I'm sitting here in "sunny" UK (which makes a nice change that the sun is still shining ! ) and I've been working on building my lists and thought I'd send this across in the forum in case it helps anybody whose having trouble starting or expanding their list.
Here are my top tips on creating a good list. These tips have helped me so I hope they will help at least some people get started in their endeavours in building a list.
They are by no means set in stone and would appreciate any comments or additions to this obviously - but I hope this initial list will get the ball rolling for people (so to speak).
1. Create a good landing page
(It should be well-designed & professional looking) If you don't have
any design skills you can outsource this to someone who can do it
2. Put an optin-form on your landing page offering a FREE gift to
encourage your visitors to sign in with their name/email details
(Make sure your freebie is of a good high quality because the
subscribers on your list will judge you on the worthiness of your
products and services based on the freebies they get
information will keep visitors coming back. Keep adding fresh
content and add a link to your sales page(s) or affiliate page
(depending on what you're promoting).
4. Try and use the product that you're offering yourself.
Customers like to know that the review/recommendation is from first
hand experience and you don't want to be recommending something
to buy if it's not worthy.
If you are selling a product/book/service yourself then make sure
that it has mass appeal and will benefit the target audience that
you plan to market it to.
5. Provide good customer service. To me this is the number one way
to stay ahead of the game. If you keep your customers happy and
you resolve any questions or complaints immediately then you are
more likely to win their trust.
6. Reward customers who refer others to you. This is a simple way
to build trust and loyalty.
7. Keep your customer's information private. Tell them that you will
NOT share his/her personal information and then don't share it with
anyone. You will ruin your reputation.
and finally ........
8. Remain truthful and honest in all you do. Don't lie and try to trick
your customer. Be who you are and you will do well in your business
and also in building your list.
These are the guidelines that I follow and I hope that it's a start in helping others in building their lists and (obviously) building their business.
Good luck everybody
Onwards & Upwards