Facebook Ad Targeting Question for Facebook GENIUSES

5 replies
Hey... facebook geniuses.

I know Kern and a few guys are targeting based on SOMETHING because I'm seeing the same ads all the time.

Is it possible to target people who LIKE a certain facebook page or group or something like that?

If so, how?
#facebook #geniuses #question #targeting
  • Profile picture of the author JennSpencerIM
    I'm not a genius, but as you are setting up an ad you can choose what interests you want to target...
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    • Profile picture of the author taffie
      Yeah, it should be pretty easy tod do, like Jen said FB allows for that great optimisation, so you can tag the fan page you like, the key is to tag those guru names, pssst this is a secret I am letting out, I won't say no more. But seriously that's the key! Think around those areas.
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      • Profile picture of the author JPMaroney
        @Jenn
        @Taffie

        Thanks a million for responding.

        Ya, I logged in to ad set up and found this in FB's details.

        ----
        Likes and Interests targeting allows advertisers to reach people based on the activities and interests they list in their Facebook profiles. This includes Pages they have connected with as well as other information they have shared on the site: favorite movies, books, TV shows, music, religious and political views and job titles.

        As you select words to target, we may automatically suggest additional relevant likes and interests that you might want to try targeting as well. Suggested likes and interests are surfaced by looking at words that are most common among the people you are trying to target. Adding these words to your targeting will help you increase the size of your potential audience while ensuring that you are still reaching people with relevant interests.
        ---

        Very cool.

        Imma gonna run a couple of test ads.

        JP Maroney
        aka "Mr Monetizer"
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  • Profile picture of the author lesterlim85
    Hi JP

    Seems like I have arrived a little bit late and you have gotten your answer already. Yes you can target by interest, and those people who have indicated their interests (e.g. basketball, football, gaming, etc) in their profile will be shown your ad if you target them based on the keywords. You can also target by geographic and the money you spend will vary according to the country you are targeting.

    Cheers,
    Lester
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  • Profile picture of the author JPMaroney
    @Lester - thanks a million.
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