For those of you who build a business only using WSOs...

27 replies
You're missing out on customers who spend $97, $197, $497, $2000, and $5000 on quality products and services.

Just something to think about.

Don't get confused that the rest of the internet marketing world is anything like the good people who hang around Warrior Forum.
#build #business #wsos
  • Profile picture of the author memme
    where to find them ?
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    • Profile picture of the author JasonParker
      Originally Posted by memme View Post

      where to find them ?
      Media buys is a really good way.

      Jonathan Mizel has a course called Traffic Evolution all about it.
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      • Profile picture of the author Torreylee
        Originally Posted by JasonParker View Post

        Media buys is a really good way.

        Jonathan Mizel has a course called Traffic Evolution all about it.
        Nice tip, I've recently started looking into media buys! Don't know if I will actually pursue it, but everything is worth a good look-over.
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  • Profile picture of the author Paul Myers
    In addition to what Jason said...

    I've said this many times before, and I will say it many times in the future: Do NOT build your business in a way that makes it too dependent on this forum, or on any single other site or resource you don't own.

    Sites go away, accounts get closed, policies change, and more. If the loss of a single revenue stream would kill your business, change the way you do business. Add channels, find more lead sources, and have other payment processing options ready.

    Stuff happens. Sometimes it's not even your fault. Be ready for it.


    Paul
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    • Profile picture of the author AndreasJacobsen
      Originally Posted by Paul Myers View Post

      In addition to what Jason said...

      I've said this many times before, and I will say it many times in the future: Do NOT build your business in a way that makes it too dependent on this forum, or on any single other site or resource you don't own.

      Sites go away, accounts get closed, policies change, and more. If the loss of a single revenue stream would kill your business, change the way you do business. Add channels, find more lead sources, and have other payment processing options ready.

      Stuff happens. Sometimes it's not even your fault. Be ready for it.


      Paul
      Something to think about... But also you shouldn't do too much at the same time right?
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    • Profile picture of the author jblinzy3
      Originally Posted by Paul Myers View Post

      In addition to what Jason said...

      I've said this many times before, and I will say it many times in the future: Do NOT build your business in a way that makes it too dependent on this forum, or on any single other site or resource you don't own.

      Sites go away, accounts get closed, policies change, and more. If the loss of a single revenue stream would kill your business, change the way you do business. Add channels, find more lead sources, and have other payment processing options ready.

      Stuff happens. Sometimes it's not even your fault. Be ready for it.


      Paul
      Absolutely correct! This is a great thread!
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  • Profile picture of the author Mike Anthony
    Originally Posted by JasonParker View Post

    Just something to think about.

    Don't get confused that the rest of the internet marketing world is anything like the good people who hang around Warrior Forum.
    truer words have not been spoken. Haven't run a WSO in years, most of my time here didn't run a sig and don't depend on WF at all. From that perspective some people at WF are shocked and totally disbelieve things I tell them in regard to price, customer acquisition and business practice that work for me and are pretty standard.

    I've never met anyone in person yet who even knows WF exists. This internet thing is much bigger than people think.
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    • Profile picture of the author Mantasmo
      Originally Posted by Mike Anthony View Post

      I've never met anyone in person yet who even knows WF exists. This internet thing is much bigger than people think.
      Yes, this. Or any other IM forum to be honest.

      When I started selling one of my SEO services on a forum (not this one), I asked one of my long term clients to post some feedback in my sales thread. I have no idea WHY I assumed that he knew about that forum at all. The poor guy actually regged a new account to comment on my service. Man did I feel bad about it.
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  • Profile picture of the author Arunabh Singh
    Originally Posted by JasonParker View Post

    You're missing out on customers who spend $97, $197, $497, $2000, and $5000 on quality products and services.

    Just something to think about.

    Don't get confused that the rest of the internet marketing world is anything like the good people who hang around Warrior Forum.
    How do you suggest we go about it?

    Its not like we can throw a 50 page ebook and a bunch of videos and expect people to pay $197 for it.
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    • Profile picture of the author imagene
      Originally Posted by Arunabh Singh View Post

      How do you suggest we go about it?

