How does a WSO get WSO of the Day?

by kc33
48 replies
I'm curious...How does a WSO get WSO of the Day?
#day #wso
  • Profile picture of the author owenlee
    The WSO have to be unique that provide valuable info to the users..and not some rephrase info...
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    • Profile picture of the author Istvan Horvath
      Originally Posted by owenlee View Post

      The WSO have to be unique that provide valuable info to the users..and not some rephrase info...
      That's BS...

      1. It has nothing to do with this forum.
      2. It is based on which wso will make the most money for the owner of W+
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      • Profile picture of the author LegitIncomes
        Originally Posted by Istvan Horvath View Post

        That's BS...

        1. It has nothing to do with this forum.
        2. It is based on which wso will make the most money for the owner of W+
        Exactly! I wish more people realized that.
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      • Profile picture of the author Mantasmo
        Originally Posted by Istvan Horvath View Post

        That's BS...

        1. It has nothing to do with this forum.
        2. It is based on which wso will make the most money for the owner of W+
        Sure, but most non-regular visitors/buyers don't know this, right? :rolleyes:
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    • Profile picture of the author Joseph Robinson
      Banned
      Originally Posted by owenlee View Post

      The WSO have to be unique that provide valuable info to the users..and not some rephrase info...
      :rolleyes:

      You get WSO through the day through this:



      Oh wait, that's also not true.

      The WSO of the day is nothing more than the product that the owner of Warrior+ chooses to promote that day. For the millionth time, it holds no prestige outside of that which you attach to Mike, the owner.
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  • Profile picture of the author StevenJones
    To go in more detail.

    It has to do with your statistics as well. If you have a high converting offer people are already buying, our dear W+ owner will jump to the chance and get more people to your offer right a way. He doesn't pick offers randomly, he picks high converting offers.

    There are many great WSOs on this forum that never got WSO of the Day and are collecting cyberdust as I type this message. Lot of W+ picks are good but not great.
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  • Profile picture of the author johnben1444
    1. It has nothing to do with this forum.
    2. It is based on which wso will make the most money for the owner of W+
    That is very true!
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  • Profile picture of the author CouchPotato
    Is it based on # of sales?
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    • Profile picture of the author StevenJones
      Originally Posted by CouchPotato View Post

      Is it based on # of sales?
      More on conversion.
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  • Profile picture of the author zvous
    and you must using W+ if you want to be promote as WSOTD

    using another services (like jvzoo, digiresults, etc) is impossible
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  • Profile picture of the author winsoar
    You do have to provide WSO+ with the backdoor so they can get in and review your product, but at the end of the day sales conversion rate must be taken into consideration.
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    • Profile picture of the author Jill Carpenter
      Originally Posted by kc33 View Post

      I'm curious...How does a WSO get WSO of the Day?
      Originally Posted by zvous View Post

      and you must using W+ if you want to be promote as WSOTD

      using another services (like jvzoo, digiresults, etc) is impossible
      Uh, no it's not.

      I could declare myself to have "WSO of the Day according to Jill" :p

      Just want to clarify that as the way you just wrote that makes it sound like it ties back to this forum again.
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      • Profile picture of the author zvous
        Originally Posted by Jill Carpenter View Post

        Uh, no it's not.

        I could declare myself to have "WSO of the Day according to Jill" :p

        Just want to clarify that as the way you just wrote that makes it sound like it ties back to this forum again.
        fixed my post for you :p

        Originally Posted by zvous View Post

        and you must using W+ if you want to be promote as WSOTD by Mike

        using another services (like jvzoo, digiresults, etc) is impossible
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      • Profile picture of the author Istvan Horvath
        Originally Posted by Jill Carpenter View Post

        I could declare myself to have "WSO of the Day according to Jill" :p
        Now I am seriously thinking of applying for that award with my next wso
        Can we meet in the basement to make the deal...?
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  • Profile picture of the author R Hagel
    Originally Posted by kc33 View Post

    I'm curious...How does a WSO get WSO of the Day?
    Meet me down in the basement at midnight and I'll tell you the secrets of getting picked as the WSO of the Day. Just be sure you bring a duck, a 14 inch piece of bailer twine, one jar of the paste that all the weird kids used to eat in kindergarten and a soil pH tester.

