URL Biz Name switch strategy

1 replies
I need advice on what to do about my current url.

This is going to be difficult as it turns out I don't have enough posts to put links - so I have to do a work-around on the urls. Tough as I'm asking advice about urls. I'll take out the dot com. Here goes:

I started my site, frenchkisstextures this year. I put the textures in the url because it's my main keyword. I have a blog, facebook page, flickr group, and twitter handle under French Kiss Textures. I've built up a decent following with incoming links.

I'm taking it to the next step and about to open up a dedicated storefront and start an adword campaign, affiliate program, etc.

I'd like to have my actual logo / brand name be French Kiss Studios instead of French Kiss Textures It works better in the logo and I'm starting to add different graphic resources, so it will be more than just textures. This name could grow with my products. (hmmm. thought. This doesn't sound like a porn film company name does it?)

Here's my question.
Should I open up my storefront under shop.frenchkisstextures and just keep going with frenchkisstextures as my url or should I go ahead and get an url like frenchkiss-studios and gradually switch to that?

I could just keep frenchkisstextures and in my logo tagline have Textures, templates & graphic resources - something like that to tie it all together.

I'm keeping my blog, frenchkisstextures functional for quite awhile, but I may migrate it to the shop which has a blog built in as well. I need to think of this now while I'm relatively small before I start trying to get affiliates, sending out press releases and doing advertising campaigns. Also need the url to start the shop. ;-)

So, keep going with frenchkisstexture or start the switch to frenchkiss-studios?

I hope all that isn't too jumbled. I feel a bit jumbled right now! I think talking about it will help me to organize my thoughts around this. I appreciate your objective and experienced thoughts on this.
#biz #strategy #switch #url
  • Profile picture of the author lnicole
    I'm about to open my store - any advice on the domain would really be appreciate. Thank you.
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