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Unread 15th Sep 2013, 08:50 PM   #1
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Marketing IOS Apps
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Hi warriors

I just have my first IOS app ready for sale at store.

My question:

Do you know what are the best ways to market your apps?
free, low cost, even high cost marketing

any tips will help

Thanks
Andy
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Unread 15th Sep 2013, 09:32 PM   #2
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Re: Marketing IOS Apps
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I haven't had the time to go through these which I got from Google!

Ars Technica review
cnet iphone app review

appvee.com
plusmo.com
appsafari.com
iphoneappreviews.net
nativeiphoneapps.com
appshopper.com
techcrunch.com
arstechnica.com
fingergaming.com

Please add your URLs if you have more!
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Unread 16th Sep 2013, 06:41 AM   #3
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Hi Andy!

Here are my tips for you:

- Social network pages are also good at promoting the app. Find relevant groups on Facebook, LinkedIn and Google+, use hashtags on Twitter. Use cross-promotion (including internal cross-promotion from other apps you own). Share the news through your friends.

- Create an app trailer. Create a demo video. Place them on YouTube.

- Build a supporting website for the application. Now the main information about your app is accessible via search engines and browsers. Include a link to the application store.

- There are a thousand and one good websites that can help you make the app known. Ad networks/PR websites, social bookmarking websites, app review websites, related forums, social media, thematic blogs, and more, and more. Write press releases about the app and submit them around the web, participate in discussions and react to the feedback.

Source: 10 Effective Ways To Promote A Mobile App

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Unread 19th Sep 2013, 10:31 AM   #4
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Do the same thing people use to promote everything else.

Press releases, articles, videos, blog reviewers, PPC to fb ads poi ting to landing page, etc.

Then do app specific marketing to complement, eg: have you seen the cards that Starbucks gives away promoting a free app of the week? There are also free app of the day/week/month sites that promote your app for a fee.

Congrats on your first app!
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Unread 20th Sep 2013, 01:42 AM   #5
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Originally Posted by Andy Lemos View Post

Hi warriors

I just have my first IOS app ready for sale at store.

My question:

Do you know what are the best ways to market your apps?
free, low cost, even high cost marketing

any tips will help

Thanks
Andy
It is not an easy thing to do. You should hire a mobile app marketing agency. They have the perfect blend of resources and skills to ensure that your app reaches out to its potential customers.
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Unread 21st Sep 2013, 02:30 PM   #6
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You should make a Facebook Page for your app. You can post pictures of the app on there, and news on updates. It'll also encourage people to share it with their friends. You can buy ads on various mobile gaming websites and you can even buy ad space for other apps. Look into apps similar to yours, and contact the developer and ask him if it would be ok if he could advertise your app on his for a fee.
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Unread 22nd Sep 2013, 03:31 PM   #7
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The fastest way to market your app is through social media. You can boost your online presence through social media sites, particularly Facebook and Twitter. It's a great start for marketing to connect, get together, and build relationships with people, especially those with similar interests with you.

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Do You Hate Writing Sales Copy?

I create killer copy for squeeze pages, video scripts, email auto-responders and sales pages. Click here to see reviews.
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Unread 29th Sep 2013, 08:27 PM   #8
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Originally Posted by karenfisher252 View Post

It is not an easy thing to do. You should hire a mobile app marketing agency. They have the perfect blend of resources and skills to ensure that your app reaches out to its potential customers.
Hey mate

How much will a agent cost?
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Unread 29th Sep 2013, 08:30 PM   #9
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Originally Posted by karenfisher252 View Post

It is not an easy thing to do. You should hire a mobile app marketing agency. They have the perfect blend of resources and skills to ensure that your app reaches out to its potential customers.
Originally Posted by AlexGeorge View Post

You should make a Facebook Page for your app. You can post pictures of the app on there, and news on updates. It'll also encourage people to share it with their friends. You can buy ads on various mobile gaming websites and you can even buy ad space for other apps. Look into apps similar to yours, and contact the developer and ask him if it would be ok if he could advertise your app on his for a fee.
Hey Alex
The FB page for apps sounds like a good idea. It will be cool to have albums of all apps and types of apps you have up.

Thanks for the tip mate
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Unread 29th Sep 2013, 08:32 PM   #10
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Originally Posted by eflo View Post

Do the same thing people use to promote everything else.

Press releases, articles, videos, blog reviewers, PPC to fb ads poi ting to landing page, etc.

Then do app specific marketing to complement, eg: have you seen the cards that Starbucks gives away promoting a free app of the week? There are also free app of the day/week/month sites that promote your app for a fee.

Congrats on your first app!
Eflo
Thanks it was hard work but got the app created.

Once i have more apps uploaded into the stores I will eventually begin a type of platform to promote all my apps.
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Unread 29th Sep 2013, 08:33 PM   #11
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Originally Posted by myqute2 View Post

I haven't had the time to go through these which I got from Google!

