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Thoughts on the (Really Simple) Squeeze Page that apparently Frank Kern thinks is so cool . . .

by SiteSpeculator
71 replies
So first off the Frank Kern email copy is pretty good - makes you want to see what sort of squeeze page magic these guys have dreamed up . . .

Email ->



and then the squeeze page . . . .



Anyone think this page is ACTUALLY converting "like gangbusters" . . . ? :confused:

Looks like a pretty simple KickOffLabs set up - doesn't it??

Anyone using this yet?
#apparently #cool #frank kern #page #simple #squeeze #thinks #thoughts
  • Profile picture of the author asiancasanova
    It converts well because its different.. in a good way.

    Most squeeze pages are plain white (like mine, haha) or have some other random internet marketing related background.

    THIS background is very attractive. You have an attractive happy woman on a vacation it looks like, which hints at an attractive lifestyle. On the beach/boat/island.

    I'm going to swipe it myself or do something very similar.
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  • Profile picture of the author Kevin_Hutto
    To me it's a knockoff of launchrock:

    LaunchRock - Set up a “Launching Soon” page in minutes
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  • Profile picture of the author Prateek Dwivedi
    Lol, you have so many tabs open!
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    • Profile picture of the author Cool Hand Luke
      Originally Posted by asiancasanova View Post

      It converts well because its different.. in a good way.

      Most squeeze pages are plain white (like mine, haha) or have some other random internet marketing related background.

      THIS background is very attractive. You have an attractive happy woman on a vacation it looks like, which hints at an attractive lifestyle. On the beach/boat/island.

      I'm going to swipe it myself or do something very similar.
      This. Video is still converting better for me than anything, but I'm going to be sure to try something like this out.
      Originally Posted by Kevin_Hutto View Post

      Yes, but in our industry a "knockoff" is called a "swipe".

      As long as you aren't actually stealing material, then looking at what works and emulating it is one of the best strategies you can have to succeed at anything in life. Squeeze pages are no exception.
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      • Profile picture of the author Kevin_Hutto
        Originally Posted by Cool Hand Luke View Post

        This. Video is still converting better for me than anything, but I'm going to be sure to try something like this out.

        Yes, but in our industry a "knockoff" is called a "swipe".

        As long as you aren't actually stealing material, then looking at what works and emulating it is one of the best strategies you can have to succeed at anything in life. Squeeze pages are no exception.
        Thanks for the tip...
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        • Profile picture of the author Cool Hand Luke
          Originally Posted by Kevin_Hutto View Post

          Thanks for the tip...
          Sarcasm noted.
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    • Profile picture of the author TelZilla
      The squeeze page probably converts decently since it's different and sends a message to the viewer ... "Do What I Do and Join Me on the Beaches"

      It would work in some niches pretty well, not in others. It's something that would have to be tested.

      Originally Posted by Prateek Dwivedi View Post

      Lol, you have so many tabs open!
      LOL. I call that just getting started...
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      • Profile picture of the author WinstonTian
        It's like a macintosh login screen. Maybe that
        connects...

        What's the optin rate like?

        I mean, if it doesn't hit at least 70+%, then...



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  • Profile picture of the author sarlat
    I think any offer which promises a specific plan as to what to do is a good hook. People want to be told what to do. This page offers the promise of a plan to make big money. Just what most IM junkies want.
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  • Profile picture of the author Prideoflion
    Being different in a positive way, is definitely the way to go. I think this opt-in page looks pretty darn good. I'd be more inclined to click on it, then the standard ones that I see everyday. It gets my attention and it makes me much more interested in whatever the Internet marketers trying to sell (or sell me on which is more likely lol.)

