of adult Americans make 20 dollars an hour, and these people are still considered in the average or median income.

    About 10% make over 100 dollars an hour.

    What is the value you put on your one hour of work time? I suggest you shoot for 100 bux an hour for your time and effort.

    According to Co-Pilot AI: :

    Digital Marketing Salaries in the U.S.:
    The average base salary for digital marketers in the United States ranges from approximately $63,648 to $77,381 per year1.
    However, when considering hourly rates, Internet Marketers specifically can earn varying amounts.
    Hourly Rates for Internet Marketers:
    According to ZipRecruiter, as of April 2024, the average hourly pay for an Internet Marketer in the U.S. is $33.422


    These are some general stats found via search, do you have an hourly amount you shoot for, or in other words, what is the VALUE you put on one hour of your IM time?

    I suggest setting the bar at least 100 dollars an hour, and I'll give my reasons if any one is interested or has a different opinion. I know there is a perspective that doesn't figure hourly rates, as many Freelancers do GIGS or jobs...but might it be helpful to know what your dollar (compensation) per an hour of your time might be? Anyone?

    GordonJ
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    • Profile picture of the author GordonJ
      DABK, in high school, I excelled at Dummies Math, after pert near failing Algebra and Geometry...so they halted any advanced math studies for me and sent me to BUSINESS MATH, which at the time was considered remedial.

      I found I could add and subtract, and with a new fangled calculator, divide and multiply too.

      I suspect your findings to be right on, most will find the 100 an hour (US citizens) to be a bit short of their hopeful retirement goals. And if inflation continues, maybe far short for the younger folk.

      As context, it was used as a line in the sand, a marker. A goal. There are several Warriors who would worry if they only made 100 an hour, something would be terribly wrong in their business.

      Thanks for the article, I found it very interesting. I clipped this from the article:

      They theorized that the plateau occurs because satisfying basic needs is challenging at lower income levels, and those daily challenges negatively impact happiness. Lack of money is associated with stress, poorer health, less leisure time, and greater emotional pain. But once people make enough to move beyond meeting their basic needs and can afford things like a house and a car, take vacations, and gain financial security through savings, making more money doesn't move the happiness needle.

      We've witnessed this here at WF, some Warriors soared to 100k, and they were giddy, why not be? But some were unable to sustain this, and fell rapidly below that, and I can assume with the article in mind, so did their happiness level.

      Using money as a goal is, I believe, a good way to organize one's IM activity, sort of like a golf score card, you know where you stand after each hole, while in pursuit of target score.

      Thanks for the link, I have gone down the rabbit holes of all the studies they have linked to, to see whether or not I am really happy (Ha!).

      We see daily that new Warriors want to make money. We seldom see why they want it? And even less than reasons why, we seldom see what they have to offer to receive it.

      After doing all your calculations, I'm headed to Walmart to see if they have any greeter positions available.

      GordonJ

      Originally Posted by DABK View Post

      A study from 2010 (https://www.forbes.com/sites/johnjen...ess-after-all/) says money buys happiness if you make less than 75k (112000 or so in today's money).

      That comes to 54/hour if you work 40 hours a week, and get paid for each hour).

      So, if you want a typical life, you should shoot for 54.

      Turns out, Americans, on average, think they need 1.463 million in savings to retire comfortably.

      Add inflation of at least 2% a year (so, multiply 112000 by 1.02 to know what you need to retire in 1 year. Multiply that result by 1.02 if you want to retire in 2 years.

      Deduct your current savings from the number you came up with. Divide that number by the number of years you have to work. Now, you know how much you need to save for retirement each year.

      Add to that the 112000 you need a year to live comfortably. Now you know how much you need to earn each year. Divide that by the number of weeks you are willing to work each year. Divide that by 40 (or whatever number of hours you want to work each week) and you will know how much you need to earn for every hour you work.
      I am willing to bet that, unless you are 18 or younger, you will come up with a tad more than 100/hour.
      o
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  • Profile picture of the author NillBraun
    This is a very complex question because we need to determine whether intellectual work should be valued the same as physical labor, and which is more challenging. Of course, $20 is too little, but it seems to me that there won't be any changes in the near future
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    • Profile picture of the author GordonJ
      Originally Posted by NillBraun View Post

      This is a very complex question because we need to determine whether intellectual work should be valued the same as physical labor, and which is more challenging. Of course, $20 is too little, but it seems to me that there won't be any changes in the near future
      My question was; What is the value you put on your one hour of work time?

      We know what the world thinks...a ditch digger, or grave digger perhaps may make a minimum wage and a Noble Prize physicist may earn millions.

      Physical labor...an NBA basketball player, average salary is over 10 million dollars a year.

      The owner, who mostly thinks about what to do, averages 30 million a year and has no expiration date, so physical labor takes its toll on the ability to earn.

      We can find out what the world thinks our time is worth, but how we value it, how much we see it being worth is all about perspective as it relates to intent.

      But, be it physical or intellectual work hour, it is really about what the market will pay, isn't it? We see so many newer copywriters (intellectual creators) charging so little for this service while the top dogs get 100 X that money for the same time.

      I don't find it complex at all, we each get to determine our own answer.

      GordonJ
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  • We all gotta be enablin' catalysts of SUMTHIN', I guess.

    An' the mortal burnout of our spussific energies an' valyoo generatin' stuffs gotta stack up the kudos, treats, an' pony farms along the way.

    Else'n we bound steada unbound.
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    Lightin' fuses is for blowin' stuff togethah.

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  • Profile picture of the author nicenet
    You can make $100 per hour if you are a tutor, it's possible. Whatever the mind believes, it can conceive- Napoleon Hill.
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  • Profile picture of the author spartan14
    Well i am agree with you but to charge 100$ per hour you need to know your thing
    And sometimes you need to leearn for many years ,maybe more than a decade to be so specialized in that skill to ble able to charge so much
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