Why is facebook important?

14 years ago

Originally Posted by kelik

Why do people promote their sites on facebook?
To get a valuable backlinks from Facebook or to increase the number of their visitors?

Facebook allows me to distribute content to people who are interested.

It also allows me to develop relationships with people interested in my products and finding out more about my business.

It can also deliver major traffic if the content is worth sharing...

Hope this helps

Chris

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John Romaine

14 years ago

Originally Posted by wfhblueprints

Facebook allows me to distribute content to people who are interested.

It also allows me to develop relationships with people interested in my products and finding out more about my business.

It can also deliver major traffic if the content is worth sharing...

Hope this helps

Chris

Thats all well and good, but what if you have a dozen sites?

I can only imagine that If I implemented this level of interaction with people on Facebook that Id spend 10% of my time working, and the other 90% socializing.

I often wonder just how many people do this type of thing because "everyone else is doing it"

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MentorGroup

14 years ago

Marketshare, eyeballs, and social media link sharing/signal.

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johnben1444

14 years ago

Traffic, advertisement and back links.

Traffic - this is where webmasters expect visitors to visit their site and make a purchase.

Advertisement - Is a process where business owners promote their business not necessarily to make sales but to raise awareness.

Back links - Of course, everybody knows this, that little thing that distinguishes where a site is placed in the SERP.

Hope that helps.

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kelik

14 years ago

Thanks for your answers. How do you distribute your content to people through facebook?
Many fan pages I have observed so far are like.
They simply put the first sentences of their articles with a link to their website. When you click on that link you are directed to the website and read the rest.
Is this the way to go?

Thanks
2 replies

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DSTeam 14 years ago

Since FB has a database of 850,000,000 members I'd say it's an important traffic source .

One of the best and reliable business models is to build a list of subscribers/customers... so you might consider integrating that with your FB marketing venues. Aweber has an app which allows you to place a web form on your fan pages for example with a single click of your mouse.
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Tadresources

14 years ago

Originally Posted by kelik

Thanks for your answers. How do you distribute your content to people through facebook?
Many fan pages I have observed so far are like.
They simply put the first sentences of their articles with a link to their website. When you click on that link you are directed to the website and read the rest.
Is this the way to go?

If you are looking to create backlinks and drive traffic to your site that is certainly a good way to do so.

What is important it consider is what you hope to gain from your efforts on facebook. If you are looking to build a relationship and draw traffic in, interacting with the followers on your page is an option as well.

With so many options available, you can customize it to fit nearly any need, scenario or niche. Just figure out which angle you want to approach it from and go for it!

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Jill Carpenter 14 years ago

Depending on your business model, it just might not be important.
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buckeyes09

14 years ago

There are hundreds of millions of people on Facebook, so pick an advertising method and have at it.

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GeraldNitram 14 years ago

Originally Posted by buckeyes09

There are hundreds of millions of people on Facebook, so pick an advertising method and have at it.

Just the first part of buckeyes09's reply gives it away: there are a ton of people on Facebook. Isn't it a good opportunity to engage with a huge network of your potential market using a popular social media?
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PaulyC

14 years ago

Unfortunately there's no way for us to avoid Facebook - even though as a 'fun thing' I completely avoid it.

Like DSTeam says, 850 million users... Gotta be worth something!

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World Marketing

14 years ago

It helps build awareness with whatever you are trying to promote...Fan pages can be extremely profitable.

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Nick Lawless 14 years ago

Hi,

Millions of people all over the world use facebook. So why not use it as a strategy to market your product/service right? Plus, it's free. Although, it's traffic that you don't control (the type of web traffic that comes from organic search listings, social networks, viral videos, things like that. You can't control whose going to see those things and who's coming to your website.), it can help create traffic to your site.

Plus, through facebook, you get to communicate with people and build relationships and trust. We know that people buy from those they know like and trust.

If used correctly Facebook is an opportunity for your market to know, like and trust you, thus potentially increasing conversions.

I've also found it to be one of my highest sources of free traffic.

All the best,

Nick
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supriyam

14 years ago

Facebook is important for your business to build awareness of business in Market without any cost.

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absoluteallen 14 years ago

Creating and building social awareness from any standpoint is always a good thing.

Word of mouth can go a long way.
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- curly sue 14 years ago
  
  cause the whole computer literate planet hangs out there!
  
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danlew

14 years ago

Facebook is one of the most important sources I need for my own campaigns. It gives me more traffic to my blog and websites, and also gives me the opportunity to build my own "list" through my fan pages.

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Hisocial

14 years ago

1. Facebook can´t and should not be ignored anymore. Because it gives you access to huge crowds of people.
2.Facebook is one of the most used, if not the most used, social networks, there you go..it´s the place where people get their information from.
3. It also creates quality backlinks

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Hisocial

14 years ago

@ sexy sue, totally agree! facebook is not something to be skipped.

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YasirYar

14 years ago

The sheer number of people on Facebook explain why it is so important

There are a number of ways it can be used effectively by people.

A lot of people get a huge percentage of their traffic directly or indirectly from Facebook.

On this social networking platform, you get to build real relationships with real people. This will benefit your business immensely in the long run

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geneticcs

14 years ago

Now facebook is update then ..........