    Or if you want to skip all that, just prove to Mike L that you can put a lot of money in his pocket.
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    • Profile picture of the author Jill Carpenter
      Originally Posted by R Hagel View Post

      Meet me down in the basement
      Yeah, make sure it's a live duck and not one of those decoys. I made that mistake.
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    • Profile picture of the author Chri5123
      Originally Posted by R Hagel View Post

      Meet me down in the basement at midnight and I'll tell you the secrets of getting picked as the WSO of the Day. Just be sure you bring a duck, a 14 inch piece of bailer twine, one jar of the paste that all the weird kids used to eat in kindergarten and a soil pH tester.

      Or if you want to skip all that, just prove to Mike L that you can put a lot of money in his pocket.
      LOL - I have just answered this thread but I am intrigued with the basement plan!

      BTW not sure if you remember me?

      I remember you - you wrote some copy for me about 2 years back and it was AWESOME!

      You never showed me your basement then though!

      Chris
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      • Profile picture of the author R Hagel
        Originally Posted by Chri5123 View Post

        LOL - I have just answered this thread but I am intrigued with the basement plan!

        BTW not sure if you remember me?

        I remember you - you wrote some copy for me about 2 years back and it was AWESOME!

        You never showed me your basement then though!

        Chris
        Yep, I sure do remember you -- and that sales letter.

        Which, btw, I never showed you my basement because you brought me a chicken instead of a duck.

        Becky

        p.s. Thank you for the kind words!
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  • Profile picture of the author Mark Hess
    WSO Of The Day is not an award, it's an affiliate marketing strategy developed by Mike Lantz (very clever, he's a smart guy)...

    Originally Posted by kc33 View Post

    I'm curious...How does a WSO get WSO of the Day?
    Develop a sales page that tells people EXACTLY what they want to hear.... sell the dream.

    Get friends and affiliates to flood the first page of your WSO with over the top positive comments... "this is AMAZING, I would have sold my first born to get my hands on this"... "you are retarded for selling it at this low price, it should be $1,997"... "when I read through this the first time and watched all 20 videos, I pissed myself because I was so excited"... "my mother was calling down to the basement for me to come up for dinner but I said "**** you", I want to start implementing this right away"...

    Offer 75-100% commission and it doesn't hurt to have a OTO.

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  • Profile picture of the author Chri5123
    I actually got WSO of the Day yesterday so I thought I would have a go and answering this.

    The WSO Of The Day is picked by Mike Lantz the owner of the WSO+ system.

    It has nothing to do with the Warrior forum directly. (as far as I know)

    To get WSO of the day you need a converting offer i.e it needs to be selling well.

    It does NOT need to offer value BUT if you get WSO of the Day and your product is crap you are going to get a lot of angry people.

    When I created the WSO I honestly did not think about getting WSO of the day.

    Of course it is awesome and gets you a lot of exposure but the MAIN thing you can do if you want WSO Of The Day is to offer VALUE.

    Go above and beyond and make sure the product is RED HOT!

    Hope that helps?

    Chris
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  • Profile picture of the author Joseph Robinson
    Banned
    Chris,

    It was 4/20 yesterday. Something else might have influenced who Mike chose that day :p:rolleyes:.
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    • Profile picture of the author Chri5123
      Originally Posted by Joe Robinson View Post

      Chris,

      It was 4/20 yesterday. Something else might have influenced who Mike chose that day :p:rolleyes:.
      Not sure I follow you?

      Probably me missing something lol it happens once every 200 years or so!

