Google Display Ads - "Watch This Space"
A link to the campaign page:
Watch This Space
Does anyone else look at this and think what a huge waste of money this project is? Personally, I think display ads are in the process of dying. Even if I am wrong about that, I just don't see the point in Google making something like this. It seems they wasted a lot of time, work and money to develop this and on top of it, they're paying to advertise it through Adwords.
I understand what they are trying to do with this campaign, but I still think it's just silly. I kinda doubt anyone will watch those videos and want to rush out to put image ads up on Google.
I thought this would be worth mentioning because it seems like big companies are constantly wasting a lot of money on things like this. Wouldn't this money be better spent in another way or is that just my paranoia being a "small business" owner?