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keyideas

14 years ago

Now a days social media websites are very famous because these website are helping to get user close and can easily share their comments as well update their information

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100bucksaday

14 years ago

Basically facebook is for social networking but mostly people use it for another purpose and billions of people use facebook, this is quite easy and free way for advertisment.

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jodiesmitham

14 years ago

Interesting post. I set up a Facebook fan page and it's had one 'like'. My keyword is searched for a lot in Google, but no-one searches for it on Facebook.

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crashtesting 14 years ago

Facebook fan pages are AWESOME if you are trying to build a brand and develop a committed and dedicated fan base. But there is a method to this. It can take a little time and be automated, but you need to understand the audience and the space.

Facebook Ads are AWESOME too, because you can pin point target who you want your ads to go to. Men 25 - 35 who are married and like the ballet? BAM! Facebook will target your ad to them.

The thing with Facebook that traditional IMers sometimes misunderstand is that Facebook is completely unique in its marketing potential, an excellent tool to have, but requires a different approach than other tools. (BTW, those ads to get you a bazillion facebook fans are pointless. They are typically just fake accounts and not going to make you any money).

Originally Posted by jodiesmitham

Interesting post. I set up a Facebook fan page and it's had one 'like'. My keyword is searched for a lot in Google, but no-one searches for it on Facebook.

People don't find pages on Facebook through searching... this is where your strategy comes in .
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sentinelsoft

14 years ago

Not necessarily for backlinks but to connect and build relationship with people who are interested in your product or service.

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wymetto

14 years ago

The true reason is to post "interesting" things going on in your life and we know it's your business - so you are promoting. The problem I found your long lost girlfriend has no interest in some products i'm promoting - it's not a very good target market tool unless you are advertising PPC.

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SumikoW

14 years ago

I heard facebook has exceeded or close to exceeding Google in traffic volume as well as advertising exposure. Facebook has multiple layers of marketing abilities along with social networking which within itself gives you credibility for your offers. friends to friends.

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mookinman

14 years ago

It enables me to communicate snippets of useful info to my followers, without bothering them with an email. Overall, it allows me to give my subscribers more value.

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aaronblevins

14 years ago

Determining who your audience is and adding value for them. It's recommended not to promote anything on your personal account. Fan pages are most ideal for this, and you can build a fan page pretty quick with Facebook PPC without a lot of cost. Check out Don Wilson for info on how to do this. He's a genius at that stuff.

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John Romaine

14 years ago

Another concern I have with Facebook is that its not your webspace. I dont understand why people are investing so much of their resources towards it, when the trend could shift at any point.

I understand its about building trust, gathering a loyal following, establishing your brand etc, but what if Facebook fades, just like Myspace did?

All that time, energy and effort posted on a site that you dont even own.

Ill probably be doing *some* Facebook promotion in the near future, but Ill certainly be keeping the balance of content tipped in favour of my OWN site.

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hostingcoupons

Banned 14 years ago

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crashtesting 14 years ago

Unless you are in mainland China or another country that blocks facebook, you should be able to access it. Facebook is available in most countries and you just need to fill out the registration form... but I'm not sure if this is what you are asking for.
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gaganboy

14 years ago

In the present scenario, we check the vast traffic on fackbook and every person crazy for the facebook so you can make good connectivity with lot of people and this is best way to promote your business...

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rensta

Banned 14 years ago

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crashtesting 14 years ago

Originally Posted by rensta

I'm having difficulty in advertising my business on facebook, its a small business. PM me if someone can help

Rensta, I hope you get this. I'm not able to PM yet due to my low post count, but I'd be happy to help... If you are able to PM me, send me your contact info.
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addisonben22

14 years ago

Wow! your question is really interesting. Yes facebook is a very famous website of social media optimization because in these day maximum user very like of facebook and facebook is a best way of talking,sharing and liking of your thoughts,important pages. Facebook is a best way to generate big traffic and get good back links so facebook is very important now.

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supershoesclub

14 years ago

I do think facebook will be a great tool to get targeted visitors.when you build a fan page and get a good list,if you put your website link on the fan page,you will get many free visitors.and even though it is a no follow backlink to your site from facebook,But It is still very valuable because of the high pr value with FB.

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garyv

14 years ago

Facebook is an excellent source for extremely targeted traffic.

Plus, it can very easily be a replacement for an email list. Like an email list, if you provide your fanpage w/ value, they will be very responsive. But unlike an email list, a fanpage list can actually grow itself, if you provide enough value.

People mistakenly use it as a place for plastering advertising. It's a social networking site. You should be using it to network w/ people in your niche. Then you don't have to worry about whether or not the site belongs to you, because you've already made some networking connections w/ people in your niche.

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rtinsky

14 years ago

There is no question that 850 million subscribers to Facebook means you can't ignore it. But how you approach Facebook is the issue. You can do as much damage to your reputation on Facebook in a short period of time that will takes longer to repair than it its worth. As has been said in the other posts, think thru what you want to do on Facebook before you just jump in.

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jamesace

14 years ago

There are a number of ways it can be used effectively by people.

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robyna

14 years ago

When you think about it, people check their email then check Facebook (or vice versa). Facebook is that important. If you want to be relevant to your audience you (most likely...unless you're selling hemorrhoid cures like Chris Kent said) need to be on FB.

It would be like advertising but overlooking TV. Big mistake. Great thing about FB...you can use it for free (unlike TV).