    I have no doubt it converts a whole lot better than others.
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  • Profile picture of the author Black Hat Cat
    Banned
    What is Kern doing sending people to a merchant's squeeze page? Someone yesterday assured us that serious affiliate marketers would never do such a thing, lol. John Reese didn't get that memo either, as he did the same thing yesterday for a different offer.
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    • Profile picture of the author Matt Glenn
      Originally Posted by Black Hat Cat View Post

      What is Kern doing sending people to a merchant's squeeze page? Someone yesterday assured us that serious affiliate marketers would never do such a thing, lol. John Reese didn't get that memo either, as he did the same thing yesterday for a different offer.
      Not just any merchant. It's freakin' Ryan Deiss dude!!!
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      • Profile picture of the author wenotice
        Originally Posted by Matt Glenn View Post

        Not just any merchant. It's freakin' Ryan Deiss dude!!!
        There has to be a reason behind it, not to mention it is Ryan Deiss. I'm taking notes though. Don't forget, we are taking some cues from other successful marketers, as we are part of the collective. It never hurts to try something new, and track the results in that attempt. If you aren't trying new things then how will you grow or understand what works and doesn't work.
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    • Profile picture of the author Sandra Martinez
      Originally Posted by Black Hat Cat View Post

      What is Kern doing sending people to a merchant's squeeze page? Someone yesterday assured us that serious affiliate marketers would never do such a thing, lol. John Reese didn't get that memo either, as he did the same thing yesterday for a different offer.
      It is a different animal, and I think you know it.

      A different level in the game.

      One thing is to promote clickbank products from merchants you have no contact with, and another to promote a product from a "friend" with a private affiliate system. Specially someone you have agreements of cross promotion with.

      When people who are starting out ask questions about conversions leading visitors to clickbank, the answer they received is the most helpful for them.
      -------

      It is interesting that Kern promoted this as a cool squeeze page and only laterally as a good product. I´m not sure the squeeze would convert standalone; the email, on the other hand, is something to learn from.

      BTW, the squeeze is not that original conceptually. It looks like a cpa offer of sort..
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  • Profile picture of the author xxxJamesxxx
    I might "model" it and split-test it against my own.

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  • Profile picture of the author equanto
    Yes, what a creative idea, with nice picture he got there
    i think amny will join the subcriber list,, but...

    you can add many subscriber as you want
    but not all of them is a worthy enough
    try to make them, the "buyer list"
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  • Profile picture of the author RedShifted
    I like the word "architect" personally.

    Think of other possible options you can use:

    produce
    design
    build
    create
    master

    Architect just seems like a more specific and legitimate word to me for some reason. I also don't recall seeing it in wsos.

    Still, I don't think the page matters as much as the person sending people to the page. These guys indoctrinate their lists so when they see a page "thats converting like gangbusters" they go to the site, druel over the page, then give away their email.

    The page is almost too simple for me, which tells me there was a lot conditioning prior to sending people to it.

    Probably pointing out the obvious, but I'm a newbie so I'm allowed to. =]

    -Red
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    • Profile picture of the author theory expert
      Banned
      Originally Posted by RedShifted View Post

      I like the word "architect" personally.

      -Red
      I am certain that when the ad copy was written aside from the headline that was the biggest thing that the team deemed a home run("architect"). See what is bold, what isn't(30days 10k). Frank also has a list as someone alluded to, his list is very responsive.

      Although, the squeeze page is just one piece of the puzzle the ad copy is the first piece. The headline gives someone who wants money fast an opportunity to sign up and change their life. The subhead gives you an opportunity to maybe do that what ever way you like in not 30 days, but, possibly less. Less could conjure up two weeks in potential buyers mind.
      Palms sweaty now?
      I like that they incorporated the word architect, but, I also like the abstract. The scenery is awesome. Look how colorful the back is, and, how it fades. I'd bet the subliminal is bringing people to signup without realizing. Momma in straw hat don't hurt either. After two weeks i'll be at the beach
      All in all everything is important in making the squeeze page a success. Copywriters will tell you get your message written first,(headline, subhead), then all the other stuff.

      P.S. Any conversation is good conversation about Kern. I wonder how many gone to seek him out to sign up after this discussion on here. Subliminal marketing brand yourself, hmmm. Another lesson
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  • Profile picture of the author David Neale
    I like the idea. A picture..... replacing 1000 words..... mmm
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  • Profile picture of the author welshgirl2
    Completely unrelated I'm sorry - But do you seriously have 31 tabs open :-o (Yes I sat here and counted lol).

