For sale: Baby shoes. Never worn. - Marketing Brevity Explored

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This "short story", written in just 6 words, Hemingway called his best work:

For sale: Baby shoes. Never worn.
It sure packs a punch.

Back in 2006, Wired Magazine ran a little experiment based on Hemingway's story. You can find the details here: Wired 14.11: Very Short Stories

It's quite interesting to see the submissions from different fields in that article.


If you had to give your absolute best marketing advice, and could only use 6 words, what would they be?

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