Be Loyal To Associates & Customers
They don't have to be as big as Frequent Flyer Points or the Credit Card loyalty programs.
There are 7 coffee shops within a 200 metre area of where I work. Only 1 coffee shop has a loyalty card. Every time I buy a coffee they stamp my loyalty card. After I collect 10 stamps on my loyalty card I receive a free coffee. With the price of coffee these days why would I want to buy coffee from any of the other 6 coffee shops! I wouldn't.
Provide a benefit to customers who use your business regularly and make it appealing enough so they do not use your competitors.
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tk226 -
Thanks
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