29 replies
I just started using DL Guard yesterday and I love it.

I notice they have a feature to ban people from buying/downloading.

Does anyone do this to refunders? I get a few refunders who I know are just stealing the download. Should I ban these people from buying my other products?
#banning #refunders
  • Profile picture of the author Steven Wagenheim
    Originally Posted by Brad Gosse View Post

    I just started using DL Guard yesterday and I love it.

    I notice they have a feature to ban people from buying/downloading.

    Does anyone do this to refunders? I get a few refunders who I know are just stealing the download. Should I ban these people from buying my other products?

    Brad, I do use it but it's not 100%.

    The email address ban? They can use a different email address.

    The IP address ban? They can get a different IP address.

    People who are determined to steal your stuff will find a way to do it.

    Fortunately, the majority of your customers will be honest. At least that
    has been my experience.

    Ultimately, it's not something I worry about.
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    • Profile picture of the author Brad Gosse
      Originally Posted by Steven Wagenheim View Post

      Brad, I do use it but it's not 100%.

      The email address ban? They can use a different email address.

      The IP address ban? They can get a different IP address.

      People who are determined to steal your stuff will find a way to do it.

      Fortunately, the majority of your customers will be honest. At least that
      has been my experience.

      Ultimately, it's not something I worry about.
      Thanks Steven. I now see this is not time well spent. My refund percentage is below 2% but that's still a few each day.

      Best regards
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  • Profile picture of the author Kate C
    In any business you will find some dishonest people who just want something for nothing. Chances are, these people are just getting products and not using them anyway because they did not pay for them so they do not feel the need to recoup their money. Such people are not making any money because if they cannot be honest, they are unlikely to build a list of honest buyers as they do not know anything about honesty. I would not worry about this handful of thieves too much as what goes round comes around. Karma is a bi....
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    • Profile picture of the author Robert Domino
      I don't think it matters if they do something with it or not. Refunders are a problem. A lot of them are stealers.

      When you buy software from a retail store, they don't let you return it. They only do exchanges.

      The other side of the medal is that 90% of IM products are crap. I've personally refunded some products I thought were a rip off.

      Ironic.
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      • Profile picture of the author FredJones
        While I have never used DL Guard, I would suppose you would not want certain people to buy simply because given an option to filter out known refunders you would not want to take a chance.

        If you could marry this with some sort of refunder black list (don't know whether some such list is available) then that may be a good way to protect your products.
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        • Profile picture of the author Michelle Adams
          Originally Posted by FredJones View Post

          If you could marry this with some sort of refunder black list (don't know whether some such list is available) then that may be a good way to protect your products.
          I agree with those who've said to try not to worry about it.

          I didn't take my own advice one day though after a serial refunder got the better of me...I registered the domain SerialRefunder.com with the intention of starting some sort of blacklist for people to submit names to. Not sure I'll ever develop it though as it's much more positive and fun dealing with the paying customers who deserve our full attention.

          I know it can be maddening but reminding yourself that it's wasted energy and your honest customers await you you'll be able to get past it faster.
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  • Profile picture of the author Sue McDonald
    Never used DL Guard but I had a funny email the other week where this woman claimed she had bought my product could not download it wanted her money back plus extra for her trouble. I went to paypal and there was no payment there. I emailed her back to say I never received any payment from her and then she told me she had bought the product from someone else. Weird!

    I would love something that would take people like her out.

    I have to agree with Steven you can never stop the person who wants to steel your stuff - they will use some other persons email or IP.
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  • Profile picture of the author warriortx
    I think you should ban anyone your suspicious of.
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  • Profile picture of the author JustinBrooke
    I've had suspicious refunders and good honest refunders
    and some that have refunded have gone on to buy bigger
    products of mine that were a better match.

    Had I banned them... It woulda been a bad decision

    Like everyone is saying... Don't even worry about it.
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  • Profile picture of the author pennynickels
    So that you keep your percentage of refunds down, have you considered just doing an authorization versus a sale? This feature is available with PayPal. That can give you time (up to 3 days) to check out the buyer before giving them access to the download. Sometimes the buyer may be using an E-mail address that is already on a blacklist somewhere.
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  • Profile picture of the author Greg D
    Hmmmm...