    Back on topic - I think the sqeeze page looks pretty good, although I have seen similar before. I imagine it would entice most people new to online marketing to sign up.
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  • Profile picture of the author beewock
    The squeeze layout is really simple, but graphical. The first time I saw a squeeze page like this was when I played around a bit with LaunchRock. At that time, I'm not sure if this type of squeeze page would converts, and I didn't even bother to test it. I guess I'm wrong. Well, I'm going to try to test it later. Thanks for the info.
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  • Profile picture of the author AndyBlackSEO
    That squeeze page was that good I tried to click on it and opt-in before I realised it was an image. Darn it!!!
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    • Profile picture of the author Alexa Smith
      Banned
      I think it's almost certainly illegal. It's just "Income Claim City", isn't it? And with no disclaimer on the page where the income claim is made that "these are not typical results" and that "some people earn less, or nothing at all", in compliance with FTC and various other regulations?

      You'd think, with his history of litigation and previous FTC legal/regulatory problems, that Mr Kern would want to be a little more careful than to use, or even endorse, anything like this?

      In another year or two, I hope, this kind of crap will be a "thing of the past". Mercifully, the trend is certainly in that direction, at the moment. For some of us, it can't come too soon.
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      • Profile picture of the author ShaneBoyd
        Personally, my only question is HOW can I knock it off? I got the email too. Actually, I got the email a couple days before that one, and subscribed then.

        I think you'll see some more of these type of squeeze pages popping up before long. I'd add a disclaimer at the bottom, but beyond that the page is sweet.
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        • Profile picture of the author Stuckster
          Originally Posted by ShaneBoyd View Post

          Personally, my only question is HOW can I knock it off?
          1. Screen shot
          2. Outsource designer "I want this but with a different background and colours"
          3. Get developer to code it up
          4. Publish

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      • Profile picture of the author J Bold
        Originally Posted by Alexa Smith View Post

        I think it's almost certainly illegal. It's just "Income Claim City", isn't it? And with no disclaimer on the page where the income claim is made that "these are not typical results" and that "some people earn less, or nothing at all", in compliance with FTC and various other regulations?

        You'd think, with his history of litigation and previous FTC legal/regulatory problems, that Mr Kern would want to be a little more careful than to use, or even endorse, anything like this?

        In another year or two, I hope, this kind of crap will be a "thing of the past". Mercifully, the trend is certainly in that direction, at the moment. For some of us, it can't come too soon.

        I would think that Ryan Deiss and his multi-million operation and staff would make sure all those bases are covered with regards to legalities.

        Not saying they are, but the distinction I think you have to make is that this is an opt-in form for a free video series, rather than a sales page for a paid product.

        Whether or not that makes a difference, I think everyone should just go ask their lawyer rather than just make a bunch of assumptions as you and I are doing here.
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        • Profile picture of the author Aswad
          What a creative idea. Maybe I will remodeled the concept to more targeting scoop.

          What is the opt-in rate for this squeeze page, I bet more than 70% .
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          • Profile picture of the author BigG95
            Thought I jump in here to let you guys know that I did swipe and split test it.

            It converts about the same as my WP page, which is not actually a squeeze page, just a blog post with an Opt In Form. (see my sig).

            Just been testing it for a couple of days now and will keep it on for another week.

            Update will follow.
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            • Profile picture of the author Cool Hand Luke
              Originally Posted by BigG95 View Post

              Thought I jump in here to let you guys know that I did swipe and split test it.

              It converts about the same as my WP page, which is not actually a squeeze page, just a blog post with an Opt In Form. (see my sig).

              Just been testing it for a couple of days now and will keep it on for another week.

              Update will follow.
              If THIS is the page you're split testing, you are missing one important part of Deiss' opt-in: The beautiful woman. While your picture of an island paradise is nice, I think it is missing the sex appeal and major part of the "dream" that Ryan is selling. Change the picture to include one of a beautiful woman on a tropical beach, and I bet your conversion rate increases.

              For example, a picture like this might work well:
              http://www.celebritydesktopwallpaper...-1600x1200.jpg
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              • Profile picture of the author AndrewCavanagh
                Looking at just a squeeze page and saying it converts well can be very misleading.

