Why it is like this?

The beauty of internet marketing is that you can sell anything you want and still make the money, if you know the process. You don't have to use or like the product to sell it.

That marketer either doesn't actually believe the things they teach, or they just changed their mind over the years due to personal experience. What was the time different between the two?

If it's the former, this is unfortunately a common theme among a lot of markets. In my opinion, the ones who make the most money in the long run, the ones who build a lasting business model, are the ones who actually BELIEVE what they teach and use their methods on a regular basis.

Was the person a lawyer?

That is part of the game of internet marketers sometimes He may just copy the sales copy and paste it in his autoresponder. So he may not even know what he has been promoting

Sometimes folks have very similar "handles" and it is possible to be confused. If this is not the case, it may be possible that the context of the question the person was answering makes it appear that the answers are conflicting.

If these two cases are not applicable, perhaps the author is bipolar, or just has the relatively acceptable love-hate relationship with SEO in general. I know many of us love it when our search engine rankings are improving, and hate it when they decline, especially when we haven't changed our approach or actions.

On the other hand, the author may just be replying to each question or forum in a manner he things will get him the best audience in each case. This approach is exactly what we have come to expect from an animal called a "politician". These animals are not always easy to detect, nor have they necessarily declared their membership in the greater class of beings called "politicians".

No, not necessarily restricted to IM, they're everywhere.

[smile]

When I first read this I thought it was hypocritical, and therfore untruthful.

Having pondered it a while, perjaps he was addressing two avenues of thought:

1. SEO is critical to many areas of IM bsuiness (ie Traffic etc.);

2. If you're scared of or want to avoid SEO, there are other ways.

Without reading the articles, I can't make further judgemet

Cheers

Alan

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Sounds like he has multiple personality disorder to me.

It's more likely that you don't understand the subtleties.

SEO works. Nobody can deny that. If you want higher positioning in the search engines, it's well-known that there are very clear ways to get it.

But as many people here will tell you, higher search rankings doesn't always mean more traffic, and even when it does that doesn't always mean more sales.

So it's really not that hard to write an article that focuses on just one side or the other of this story.

It reflects the versatility of the writer. If that writer while writing for SEO or against SEO is convincing in both situations then I can assure you that he is a terrific writer and knows what he is writing about. But if he is unable to convince in any one of the case then he is just writing any other compulsion like demands and requirement of the client (might be).

I agree that he could have changed his mind, but if it was a back to back comment then I would be wary of the future advise.

So if I know 20 different ways to get traffic... does that mean i can only teach you one or you will think Im a scammer or liar?

Sounds like clever marketing, or just a way to approach a topic from two different sides? Maybe the goal was to highlight the advantages and disadvantages (limitations).

Smart!