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Keyword Research

by JD_Sanders
4 replies
Hi Warriors,

I'm trying to learn what is the best method in terms of choosing keywords.

Now, I'm using R/S (results divided by searches) up to about 50. I look for searches between 500 and 50,000. Does this make sense or am I all wet?

The problem I'm running into is that with the R/S I like, there doesn't seem to be near enough search volume.

If I'm off the mark, what would you suggest.

JD
#keyword #research
  • Profile picture of the author AHartzell
    Google External Keyword Tool
    Google Search (start typing and see what pops up - that means it's popular)
    SpyFu.com

    All great (and free) tools for keyword research
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  • Profile picture of the author JEL0221
    Originally Posted by JD_Sanders View Post

    Hi Warriors,

    I'm trying to learn what is the best method in terms of choosing keywords.

    Now, I'm using R/S (results divided by searches) up to about 50. I look for searches between 500 and 50,000. Does this make sense or am I all wet?

    The problem I'm running into is that with the R/S I like, there doesn't seem to be near enough search volume.

    If I'm off the mark, what would you suggest.

    JD
    You cannot determine the competition by seeing how many searches. Keyword research is all about 1st page competition.

    I would suggest, after you have found keywords with the amount of searches that fit what you would like, using a free tool called 'seoquake' which is a firefox plug-in.

    Type the keyword you are thinking of targeting in google and examine who is on the first page with seo quake.

    Is your keyword in their domain? If so this will be tougher to beat.

    How old are your competitor's domains? The older the domain the harder they are to beat?

    How many backlinks do they have? What is their page-rank? --the higher these numbers the tougher the competition.

    Are their web 2.0 properties or articles (ezine, buzzle, etc.) on the first page? If so, this could be an indicator that, with some work, you can rank a content site for the keyword.
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    • Profile picture of the author mlord10
      Originally Posted by JEL0221 View Post

      You cannot determine the competition by seeing how many searches. Keyword research is all about 1st page competition.

      I would suggest, after you have found keywords with the amount of searches that fit what you would like, using a free tool called 'seoquake' which is a firefox plug-in.

      Type the keyword you are thinking of targeting in google and examine who is on the first page with seo quake.

      Is your keyword in their domain? If so this will be tougher to beat.

      How old are your competitor's domains? The older the domain the harder they are to beat?

      How many backlinks do they have? What is their page-rank? --the higher these numbers the tougher the competition.

      Are their web 2.0 properties or articles (ezine, buzzle, etc.) on the first page? If so, this could be an indicator that, with some work, you can rank a content site for the keyword.
      This is great advice. A lot of people have misconceptions about competition, but all you need to do is think of it from a logical standpoint: You need to be on page one, and in order to do that you need to analyze the top ten results.

      You can use the SEO firefox plugin, or Traffic Travis. If you find articles, web 2.0 properties, or a lot of inner pages on the first page of Google then chances are you can rank for that keyword with a little effort.
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  • Profile picture of the author mike.leembruggen
    I use seoquake as well... what you don't want to do is spend all your time looking for the holy grail keyword... Just start with one and expand from there.

    What you need to find is a buyer keyword... obviously they are usually harder to rank for but usually they aren't hidden gems.

    Use common sense and you can think of 5 keywords right off the top of your head. If that's what you would type into google... then other people probably are too.

    Then use seoquake to see how tough competition is on the first page and just get started. As you go you'll come across keywords that not many people are targeting which are buyer keywords.
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