                Conversion also depends on the quality of the people arriving at the page (the quality of the list or the web traffic) and how well the offer, language and other factors appeal to those specific people.

                Things like this can give you some interesting ideas to test but you should never take things at face value.

                Conversion is complicated.

                Kindest regards,
                Andrew Cavanagh
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                • Profile picture of the author MFrigger
                  Not to go off topic but...

                  HOW ON EARTH do you manage to keep track of all those tabs?!
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              • Profile picture of the author BigG95
                Originally Posted by Cool Hand Luke View Post

                If THIS is the page you're split testing, you are missing one important part of Deiss' opt-in: The beautiful woman. While your picture of an island paradise is nice, I think it is missing the sex appeal and major part of the "dream" that Ryan is selling. Change the picture to include one of a beautiful woman on a tropical beach, and I bet your conversion rate increases.

                For example, a picture like this might work well:
                http://www.celebritydesktopwallpaper...-1600x1200.jpg

                Oh, come one Luke. That is so macho.

                On a more serious note, you might or might not be right, but......
                since I am female myself, the lady in the pic does not really appeal to me as well. And since I am promoting to a lot of WAHM's, I did choose to not put her in the picture.

                And I am not saying it does not convert well, I am just saying that my other opt in page converts better.
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                • Profile picture of the author Cool Hand Luke
                  Originally Posted by BigG95 View Post

                  Oh, come one Luke. That is so macho.

                  On a more serious note, you might or might not be right, but......
                  since I am female myself, the lady in the pic does not really appeal to me as well. And since I am promoting to a lot of WAHM's, I did choose to not put her in the picture.

                  And I am not saying it does not convert well, I am just saying that my other opt in page converts better.
                  Well I can tell you she DOES appeal to guys, in a big way.

                  Also, I didn't know that you were marketing to "a lot of WAHMs", which is NOT Deiss' target market at all ... this means you need a different set up than his, because he is marketing primarily towards males, aged 18-38 (at least according to a video he did a while back)....HUGE difference between the two markets, for obvious reasons.

                  Still, for anyone marketing towards the heavily male-dominated IM-niche, I'd bet split-testing would show a drastic increase in conversions from a squeeze-page of a tropical paradise to a squeeze-page of a tropical paradise with a beautiful woman... it's food for thought anyways.
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                  • Profile picture of the author BigG95
                    Originally Posted by Cool Hand Luke View Post

                    Well I can tell you she DOES appeal to guys, in a big way. :p

                    Also, I didn't know that you were marketing to "a lot of WAHMs", which is NOT Deiss' target market at all ... this means you need a different set up than his, because he is marketing primarily towards males, aged 18-38 (at least according to a video he did a while back)....HUGE difference between the two markets, for obvious reasons.

                    Still, for anyone marketing towards the heavily male-dominated IM-niche, I'd bet split-testing would show a drastic increase in conversions from a squeeze-page of a tropical paradise to a squeeze-page of a tropical paradise with a beautiful woman... it's food for thought anyways.

                    Ok you guys. I will keep the bikini lady in mind, once I start targeting Macho world. :p:p:p
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                    • Profile picture of the author BigG95
                      Just send out some solo's, still split testing pages and I will take everything back.

                      Get this: Even without the bikini hottie:p:p:p:p opt in rate is 50%.

                      Gotta love Ryan and Frank.
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  • Profile picture of the author gotti3636
    I'm 99% sure that the only reason the squeeze page is converting so highly is because the traffic it is getting is from Kern's list who will do whatever he says. The same page with different traffic will probably give average results
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    • Profile picture of the author Anonymous Affiliate
      Originally Posted by gotti3636 View Post

      I'm 99% sure that the only reason the squeeze page is converting so highly is because the traffic it is getting is from Kern's list who will do whatever he says. The same page with different traffic will probably give average results
      THIS!

      Most people don't realize that the NUMBER ONE factor that determines opt-in ratios is not the Squeeze Page design or contents, but the source behind the traffic.