      Chris
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  • Profile picture of the author Joseph Robinson
    Banned
    Oh, maybe it's just an American thing...4/20 is for some reason a marijuana based holiday. Here's the Wikipedia entry, because I don't know much about it outside of "Oh, that's the day all the pot smokers smoke some extra pot."
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    • Profile picture of the author Chri5123
      Originally Posted by Istvan Horvath View Post

      Originally Posted by Joe Robinson View Post

      Oh, maybe it's just an American thing...4/20 is for some reason a marijuana based holiday. Here's the Wikipedia entry, because I don't know much about it outside of "Oh, that's the day all the pot smokers smoke some extra pot."
      What???

      Don't know what you are talking about Officer!

      I wasn't doing anything yesterday!

      Cheers guys!

      You would think I would of guessed - been to Amsterdam more than a few times and the coffee is unusual to say the least...

      Back on topic - if you want WSO of the Day don't visit Amsterdam anytime soon...

      Chris
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  • Profile picture of the author Ellie Days
    It really depends on Mike Lantz, the owner of WarriorPLus!
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  • Profile picture of the author travlinguy
    Mainly, it has to be a popular, useful product that kicks butt in sales. And, before you launch using Warrior Plus you need to pre-qualify Mike L. as an affiliate. You do that by checking a little box when setting up W+.

    Also, according to the stuff on the Warrior Plus site, the offer should be priced "not too high and not too low." You also need to have excellent customer service in place.
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  • Profile picture of the author petelta
    Originally Posted by kc33 View Post

    I'm curious...How does a WSO get WSO of the Day?
    There are lots of things Mike looks at when choosing his WSO of the Day. I can't say the exact criteria he chooses with because I've never spoke with him about it, but this is how I've noticed it works from the past few years of launching on the forum.

    You need:

    High conversions - 20-30% typically to have a chance
    High Earning Per Customer (EPC) - $2+ is your best bet
    OTO in place and converting well
    Testimonials
    Launched WSO within last 72 hours

    Mike is also a human being with friends... so I would bet being a pal of his helps too :-)

    Essentially, mike just has a big list of people who are willing to buy WSOs. So he is looking for the best affiliate offer that day to make him money.

    Travis
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    • Profile picture of the author WebPen
      Pixie dust, rain dances, and submitting lots of articles to EZA.
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    • Profile picture of the author celente
      Originally Posted by petelta View Post

      There are lots of things Mike looks at when choosing his WSO of the Day. I can't say the exact criteria he chooses with because I've never spoke with him about it, but this is how I've noticed it works from the past few years of launching on the forum.

      You need:

      High conversions - 20-30% typically to have a chance
      High Earning Per Customer (EPC) - $2+ is your best bet
      OTO in place and converting well
      Testimonials
      Launched WSO within last 72 hours

      Mike is also a human being with friends... so I would bet being a pal of his helps too :-)

      Essentially, mike just has a big list of people who are willing to buy WSOs. So he is looking for the best affiliate offer that day to make him money.

      Travis
      Yes you will note that about 50% of the WSO of the day are from peope mike is good friends with. SO that does not hurt. A bit of networking offline can help you online as they say. No one ever got poor from doing a bit of networking....LEVERAGE baby yeah!
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      • Profile picture of the author MikeLantz
        Originally Posted by celente View Post

        Yes you will note that about 50% of the WSO of the day are from peope mike is good friends with. SO that does not hurt. A bit of networking offline can help you online as they say. No one ever got poor from doing a bit of networking....LEVERAGE baby yeah!
        50% huh? Gotta love statistics! (Isn't it true that 83% of statistics are made up on the spot?)

        Anyway, actually beings friends with someone doesn't have any bearing on my decisions. Reputation may, but not friendship. I am sure I don't even know 20% of those who have had offers chosen as WSO of the Day.

        I actually tend to look for new people with quality offerings, so in that case being a "friend" might be a detriment!

        But, networking is good - that is definitely true.

