I'm trying to figure out how to handle this situation. I just discovered that 3600 people are searching for something on my website by misspelling the name! I had anticipated the misspelling and got extra domains (that are misspelled and they are forwarding to the real domain). Unfortunately there are more misspelled searches from seekers, which I hadn't anticipated.
Would you get those domains as well or would you "optimize" your site somehow with the misspelled words? But if so, how do you optimize a page with a misspelled name so Google can pick it up? (I checked Google now and the misspelled is nowhere near leading to my page, which means I lose at least 3600 monthly visitors from this misspelling alone.
What would you do?