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40% of mobile searches are local

by sandrasims
4 replies
I'm putting together some stats on mobile marketing for powerpoint presentations and sales pitches in general.

This one I thought was pretty eyeopening...
40% of all mobile searches coming to Google are local
that's from the Mobile Ads blog via Mobile Marketing Watch

Pretty cool!
#40% #local #mobile #searches
  • Profile picture of the author joefalk
    Where does it say 40%? In the mobile ads blog all it says about forty percent is: "Roy's Restaurants' efforts with this format led to a 40 percent increase in call volume--and lots more full tables!"
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    • Profile picture of the author DougPage
      Originally Posted by joefalk View Post

      Where does it say 40%? In the mobile ads blog all it says about forty percent is: "Roy's Restaurants' efforts with this format led to a 40 percent increase in call volume--and lots more full tables!"
      From the Mobile Marketing Watch link:

      According to the company, 40% of all mobile searches coming to Google are local in nature at this point, which continues to trend upward.
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      • Profile picture of the author joefalk
        Originally Posted by DougPage View Post

        From the Mobile Marketing Watch link:
        Yeah, but they are refering to the Google link. And it doesnt say that. So i think that mobile marketing watch made a misstake?
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  • Profile picture of the author apolwar
    Originally Posted by sandrasims View Post

    I'm putting together some stats on mobile marketing for powerpoint presentations and sales pitches in general.

    This one I thought was pretty eyeopening...
    40% of all mobile searches coming to Google are local
    that's from the Mobile Ads blog via Mobile Marketing Watch

    Pretty cool!
    That's great news for the mobile marketing strategy. And when they add new AdWords to take into account the people's location then mobile marketing is flourishing.
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