        Mike
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  • Profile picture of the author MikeLantz
    Gotta love all the responses here!

    Of course, most everything written here is pure speculation, some is utter crap, and others are on the right track...

    (I have an entire knowledgebase article on WarriorPlus dedicated to this. Feel free to read it if you want more details: What is "WSO of the Day" and how can my WSO be featured?)

    Aside from that, let me just say that my main criteria is VALUE.

    (Of course, value can be in the eye of the beholder, and in that case that is me.)

    And yes, oftentimes value translates into dollars. A product that offers great VALUE will likely (but not always) sell well, and have lots of happy customers. But, it also has to my my own personal value tests, and because of this there are certain offers I won't promote that may look good on the surface.

    Ultimately, I am a human being like everyone else. There is no winning "formula". And, if I notice people trying to manipulate certain things, I may tweak my criteria a bit.

    So, my opinion is: if you want to be "chosen", put out a high-quality product at a fair price and take care of your customers.

    What would be YOUR criteria for choosing WSO of the Day?

    Mike
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    • Profile picture of the author tpw
      Originally Posted by MikeLantz View Post

      Aside from that, let me just say that my main criteria is VALUE.

      Let's not bull**** each other Mike.

      If you are like most list builders, your main consideration is not VALUE, but PROFIT. :p
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      • Profile picture of the author MikeLantz
        Originally Posted by tpw View Post

        Let's not bull**** each other Mike.

        If you are like most list builders, your main consideration is not VALUE, but PROFIT. :p
        True VALUE = Profit, Bill.

        I think that could be an important lesson for all Warriors and IMers to understand. Go for the VALUE, and the profit will follow.

        When I created WarriorPlus 7 years ago (where has the time gone?), I thought nothing of profit or even how I could monetize anything. My goal was to create something of VALUE for Warriors.

        I truly believe my success and that of WarriorPlus comes from that, and you will likely find that those who think the other way will be chasing that profit for a long time to come.

        Mike
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      • Profile picture of the author Jill Carpenter
        Originally Posted by MikeLantz View Post


        What would be YOUR criteria for choosing WSO of the Day?

        Mike
        I noticed this on your page:

        Each day I personally review the list of eligible WSOs and hand-pick the offers that I think are the best and will be of most interest to WarriorPlus members
        I've never been surveyed by you, so I'm not sure you would know what offer would be of most interest to me.

        But this would be at the top of my criteria for what offers were picked in general. I'd be asking my list a serious list of questions so they could be confident I had their interests at heart.

        I'd likely have different theme days based on this as well. This way, the Amazon lovers know that the Thursday email is for them, and the Wordpress lovers know the Tuesday email is for them, and the Offline marketers know the Friday email is for them, etc....

        Gosh, with everyone sticking pre-launch announcements in the WSO's now, it wouldn't be hard to know which direction you might go and you might even find people launching around when their theme day is due.
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        • Profile picture of the author MikeLantz
          Originally Posted by Jill Carpenter View Post

          I noticed this on your page:



          I've never been surveyed by you, so I'm not sure you would know what offer would be of most interest to me.

          But this would be at the top of my criteria for what offers were picked in general. I'd be asking my list a serious list of questions so they could be confident I had their interests at heart.

          I'd likely have different theme days based on this as well. This way, the Amazon lovers know that the Thursday email is for them, and the Wordpress lovers know the Tuesday email is for them, and the Offline marketers know the Friday email is for them, etc....

          Gosh, with everyone sticking pre-launch announcements in the WSO's now, it wouldn't be hard to know which direction you might go and you might even find people launching around when their theme day is due.
          Hey Jill,

          I do survey my list... every single day.

          While your criteria are admirable and interesting, such criteria would not work in practice. When you create a pattern, everyone tries to influence it. And this kind of influence generally only serves the one doing the influencing...

          Anyway, I really appreciate your answer. I am always listening...