      Example: if my dad sent me to a terribly-looking Squeeze Page, I would still sign up 100% of the time because my dad recommends it.
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    • Profile picture of the author adampowers
      Originally Posted by gotti3636 View Post

      I'm 99% sure that the only reason the squeeze page is converting so highly is because the traffic it is getting is from Kern's list who will do whatever he says. The same page with different traffic will probably give average results
      I was surprised to see no one picked up on it until I saw your post. The traffic source is what makes that page convert. If you were to throw cold traffic at that page it wouldn't convert at any astronomical percentage.

      And for the people wondering why he's sending a prospect to a merchants squeeze page is because they're JV's and they get paid not only on purchase, they get paid on an opt-in.

      There's a lot of trust in their clique, they hand off prospects to each other and whoever's running the offer follows the prospect all the way down to the sale to guarantee the referers commissions.
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      • Profile picture of the author RedShifted
        Originally Posted by adampowers View Post

        I was surprised to see no one picked up on it until I saw your post. The traffic source is what makes that page convert. If you were to throw cold traffic at that page it wouldn't convert at any astronomical percentage.

        And for the people wondering why he's sending a prospect to a merchants squeeze page is because they're JV's and they get paid not only on purchase, they get paid on an opt-in.

        There's a lot of trust in their clique, they hand off prospects to each other and whoever's running the offer follows the prospect all the way down to the sale to guarantee the referers commissions.
        Not trying to sound cocky but I'm pretty sure I was the first person to pick up on that.

        He basically just reiterated what I said with different words.

        I also pointed out that the word "architect" is not common language for the IM community. There are other words people are too desensitized to that would not provoke an emotional reaction. Just because the word is different, and it is new, it is like having sex with a stranger, its exciting. Thats why I believe they used it (for lack of a better analogy).

        However I still stress that their conversions have much less to do with the landing page itself than the sequence of events that drove people TO THE LANDING PAGE. Like someone said, if they ran PPC to this page it would convert terribly imo.

        These guys like Kern are master manipulators, they understand how to indoctrinate masses of people almost like religion does (or like conspiracy theorist Alex Jones does - this guy ironically reminds me a lot of Frank Kern, he understand his marketer better than they understand themselves). Except instead of selling god or government conspiracies to people Kern sells make money systems.

        Just imagine it like church. Someone passes the basket around and people put money in it. You'd have marketers on this forum saying "OMG they must have designed their basket in a way to brainwash people to put money in it". Its like they are missing the most important part of the process, which is convincing people to believe in god in the first place. Or to believe in the possibility of getting rich, which is Kerns job.

        -Red
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  • Profile picture of the author Alem Salleh
    Subliminal messages?
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  • Profile picture of the author mosthost
    Hot Chick + Big Lie = Boffo Signups
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  • Profile picture of the author wenotice
    Originally Posted by gotti3636 View Post

    I'm 99% sure that the only reason the squeeze page is converting so highly is because the traffic it is getting is from Kern's list who will do whatever he says. The same page with different traffic will probably give average results
    Originally Posted by YourProfessional View Post

    I would personally close that squeeze page as soon as I got redirected to it.
    The publisher of the site understands who the audience is and what will convert. If this page doesn't convert well i'm sure it will change. This is all about split testing. And if you "close that squeeze page" thats ok too because it did not appeal to you at the time. However, we do understand we market to make as a part of our business so if our efforts do not make enough benefit on the other side we must improve, change, or "die"...

    So don't be afraid to step out of the box a little bit and try something that might work, or split test. Take some cues from American Express and other credit card companies when they want you to sign up for their rewards plans, and their direct mailings with those fake credit cards in them. They spend millions of dollars on campaigns like this because they work.
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  • Profile picture of the author J. Barry Mandel
    It's all relative.

    Both Frank and Ryan are well respected guys and their list subscribers gush over them. Anything that they spit out will probably be high converting.

    What would happen if they drove traffic with PPC?

