What Would You Like To See In A Membership Site?

15 replies
Hey guys, just doing a bit of market research here.
What type of things do you guys want in a membership site and
How much would you be willing to pay for it per month?
Go wild here and let me know what you think. Thanks guys
#membership #site
  • Profile picture of the author BloggingPro
    How much am I willing to pay? I guess it depends on how much cash rains from the sky every time I push this. If its available in nasty-green I'd probably pay more.
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    • Profile picture of the author vickybabe
      Sensible answers would be much appreciated
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      • Profile picture of the author BloggingPro
        Originally Posted by vickybabe View Post

        Sensible answers would be much appreciated
        Well you did say...

        Originally Posted by vickybabe View Post

        Go wild here and let me know what you think. Thanks guys
        That said, what is the niche of the membership site? Internet marketing, model airplanes, sex moves, making money online, seo, fantasy football?
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        You're going to fail. If you're afraid of failure then you do not belong in the Internet Marketing Business. Period.
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        • Profile picture of the author vickybabe
          Originally Posted by BloggingPro View Post

          Well you did say...



          That said, what is the niche of the membership site? Internet marketing, model airplanes, sex moves, making money online, seo, fantasy football?

          Internet Marketing. I am working on one now, just wanted some insight into what warriors would like to see in it.
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  • Profile picture of the author James Hessler
    Quality content that drives along teaching step by step, hold hands sort of stuff, to enable one to get good at whatever the niche is about. With a short enough learning curve. And a clearly defined goal...

    And priced affordably. Make it easier for folk to get better, quicker...

    James
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  • Profile picture of the author Kevin_Hutto
    I am pretty sure lots of people still want to see naked women in a membership site.
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    • Profile picture of the author vickybabe
      Originally Posted by Kevin_Hutto View Post

      I am pretty sure lots of people still want to see naked women in a membership site.
      Ha ha yeah, that is a whole different niche though
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  • Profile picture of the author Michael Ten
    Real life in human participation... so something that is online... and offline. Bingo.
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    • Profile picture of the author vickybabe
      Originally Posted by Michael55555 View Post

      Real life in human participation... so something that is online... and offline. Bingo.
      Hmm definitely an interesting concept
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  • Profile picture of the author Rob Maggs
    Hey Vicky,

    I'm doing something similar in the IM niche, I provide my members with software I've developed, PLR, scripts,wordpress themes and plugins etc for $20 a month.

    I also have a Skype group where I have experts participating and have topics like copy, graphics, seo, programming,web design etc and it's going very well so far.

    The skype group is very active and it's great seeing my members sharing their knowledge there, you might want to consider a similar model. I love the group because we have active participants and some of these people are making some really serious money online and boy do they know their stuff!

    The next step is to deliver weekly webinars where experts share their knowledge and i'm really looking forward to introducing this.

    I'm also keeping my membership exclusive by only allowing 100 members to join at this point.

    I have not done much in the way of promoting the site (apart from sig links) and yet I have had 30 people sign up so far.

    My philosophy is to build on the "community" aspect and to really add value, the "newbie" members of the group have been completely blown away by the information. With the software I've developed a few have gone on to starting their own Fiverr business and have excitedly reported that they have orders for their gigs.

    I was inspired by Sean Donahoe's IM success center and I think if you follow a similar model, I really don't think that you can go wrong.

    I hope that this helps.

    Rob
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    • Profile picture of the author vickybabe
      Thanks Rob that is actually a really good idea. I have been pondering about ways to keep members active and happy. I have some pretty good ideas myself, just trying to wrap my head around it all and figure out how to put it all together. Nevertheless, some excellent ideas here from fellow warriors
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  • Profile picture of the author CDarklock
    Originally Posted by vickybabe View Post

    Hey guys, just doing a bit of market research here.
    You're an idiot.

    I mean that in the nicest possible way.

    Look, you can't ask people what they want and what they would pay. It never works. They want everything for nothing. That's what all of us want. You already know that.

    You have to specify one or the other, and I strongly recommend price.

    Start your market research from the standpoint of price. You have a membership site that costs, say, $97 a month to join. You will give everyone a single month free. What needs to be in that site for them to happily sign up to pay their $97 at the end of the month?

    They'll overstate their requirements, so you'll have to scale it back a bit.

    Alternately, you can give people access to a membership site that already has the features you can provide, and then ask them what they'll pay for it.

    They'll understate their actual interest, so you'll have to scale it up a bit.

    You have to start with one or the other. Whichever one you start with, the answers are going to be a negotiation to try and get your site closer to "everything for nothing." And most of the people who swear up and down they'll join your site will just plain not do it, so don't go making any income projections based on responses.
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    "The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
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    • Profile picture of the author steppinonup
      I was thinking a Q&A session might give you important info your members would be seeking and go with the numbers with straight reply's or a gift with the info in it on the next monthly letter.
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  • Profile picture of the author robnoble
    It's interesting that you see the "guru" products often touting this method as a way of finding out what the market wants but it clearly isn't working in this case!

    Cdarklock has hit the problem in his albeit, unecessarily offensive post - it really is a way to open question to get answers to.

    Perhaps it would get more response if you go in stages...if you really don't even know what sub niche to target maybe start by asking in what area of IM people are having most problems or having the hardest time finding answers etc. And then work from there?!
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    • Profile picture of the author CDarklock
      Originally Posted by robnoble View Post

      It's interesting that you see the "guru" products often touting this method as a way of finding out what the market wants but it clearly isn't working in this case!
      The difference is that the gurus use it with an already targeted market demographic.

      The gurus do not just go "hey everyone, just passing through and got to wondering, what kind of product do you want?"

      They go to an existing targeted list where they already established interest in a particular subject, and they give them a choice of two or three kinds of product.

      I did this myself not so long ago. I mailed my list and asked them whether they would rather see me release an extensive book about mindset and personal development, or a software tool to handle the foundation work of selling infoproducts.

      And here's the clincher: HALF of the respondents didn't even TRY to answer the question. Instead, they made up some other thing in their heads where I must be having some personal crisis - probably about whether I'm qualified to give mindset advice when all my actual professional experience is in software. So instead of actually telling me what they wanted, they told me that I could do whatever I wanted to do and I didn't need anyone's permission.

      And that's if you ask a simple binary either-or choice. Open-ended questions will get even LESS focused responses.

      (Incidentally, the vote came out very much in favour of the software.)
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      "The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
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