      Its not like we can throw a 50 page ebook and a bunch of videos and expect people to pay $197 for it.
      Why not? Just as long as you're providing more value than you're charging you can charge anything you want.
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    • Profile picture of the author JasonParker
      Originally Posted by Arunabh Singh View Post

      How do you suggest we go about it?

      Its not like we can throw a 50 page ebook and a bunch of videos and expect people to pay $197 for it.
      If you're going to sell something for $197, then sell something of equal or greater value.

      If you can justify reasons why your 50 page ebook and bunch of videos are worth $197 or more, than why not?

      Selling is all about PERCEIVED VALUE. You can build the value of anything in the eyes of your prospect.

      Just make sure you deliver on your promises.
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      • Profile picture of the author Arunabh Singh
        Originally Posted by JasonParker View Post

        If you're going to sell something for $197, then sell something of equal or greater value.

        If you can justify reasons why your 50 page ebook and bunch of videos are worth $197 or more, than why not?

        Selling is all about PERCEIVED VALUE. You can build the value of anything in the eyes of your prospect.

        Just make sure you deliver on your promises.
        Ofcourse we have to provide value in our product and deliver on the promise made in our copy but the thing is people expect whole lot of additional stuffs like checklists, mind maps, cheatsheet etc. Thats where I am stuck. I am working on a wso which I plan to put on clickbank later depending on the result it gets.
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    • Profile picture of the author Mike Anthony
      Originally Posted by Arunabh Singh View Post

      How do you suggest we go about it?

      Its not like we can throw a 50 page ebook and a bunch of videos and expect people to pay $197 for it.

      no you can't throw together something and expect it but frankly if you are throwing things together you won't have much longevity anyway. Once you do put something into it I have not just expected it - Ive got it AND RIGHT HERE ON WF too. In fact I don't sell anything here anymore for less than $150 so that really doesn't apply even to WF.

      Find something that is appealing to people. learn it inside and out. Get into the nitty gritty of it with all the secrets and techniques you can find, test and imagine then get to writing and recording. Throw up something you will just be another person in a crowd to everyone.
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  • Profile picture of the author Fernando Veloso
    Jason,

    You can repeat this to 1000 guys - only 99 will understand what you're saying. For all the rest it's just a strange and distant language... like a turtle speaking to a lolipop or something weird like that.

    Paul, When my huge Adsense income went dead I learned my lesson the hard way. Diversity is REALLY the key to greater success and a steady income flow.
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  • Profile picture of the author Tom B
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    Originally Posted by JasonParker View Post

    You're missing out on customers who spend $97, $197, $497, $2000, and $5000 on quality products and services.

    Just something to think about.

    Don't get confused that the rest of the internet marketing world is anything like the good people who hang around Warrior Forum.
    Surely you jest!

    With that said, some of my best customers came from this forum. The major problem isn't the price of the wso as is mindset of the seller.

    Instead of continuing to sell low priced items every week why not build a sales funnel where you sell higher priced items. Then you can really benefit from what this forum has to offer.

    Of course, a lot sellers are after the quick buck and want to bang out multiple 10 page reports instead of taking the time to build a product line to be proud of.

    You can build a business on this forum alone! Just not how most are using it. There are plenty of people that will pay those higher prices on this forum. Most of the products on this forum are not close to being worth those prices.
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    • Profile picture of the author JasonParker
      Originally Posted by Thomas Belknap View Post

      You can build a business on this forum alone! Just not how most are using it.
      No doubt.

      Yet STILL, the difference is night and day.
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  • Profile picture of the author MikeTucker
    Great points, although if I were in the IM niches I would use the WSO's as a way to build a nice list of buyers... Then I would market products to them which have real prices. (classical loss leader strategy)

    Also, before you diversify, get successful at one thing, at least...otherwise you'll be skipping around and getting nowhere.
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    • Profile picture of the author Kay King
      You can build a business on this forum alone! Just not how most are using it. There are plenty of people that will pay those higher prices on this forum. Most of the products on this forum are not close to being worth those prices.
      Just as the OP does by launching a free WSO every day to build a list. Of course others are building the same list - and most are promoting the same products. The bright ones use that list to promote things outside the WF.