    I would imagine the outcome would be completely different.
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  • Profile picture of the author paul nicholls
    it might be converting well it might not, without actual proof we cant be sure

    frank may be an affiliate for a back end offer that ryan sells so its his incentive to make people want to opt in

    im not saying it does not convert well because it is rather simple and different

    in my experience you do sometimes get very basic looking squeeze pages that out perform better looking ones

    i would just take all this with a pinch of salt and if you want to see what it converts at, use the same page your self and split test then post your results in this forum :-)

    paul
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    • Profile picture of the author bhl2506
      i would just take all this with a pinch of salt and if you want to see what it converts at, use the same page your self and split test then post your results in this forum :-)

      paul[/QUOTE]


      What Paul said! ^^^
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  • Profile picture of the author Devin X
    Banned
    Prolly doesn't convert any better than the traditional squeeze page. {so not gangbusters} But hey, it's Frank Kern. Anyone with hundreds of thousands of names on their list will do gangbusters on the cheesiest of products.
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  • Profile picture of the author Wendy Maki
    I think it's really jumping to conclusions to think that the conversion rate is only because of the influence of the list owner.

    I'd be really curious to see how this style works outside the IM world.

    I believe that outside the IM world, the average person is waaaaaay more influenced by graphics than people inside the IM world. IM stuff tends to be very loaded on the side of text. And we expect it. Outside of IM, just think of the huge sites that cater to an average person: image, image, graphics, images, more, more, more. Why do you think Pinterest is so huge?!!!! Graphics and images.

    Definitely curious about this one....
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    • Profile picture of the author tommo25
      Nice and simple i like it
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    • Profile picture of the author retsced
      Originally Posted by Wendy Maki View Post

      I think it's really jumping to conclusions to think that the conversion rate is only because of the influence of the list owner.

      I'd be really curious to see how this style works outside the IM world.

      I believe that outside the IM world, the average person is waaaaaay more influenced by graphics than people inside the IM world. IM stuff tends to be very loaded on the side of text. And we expect it. Outside of IM, just think of the huge sites that cater to an average person: image, image, graphics, images, more, more, more. Why do you think Pinterest is so huge?!!!! Graphics and images.

      Definitely curious about this one....
      Pinning graphics on Pinterest can hardly relate to someone giving their hard earned cash, or even an email address. Outside, or inside the I.M niche is irrelevant, people will buy more based on a sales letter than a picture every time. A picture may say a thousand words, but a thousand words will make more sales than a bloody picture. It's not always the case, but it most always is

      There's no doubt this squeeze page would convert better in certain niches. In the travel niche for example this would work really well, but I doubt it would convert any better than a standard page in the I.M niche. There are many variables to consider, including the source of the traffic and the demographic. It's always worth testing though.
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  • Profile picture of the author drewfioravanti
    I'm going to swipe it.
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  • Profile picture of the author sonicadam123
    Wow Sitespeculator .. I never thought anyone else had as many tabs open as me until now lol.
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  • Profile picture of the author fedor50
    what brings it out is that it's unique and creative.
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  • Profile picture of the author sanjx01
    I wouldn't be surprised if it was converting like Frank says it is.

    The reason for this is because the traffic coming into the site is from Frank's list!

    They trust him and his recommendations, and then take action.

    Also - it's a squeeze page with a difference in the IM niche. That difference is probably helping it.

    ~S
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  • Profile picture of the author Rojak Moon
    I like the simplicity and ease of design... "If It Converts"! ;-)
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  • Profile picture of the author GarrieWilson
    Reminds me of Bing.

    I like it though.
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  • Profile picture of the author Blame It On The Caffeine
    Personally, I'm not trusting anyone that can't afford to hire a model with boobs.
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  • Profile picture of the author footbag_man
    Does it have Frank Kern's name on it?

    If it does then you can be sure its converting like crazy.
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  • Profile picture of the author TheSalesBooster
    Uhhhhhh I think you guys are way off on this.....

    I'm pretty sure this has nothing to do with the landing page itself. It's just a ploy to get you to sign up and be put on this Ryan guys list. The "After - check out what happens after you optin. pretty slick" made it seem kind of obvious. I ain't signed up to frank kerns email list so I don't know if its normal for him to show his list websites like this, But if its not normal then you basically fell for it.

    I gotta say I didn't really think much of frank kern because of his guru status, but he does know how to hide his ads very well.
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  • Profile picture of the author dgmufasa
    All this time, I thought people would sign up on lists based upon information they were looking for and that something "free" had to be offered to get them to "opt-in".

