7 {{ upvoteCount | shortNum }}
7 {{ upvoteCount | shortNum }}

Google Analytics: Tracking Time On Site for Single Long Form Webpages

by MarketingVet09
6 replies
Hi Guys.

Google Analytics calculates a users time on your site by seeing how long it took them to click on another page of your site...


Problem is, what if you have a site that is just 1 long page... Maybe an article, or some other landing page... where you might not even need or want users to click on another page.


So now my google stats says every visitor stayed on the long page for Zero seconds, when this is clearly inaccurate.


Does anyone know a work around for this? or even some other software that can track this?

Thanks
#analytics #form #google #long #single #site #time #tracking #webpages
  • Profile picture of the author KenThompson
    I understand about preventing link bleed on your sales page. You may want to include something in the footer to build a little more trust and warm fuzzy with visitors. Links to pages for TOS, privacy and even a contact page will or can help.

    But, years ago I remember a s/w app that tracked how far down readers go on sales pages. I saw it in action but never used it. This was about 3 or 4 or more years ago.

    I found this, and it sounds similar but is not what I saw. But it may do the same thing and is probably more important data than time spent on your site. You should be able to see the point where they leave, and that can help you pinpoint possible problem areas. But not necessarily the exact reason they leave.

    How Far Down Your Sales Page Do Prospects Scroll?

    Not an affiliate link. I Googled: track sales page behavior

    Hope this helps.
    {{ DiscussionBoard.errors[7281597].message }}
  • Profile picture of the author Niranpr
    If you want to track time on page in long form sale page, you have to customize Java Scrip Tracking Code.

    The only way you can track is using Event Tracking. It's hard but it's possible.

    I will be launch WordPress Plug in that helping you know time on long form sale page without any knowledge of programming.

    Just install, sit back and relax. Then my plugin will help you take care of the rest.
    The data will visual representation in heatmap and bar chart.

    If you want to test it for free, just PM to me
    {{ DiscussionBoard.errors[7281887].message }}
    • Profile picture of the author KenThompson
      Originally Posted by Niranpr View Post

      If you want to track time on page in long form sale page, you have to customize Java Scrip Tracking Code.
      Right. The software I saw years ago used JS for this.
      {{ DiscussionBoard.errors[7281933].message }}
  • Profile picture of the author TheContentAuthority
    MarketingVet,

    Google calculates time on site by subtracting the difference between the time stamps for two pages. If a visitor to your site does not view any more pages, the time on site is typically shown as zero.

    Here is more info on the subject,

    Time on Page - Analytics Help

    Hope that helps you,

    Shawn
    Signature
    Outsource to the experts...

    We customize your Blog, eBook, Press Release and Sale Copy content with your message.

    {{ DiscussionBoard.errors[7281915].message }}
  • Profile picture of the author imarkedy
    [DELETED]
    {{ DiscussionBoard.errors[7281949].message }}
  • Profile picture of the author onSubie
    Hi

    The problem is Google tracks on site time based on time until clicking another link on your site.

    But they don't actually track time sitting and reading a page.

    If you have a 1 hour video on your page and someone arrives, stays for an hour to watch the video, then hits the back button, Google shows zero time on page because they didn't click another link. Google doesn't count the time they sat and watched the video so it doesn't show correctly in your stats.

    You can fix it and get a more accurate picture with the techniques and code discussed in this article:

    Data Driven: Your Bounce Rate and Time On Site are wrong | MindTheProduct

    Mahlon
    {{ DiscussionBoard.errors[7282100].message }}
  • Profile picture of the author Niranpr
    Google Analytics doesn't good at single page tracking (except you use customized JavaScript code for event tracking). I recommend you to use other page analytics tool such as CrazyEgg scrollmap (CrazyEgg) to track this kind of data.
    {{ DiscussionBoard.errors[7286147].message }}

Trending Topics