    This is an interesting thread...

    The ole hamster wheel is turning...



    Greg
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  • Profile picture of the author Shannon Herod
    I just banned a person yesterday. She started going crazy about a refund that she got for free. Then I started looking at her email and she had bought everyone of my products and refunded every one. Banned.

    Shannon
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  • Profile picture of the author ncmedia
    [DELETED]
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    • Profile picture of the author EdgeStorm
      I've had one guy asking for refund for my product. I refunded him but guess what...

      A few weeks later he bought again the same product, but this time he even promoted my product as an affiliate. In our correspondence, he told me he was touched by my customer service and since I didn't treat him anything bad, he decided later that the product was at his best interest after all and went far ahead of promoting instead of just being a customer.

      This is definitely not the case of majority of refunders but if I have banned him in the first place, I wouldn't get the additional amount of sales that he brought in.

      Something to ponder about...
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  • Profile picture of the author sbucciarel
    Banned
    I ban every refunder. I have no problem with serial refunders now. The only refunders I've ever had were asswipes that refunded on a product that they've already seen the full demo for and they issued the dispute within minutes after getting the product.

    My products are websites and there have been quite a few that try to "buy" as many of my sites as they can to resell them and get a refund to boot for them.
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    • Profile picture of the author Qamar
      Due to a lot of crappy and rehashed, misleading products being sold online...I as a customer personally have BANNED tons of Internet Marketers and Gurus alike.....

      To me is if you got the guts to give no quibble, no hassle, no question asked, iron clad guarantee, You HAVE to FACE all this refunding issue. Be it genuine or fake refund. No choice...

      Otherwise stop issuing any daring, bold and over confident "iron clad" guarantee to your products. This way you solve all issues on fake refunding claims.

      The ONLY setback about this is that, your product might get low sales and you make less profits.

      Dare to try this........?


      Qamar
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    • Profile picture of the author jonathan8
      We gotto find some valid solution, I was pissed off with my product, when people downloaded it, got a refund, upload the downloaded product to torrent and illegal websites.

      I think we should have a licensing system to our products, that it can't be accessed once you've got your refund.
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  • Profile picture of the author Greg D
    I agree. A great resource indeed. Can you imagine a site where the emails of the 'serial refunder' is there. Cool.

    There must be a way to lock up the products better.

    Anyone see Lock Stock and Two Smoking Barrels...

    just offer your refund this way...

    All refund requests must be sent in to a PO Box in written form.

    They must provide their real name and address.

    All refunds will be processed minus payment processor fees and postage plus $1. (got that from CB)

    Show a close up picture of a blank check that they will receive.

    The blank check will hot pink with a raunchy, vile, extremely pornographic logo with an equally vile company name HUGE across the top.

    Lastly, tell them to expect 6-8 weeks for delivery of the refund check.

    Most of the problem solved.

    Greg
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  • Profile picture of the author Michael Meaney
    Some of my refunders have gone on to become very loyal customers.

    I only ban them if they have a history of refunding very soon after the purchase, but wouldn't ban on the first instance.
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  • Profile picture of the author BestSEO
    Originally Posted by Brad Gosse View Post

    I just started using DL Guard yesterday and I love it.

    I notice they have a feature to ban people from buying/downloading.

    Does anyone do this to refunders? I get a few refunders who I know are just stealing the download. Should I ban these people from buying my other products?
    That is why it was installed and that said.... While you ban one email and one IP they go to gmail and get another and use a proxy.... A thief is going to take because he is a pile of trash! You build a product and they just are to damn greedy to pay for it....
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  • Profile picture of the author revenue27
    Yup you can ban someone using DLguard, you can choose the email registered with you or even the IP, you'll know it from the download stats, I've use it for a year and never had problem with it, i love it too..
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  • Profile picture of the author Greg D
    There is no real way to stop everyone who has malicious intent, because this would require some sort of ESP to the umteenth degree.