    -> It seems that IM is more psychology based (at least with regards to getting people on your list)

    -> The type of picture one would have on the squeeze page would be dependent upon your market. In this case, if one is looking at males 18-38, then the photo above would work.

    For working mothers, would the best pic be a woman relaxing in a bubble bath with candles around (to create a spa kind of affect)?

    For the person who is taking care of parents, a smiling pic of elderly people in some kind of comfortable setting...

    So, the idea is to give them a picture of where they would want to go and what they would like to be and the subliminal message is that you can be here too if you sign up now (with me). I suppose then people will be going to places "getty images" to get this stuff for the squeeze page?

    Is there some other place where one can find magazine-like images to use?


    Originally Posted by equanto View Post

    Yes, what a creative idea, with nice picture he got there
    i think amny will join the subcriber list,, but...

    you can add many subscriber as you want
    but not all of them is a worthy enough
    try to make them, the "buyer list"

    Originally Posted by AndrewCavanagh View Post

    Looking at just a squeeze page and saying it converts well can be very misleading.

    Conversion also depends on the quality of the people arriving at the page (the quality of the list or the web traffic) and how well the offer, language and other factors appeal to those specific people.

    Things like this can give you some interesting ideas to test but you should never take things at face value.

    Conversion is complicated.

    Kindest regards,
    Andrew Cavanagh
    Is the goal to have anyone on the list or people who are most likely to buy on the list. Do you control who you target by using "solo ads"?
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    • Profile picture of the author BigG95
      With this one I target Biz opp seekers, WAHM's, IMers based in US, Canada and UK. I have to say I was surprised myself, I usually give up a lot more information on my squeeze and have pretty good opt in rates. But never that good.. btw yes, I am on Frank's list. Never bought anything from him, way too over priced for me, but just being on his list and looking ant all the freebies, I sure learned a thing or two.
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  • Profile picture of the author dgmufasa
    Is there a way to have certain squeeze pages up based upon the IP address that it comes from? For example, if the IP is from Europe, serve one squeeze page. If it is from the US, do a different squeeze page.
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    • Profile picture of the author BigG95
      Originally Posted by dgmufasa View Post

      Is there a way to have certain squeeze pages up based upon the IP address that it comes from? For example, if the IP is from Europe, serve one squeeze page. If it is from the US, do a different squeeze page.
      I know, ZNZ is only available in USA, Canada and UK, so it would be nice, if I could adjust the squeeze page, I doubt, that this is possible, though.
      But....it really does not matter all that much in the long run.
      Once they opt in, even if they won't take the ZNZ offer, I have them on my list and the next offer I have in mind, can be done worldwide.
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  • Profile picture of the author Rhys Davies
    People in the IM industry are used to seeing the same ol'optin page. This is different and grabs your attention because of that.

    The image creates a "feeling" and "paints a picture."

    It's been studied many times that a person looking or pointing somewhere instantly drags the eye to that location. Works better than a big flashing arrow normally.
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  • Profile picture of the author soot001
    Interesting how a picture of a female enhances sales vs a male figure... Females, arrows, and catchy "pain point" solutions always does it for me too!
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  • Profile picture of the author misterme
    Hang on a sec... isn't what Kern's doing by playing up how potent he thinks this squeeze page is, really just his way of implicitly recommending the program to which he's sending his readers to its opt-in page, of which some of his traffic will buy the program and Frank will make a commission? He's done it before and even pointed it out that's what he was doing.
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  • Profile picture of the author David James
    I'm pretty sure I've heard Frank Kern talk about using this technique (the email discussing the squeeze page's conversion rate) as a method for getting sign ups in the past.
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  • Profile picture of the author Joan Altz
    These squeeze pages "seem" more professional, less hypey, but unfortunately I've seen several newbies try to use it with a ridiculous background that ruins the perception and intention.

    The best strategy for a squeeze page doesn't try to sell, it simply makes people want to know more, and the OP example does that. Many don't.
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  • Profile picture of the author CharlieDewitte
    These things are so easy to make, I made this one for my funnel in like 10 mins (manually designed AND coded)

    "It's Really BEYOND Amazing"
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