Want to Succeed? Then Fail Quickly

The problem with "failing quickly" is it is usually accompanied by being "discouraged quickly". Although I do agree with your claim, testing is one of the most important factors you need to consider with any type of marketing.

Failure is the first step to success. And also as an experience.

So dare to do any business on the internet.

Yes, you are right, traffic, targeted traffic is also needed.

yeah you're right. I know of few top marketers who focus on speed rather than fiddling around with small things. Even if they get little results doing a small process and it is making an ROI they just scale it up tremendously to it's tipping point and then keep repeating the process. It's like creating a system, testing it, scaling it up and the re-investing the profits...

I agree. Failure and success is a mixed bag. You usually end up with both, so if you fail lots then you will get some success to go along with it.

there must several failures before success

Losers are those that are scared of failing. Winners will never be scared to fail as they know they can learn from their mistakes to be a better person.

I agree wholly. You can't be afraid to lose and you can't run around expecting you wont lose.

Just stop procrastinating. Try whatever it is you think is a good idea.

Law of Averages says you will win big eventually but of course within reason.

Failing is key really.

I personally learn the best from failure.

Does this work? Nope.

Does this work? Nope.

Does this work? Yes? Aha. Eureka!

For some of us, it's the only way we learn.

In any event, we can all learn something from our failures.

yeah it is like trouble shooting. just like sarevok said. does this work? well then try this. eventually you figure it out.

He also said "Failing is a learning opportunity...".

So true.

good post john

I am always telling people to look at failure as education as it`s now one more way which
they know does not work

fail forward and fail quickly

Paul

I like you attitude!!!!
going to adopt it

I recently heard another Internet marketer that does 6 figures a month say "I'm very aggressive...I'll push out 20 sites offering different products and services, even if they don't exist. The one's that work, I'll keep, develop and replicate.

I get rid of everything else.

One problem I have with this aggressive approach is that it fills the internet with junk, and many times hurt other people. I mean - have you ever wondered what happens to people who actually buy all these re-branded "health" products?? or fake making money products?

So I say, go for it, try, fail and try again. But don't give up the quality factor and don't hurt other people on the way. It's not worth it.

Great advice to share with us. Paid traffic with a scientific approach to find what converts is what every successful marketer implements. I look at SEO as paid traffic because of how time intensive it is. If your smart your paying for it.

The point of the OP is not that failing is needed in order eventually succeed. The point is that you need to roll out a number of products/services to the market so you can filter the losers and expand on the winners. And in order to determine what works and what doesnt, it's important to create, implement and launch those products/services as soon as possible.

I agree with that: it's best to launch and optimize later whatever works, than to waste weeks/months implement the perfect product before you've had the chance to track whether it'll be a winner or not.

I've been guilty of that sin: wasting months developing a comprehensive product that eventually flopped. In retrospective, I should have launched a "lite" version, see if the market responds to it, and if so then work on the "pro" version.

There's always failure first at the beginning, we just have to work with it to get to success.

Test - Fail - Learn - Adjust - Test...

Good post. I tend to wait till things are perfect before moving forward. The things that I have made me the most money in my life are the things that I rolled out well before I had a completed product (most recently a mobile dj business).

I haven't been applying that to my IM efforts. I don't have deadlines and gigs that I need to be prepared for, so I procrastinate and try to make things perfect instead of getting them out there to see if they work. Thanks for the reminder of how I should be running my online business.

I'm definitely guilty of spending too long on one project. I guess I like to make sure I give my absolute best before deciding it doesn't work, and moving on to something new. But your right "real artists ship".

A man fools me once, shame on him, he fools me twice shame on me. Learn from your mistakes, outsource, invest back into your profitable business and make new products over and over again.

Whilst failure is definitely part of it, I think the focus needs to be more about "speed of implementation" rather than just failure alone. This was meant to be my main point...

It's quite easy to spend months just on one product. Infact, it's been a terrible habit of mine. Tweaking this, changing that, and while testing is important - you just cant afford to be "fiddling" constantly with the same sites/products/services.

If you're spending weeks on one project, chances are you're just rearranging deck chairs.

Roll more out. Do more stuff. That was the advice that my mentor gave me. (But of course, don't sacrifice quality) Pushing out more products doesn't mean selling crap.

In the last 2 weeks, I've created 6 new products.

In the past, I wouldn't have thought this was possible.

The trick is to take what you already have and repackage, repurpose, reformat and restructure.

If you have a 250 page ebook, sell it in different formats.

Sell it as a video tutorial
Sell it as a podcast (mp3)
Sell individual chapters
Sell it as a training course

..etc etc

Here's 2 quick tips...

1. What task have you performed today that you can package up and sell as a product to someone?
2. Every question on this forum is a potential product just waiting to be developed.

Great post, already learned alot from this thread!