Total Digital Ad Spending In The US
Note to moderators: I am not affiliated with eMarketer in anyway, I just thought this would be a good share with this community.
Warriors,
For those of you that like to see charts and breakdowns of ad spending in the US here is a breakdown of the 2nd Quarter with a comparison to last year.
I would have never guessed that Proctor & Gamble was that big of spender, spending 804.8 million dollars in the 2nd Quarter of 2013.
US Total, Digital Ad Spend See Solid Expansion - eMarketer
There's also a chart for US Ad Spending Growth by Media, which is interesting. I noticed Spanish-language magazines had a double digit increase.
Notice that there are no IMers in the top ten (tongue-in-cheek).
In all seriousness, it's nice to see this kind of growth. For those of you that buy advertising, has your budget increased from last year? Mine certainly has.
RoD
Warriors,
For those of you that like to see charts and breakdowns of ad spending in the US here is a breakdown of the 2nd Quarter with a comparison to last year.
I would have never guessed that Proctor & Gamble was that big of spender, spending 804.8 million dollars in the 2nd Quarter of 2013.
US Total, Digital Ad Spend See Solid Expansion - eMarketer
There's also a chart for US Ad Spending Growth by Media, which is interesting. I noticed Spanish-language magazines had a double digit increase.
Notice that there are no IMers in the top ten (tongue-in-cheek).
In all seriousness, it's nice to see this kind of growth. For those of you that buy advertising, has your budget increased from last year? Mine certainly has.
RoD
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JohnMcCabe -
[ 1 ] Thanks
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