      People here are no better nor worse than people anywhere. Some you can trust, and some you can't. And I agree - most site owners I meet have never heard of this forum. It's a small ecosystem in a very large pool....with frogs, lollipops, pots and kettles.

      kay
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      • Profile picture of the author JasonParker
        Originally Posted by Kay King View Post

        Just as the OP does by launching a free WSO every day to build a list. Of course others are building the same list - and most are promoting the same products. The bright ones use that list to promote things outside the WF.
        You're right.

        Originally Posted by Kay King View Post


        People here are no better nor worse than people anywhere.
        You're wrong. ...as for selling higher priced products goes.
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      • Profile picture of the author Tom B
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        Originally Posted by Kay King View Post

        Just as the OP does by launching a free WSO every day to build a list. Of course others are building the same list - and most are promoting the same products. The bright ones use that list to promote things outside the WF.

        People here are no better nor worse than people anywhere. Some you can trust, and some you can't. And I agree - most site owners I meet have never heard of this forum. It's a small ecosystem in a very large pool....with frogs, lollipops, pots and kettles.

        kay
        Yep, I would rather promote my own products and get other affiliates promoting my own products. Of course it is easier to put up a small report, build a list and email the heck out of it promoting other wso offers.

        I have one list of about 100 people on it. Just 100. I sent out one email and made over $5k, from the 100 person list, on that one offer.

        I wasn't selling any $10 reports.

        Those people trust me. They know I spend a lot of time trying to build quality products. Then again, I am more concerned about building a long term business that will bring me long term, big profits. I am not so concerned about making quick cash even though I have had to get quite good at that when I first started out.
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  • Profile picture of the author zamzung
    If they know what they are doing, than they are not missing on anything... what I mean by that? So far almost every WSO I bought literally forced me to sign up to owner's list... therefore, WSO owners have their own lists... which they can use in a way you are suggesting, if they are smart...

    But, from what I can see, most of them don't do anything else than promoting other WSOs, either their owns or from their JV partners... that's a shame... except just a few of them who thrown high-priced products to me after I bought their WSOs...

    Now, just a thought... you could make a new WSO with advices for WSO owners how to cash in more from their WSOs...
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  • Profile picture of the author adammaxum
    can you speak more on the diversity aspect...what sites or strategies are successful people using outside the WF besides a website?
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    • Profile picture of the author JasonParker
      Originally Posted by adammaxum View Post

      can you speak more on the diversity aspect...what sites or strategies are successful people using outside the WF besides a website?
      Listbuilding, Building Sales Funnels, Webinars, Telecalls, One-on-one Phone Sales, Media Buys... just to name a handful
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  • Profile picture of the author wfhblueprints
    Couldn't agree more Jason!

    You need to have a diversification of products if you want to have a sustainable longterm business....

    People will buy products in different price ranges....

    WSO's are great....but they are in the lower end of the price ranges....

    Regards

    Chris
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  • Profile picture of the author JeremiahSay
    Originally Posted by JasonParker View Post

    You're missing out on customers who spend $97, $197, $497, $2000, and $5000 on quality products and services.

    Just something to think about.

    Don't get confused that the rest of the internet marketing world is anything like the good people who hang around Warrior Forum.
    Totally agree with Jason here.. WF can surely make you a lot of money but we mustn't rely on wf too much also (not because it's not good - It's DAMN GOOD) because wf is not own by us.. it's just like posting a lens in squidoo, if squidoo doesn't like your lens they just take it down without warning, yes you can argue that the content is yours but I don't think they will care - they will ask you to FO instead.

    Don't get me wrong, i'm not saying that wf will do such a thing like taking down your thread or post (unless you break certain rules).. But it's BETTER not to rely on websites that you don't have control over (you don't own the website) ..

    Hope this help, may God bless you,
    Jeremiah
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  • Profile picture of the author Troy_Phillips
    I put up a list building ebook on here one time for a list member that needed some quick money. They supplied the ebook.

    Like an idiot I didn't check it out and it turned out to be PLR they didn't change much.

    Needles to say my one and only WSO didn't get top honors. I would have been better off giving them the money.

    I come on the WF to find people who really want to learn and teach them to be an affiliate or service provider for me And to hopefully make a relationship or two.

    70 % of what I sell is physical items that require a monthly fee and 30% services that others do for me. Neither fit the Frame of the WSO section.

    $17 a sale is a loss leader that doesn't fit my business model
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