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Do I have to do a "launch"?

by svedski
3 replies
I have just created a product. The question is, do I have to do a launch now or can I just start recruiting affiliates?

What are the pros/cons of doing a launch? If I don't have a list, and don't have any affiliates...can I still do a launch?
#launch
  • Profile picture of the author MouseandMice
    It depends on what your goal is and what your product is.

    If your product is NOTABLE enough to drag on the release and do a launch sequences, then do a launch. If your product is NOT groundbreaking, all a launch will do is kill your credibility.

    What I mean is, if your product is something you think people will WANT to wait for and is cool enough that you can effectively tease them... do a launch. But if it is just something that is "a little bit better" than whats there now, don't do a launch because it will make people irritated.

    So, if Johnny is about to release a product about a new way that people can make $10,000 a day by doing something new, then yes he should do a launch. But if Johnny's product is just "make a blog. Put adsense on it. Get clicks" then no he shouldnt.
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    • Profile picture of the author svedski
      Originally Posted by MouseandMice View Post

      It depends on what your goal is and what your product is.

      If your product is NOTABLE enough to drag on the release and do a launch sequences, then do a launch. If your product is NOT groundbreaking, all a launch will do is kill your credibility.

      What I mean is, if your product is something you think people will WANT to wait for and is cool enough that you can effectively tease them... do a launch. But if it is just something that is "a little bit better" than whats there now, don't do a launch because it will make people irritated.

      So, if Johnny is about to release a product about a new way that people can make $10,000 a day by doing something new, then yes he should do a launch. But if Johnny's product is just "make a blog. Put adsense on it. Get clicks" then no he shouldnt.
      Thanks, that makes total sense.
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  • Profile picture of the author jamesmol
    If you don't plan on doing a full launch, you should sign up with a few of the joint venture sites and then list your upcoming product release.

    It does not have to be overly fancy. You just need to create a JV page where you give the relevant details to prospective affiliates.

    Many affiliates find up coming product launches using these sites and you will recruit a number of affiliates by just having your upcoming product release listed.

    I will PM you some links

    Regards
    James Molfetas
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