          Mike
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  • Profile picture of the author GarrieWilson
    Aside from that, let me just say that my main criteria is VALUE.
    No offense but there is ZERO way you can know if many/most of them have real value. You would have to actually use them, see if they worked and that takes times.

    EXAMPLE: Chris' WSO is on making $100/day in 7 days. If you didnt spend the 7 days and reach the goal, then you don't know if the value (whats advertised) is there or not.

    Perphaps you meant PERCEIVED value.

    Garrie
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    • Profile picture of the author Jill Carpenter
      Originally Posted by GarrieWilson View Post


      Perhaps you meant PERCEIVED value.
      I think he addressed that with this:

      Originally Posted by MikeLantz View Post

      (Of course, value can be in the eye of the beholder, and in that case that is me.)
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      "May I have ten thousand marbles, please?"

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      • Profile picture of the author Tina Golden
        Originally Posted by Istvan Horvath View Post

        Now I am seriously thinking of applying for that award with my next wso
        Can we meet in the basement to make the deal...?
        Be careful, Istvan. She just wants to see your duck.
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    • Profile picture of the author MikeLantz
      Originally Posted by GarrieWilson View Post

      No offense but there is ZERO way you can know if many/most of them have real value. You would have to actually use them, see if they worked and that takes times.

      EXAMPLE: Chris' WSO is on making $100/day in 7 days. If you didnt spend the 7 days and reach the goal, then you don't know if the value (whats advertised) is there or not.

      Perphaps you meant PERCEIVED value.

      Garrie
      Whats the difference between VALUE and "perceived value"?

      And, I disagree that you would have to follow every step to know if something has value or not. That is what EXPERIENCE is for.

      Mike

      PS: With that said, I do have others on my team who look at certain products for me to see what they think, particularly if they are geared toward newbies. That helps me better see through those "eyes", because it can be easy to forget what it is like to be new the longer you are doing something.
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  • Profile picture of the author creditbuilder
    I think if you have something original, not rehashed and possible money maker, those could be mitigating factors.

    There are a lot of things to consider and all, I think, must be valid before your product can be considered as such.
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  • Profile picture of the author Joseph Robinson
    Banned
    Well...this thread got a lot more interesting.

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  • Profile picture of the author WillR
    I'm not sure what this thread sets out to achieve. Even if there were a specific formula Mike followed, it still would not guarantee you WSO of the Day. Your only objective when creating a WSO should be to provide your customers with high quality products and impeccable customer service. If you happen to get WSO of the Day then look at it as an added bonus.
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    • Profile picture of the author Paul Myers
      Chris,
      It has nothing to do with the Warrior forum directly. (as far as I know)
      You are correct. That's Mike's deal, and is not sanctioned by or part of the forum itself.
      if you get WSO of the Day and your product is crap you are going to get a lot of angry people.
      Also correct.

      If you get WSOTD, you'd better have your ducks in a row. That includes delivery and support systems. A whole lot of people will start screaming "SCAM!" if they're forced to wait 20 minutes to get their downloads. Plus, you're going to have issues resulting from orders from a lot of inexperienced customers, who will miss things most of us take for granted.

      Most of those inexperienced people won't be directly from the WSOTD list. They'll be referrals from affiliates who see the WSOTD announcement and assume that means it's a high-converting offer.

      On the flip side, a solid delivery system and a great product can turn a WSOTD into a solid basis for a full-fledged business. Assuming, of course, it's not a one-off product with limited appeal and shelf life...


      Paul
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  • Profile picture of the author timpears
    Everyone thinks that WSO of The Day is such an honor. And it is nothing motr than Mike' method of generating thousands a dsy in commissions. Mike did a hell of a job, and is making a fortune from it.

    I think Mike is a great guy. He has built a hell of a marketing machine, and he is to be congratulated for that. But I laugh every time I see a big headline that the offer has been chosen as WSOOTD, like it means something.
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