    What can be done is you factor this in to your price. Hold on, I'll explain.

    It was recommended to me by an attorney once, past career of contracting, to 'build it into the price'.

    What that means is, if with all the protections and safeguards in place you can, you still expect, or should expect, a 5% refund rate. Still not bad. May be high, might be conservative, depends on the vendor, the sales page, the product...etc.

    If that is the case and you are selling a product for $27 add 5% to that. The $1.35 is not going to drive people away from you.

    If the 5% drives people away from you, 1 of 2 things is going on.

    You have not done a good enough job of associating the 'value' of your product to the customer
    or
    They cannot see the value of the product for the price (the 5% is NOT making the difference!).

    If it is the latter, you probably do not want them to be a customer anyway. Those people probably have a high rate of returns anyway!

    If it is the first, well, redo your copy or make your product better.!

    So round up your sales price to $29 and you have 'built in' the loss.

    If you sell 1,000 units at $27 = $27,000
    If 5% is refunded $27,000 x 5% = $1,350
    Leaving you with $25,650

    If you sell 1,000 units at $29 = $29,000
    If 5%is refunded $29,000 x 5% = $1,450
    Leaving you with $27,550

    Even though more goes out to refunds ($1,100)...
    You make MORE money even if your refund rate stays the same. Now you can do things to lower your refund rate.

    Change the sales page
    Change the product
    Place restrictions on the product access - if it is an ebook make it visible online only through a membership site (many plugins for WP - even FREE ones)
    If they refund, cancel the user immediately. Limit access to one IP, if they are blocked (if they have an IP change) they must request another password by submitting their email to the system.

    and I am sure their is another dozen things that can be done.

    *2 cents deposited*

    Greg
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  • Profile picture of the author SRF
    The best way to ban some one would be to ban their paypal email address, if some feature that is available.
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  • Profile picture of the author Greg D
    If you sell on PayPal, do they have that feature? To add a PayPal email to a 'blacklist'?

    Wouldn't that be something.

    Greg
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    • Profile picture of the author BloggerHigh
      Originally Posted by Greg D View Post

      If you sell on PayPal, do they have that feature? To add a PayPal email to a 'blacklist'?

      Wouldn't that be something.

      Greg
      there are actually quite a few Paypal 'banned' lists around, if you look hard.
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  • Profile picture of the author N4PGW
    Originally Posted by Brad Gosse View Post

    I just started using DL Guard yesterday and I love it.

    I notice they have a feature to ban people from buying/downloading.

    Does anyone do this to refunders? I get a few refunders who I know are just stealing the download. Should I ban these people from buying my other products?
    If you find this to be a large percentage of your buyers, you might consider who your market it and who you are marketing to.
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  • Profile picture of the author Steve Wells
    Originally Posted by Brad Gosse View Post

    I just started using DL Guard yesterday and I love it.

    I notice they have a feature to ban people from buying/downloading.

    Does anyone do this to refunders? I get a few refunders who I know are just stealing the download. Should I ban these people from buying my other products?
    I believe that you should do this if you see a reapeat pattern.

    One valuable thing I have learned about having control of your own business is that you do not have to accept someones elses business, especailly if you know they are going to be a pain.

    Even if you think you can potentially make lots of money from them, it's usually never worth the risk and hassle.
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  • Profile picture of the author DeborahDera
    Originally Posted by Brad Gosse View Post

    I just started using DL Guard yesterday and I love it.

    I notice they have a feature to ban people from buying/downloading.

    Does anyone do this to refunders? I get a few refunders who I know are just stealing the download. Should I ban these people from buying my other products?
    I don't really have a simple answer to this question.

    My first question to you, however, would be whether or not the person gave you a reason for wanting the refund (and how long after purchase did he wait to request it). Did he download the wrong item? Did he steal your content? Was he genuinely disappointed with it?

    With PLR, I have a clear no-refunds policy on my site.
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