Ars Technica review
cnet iphone app review

appvee.com
plusmo.com
appsafari.com
iphoneappreviews.net
nativeiphoneapps.com
appshopper.com
techcrunch.com
arstechnica.com
fingergaming.com

Please add your URLs if you have more!
This is an abundance of info thanks alot. Ill have to look at these one by one.
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Unread 29th Sep 2013, 08:35 PM   #12
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Re: Marketing IOS Apps
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Originally Posted by MobiDev View Post

Hi Andy!

Here are my tips for you:

- Social network pages are also good at promoting the app. Find relevant groups on Facebook, LinkedIn and Google+, use hashtags on Twitter. Use cross-promotion (including internal cross-promotion from other apps you own). Share the news through your friends.

- Create an app trailer. Create a demo video. Place them on YouTube.

- Build a supporting website for the application. Now the main information about your app is accessible via search engines and browsers. Include a link to the application store.

- There are a thousand and one good websites that can help you make the app known. Ad networks/PR websites, social bookmarking websites, app review websites, related forums, social media, thematic blogs, and more, and more. Write press releases about the app and submit them around the web, participate in discussions and react to the feedback.

Source: 10 Effective Ways To Promote A Mobile App
Hey mate.

Thanks for the useful info.

Ill have to look at ways on how to create a demo for the apps.
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Unread 10th Oct 2013, 08:21 AM   #13
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Re: Marketing IOS Apps
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Hey Andy - there are plenty of options as highlighted previously and all worth of exploring, but did you know that only 5% of all apps that are downloaded are still being used after a period of 30 days?

The point here is that hopefully you are considering your marketing from more than just a "how can I get people to download my app" perspective.

It should consider how you would re-activate a user base based off a certain event so e.g. if they haven't launched the app after a period of 14 days (or whatever) and then picking the right channel in order to support that objective.

Good luck and congrats on the app

Boom.
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Unread 15th Oct 2013, 05:20 AM   #14
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Re: Marketing IOS Apps
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Originally Posted by Andy Lemos View Post

Hi warriors

I just have my first IOS app ready for sale at store.

My question:

Do you know what are the best ways to market your apps?
free, low cost, even high cost marketing

any tips will help

Thanks
Andy
These promotional strategies can help you to promote your iPhone App:

1) Optimize your app description and profile.
2) Submit in app review sites
3) Press Release
4) Blog Post
5) Video Promotion
6) File Sharing
7) Social Media
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Unread 23rd Oct 2013, 02:26 AM   #15
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I have no idea about this question.
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Unread 6th Nov 2013, 05:15 AM   #16
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Do these things:
1. Keyword Research
2. Description Optimization
3. Press Release and Submission
4. Review Site Submission
5. Youtube Review Submission
6. PR Outreach
7. Custom Animated Video
8. Guaranteed Reviews
9. Social Design Pack
10. Social Media Boost
11. Link Bait Creative
12. Additional Reporting

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Unread 23rd Nov 2013, 12:24 AM   #17
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I think you have to concentrate on app store optimization for your mobile app. If your mobile app get good rank in app store then it will get good download. Please go through this http://bit.ly/17XsOL0

We are one of the best App store optimization Company
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Unread 23rd Nov 2013, 08:37 PM   #18
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App Store Optimization appears to be the way to go for the small solo indie devs. As with anything connected to digital, a social media presence is essential. Its all about building a community. Once you build up that community of users, you can cross promote between apps, via your social networks and email lists.

Getting reviewed on popular app review sites is also essential in getting your word out about your app, and at least for Google Play store, the links to your app page could help boost your rankings.

I am a noob to this forum, but I have been in the internet marketing scene for awhile. My background is in SEO, but I have become increasingly more interested in app marketing in the past year or so.

I put together this resource for devs looking to submit their app to app review sites: Best App Review Sites List: The Holy Grail (100+ & Counting)

It is a list of more than 100 app review sites that can be filtered by Alexa traffic rank, domain authority and social reach. I also listed what kind of apps each site reviews and whether they are iOS or Android focused.
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Unread 26th Nov 2013, 12:17 AM   #19
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I would suggest that you use Social Networking sites as much as you can to promote the app. Also, make a video demonstrating the video and upload it to Youtube. This is what you should be promoting. And offer it for free for a limited time so that people get a chance to experience it (of course you will give it for free only if that's feasible).

Please do not use Empower Network links in signatures
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Unread 26th Nov 2013, 02:54 AM   #20
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Re: Marketing IOS Apps
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Following are the best and fastest way to get instant hot buyers.

Step1- Facebook
Create a Keyword optimized FB page With great pictures of Apps. Write an interesting article with keywords density 2 and Post html Note on you Facebook page. Post 3 to 5 messages on Facebook time line. Join daily up to 3 to 4 groups related to your products. Invite your friends on your Facebook page and get likes. Purchase Facebook Ads.

Step2: Reddit
write an article in point form with interesting information about your main subject.
look for a sub-reddit related to your topic example: If you are promoting a weightloss product You may go to reddit.com/r/loseit, there are as many sub reddits as you ca imagine in all kind of topics, so look for a subreddit related to your topic.
Write a headline such as “The 10 foods you never thought will make you fat” or “The 10 foods that will eat your fat away”, the type of headlines you would read in the national enquirer (believe me they work).
Getting traffic from reddit have several benefits, besides the backlink, it send the social signals that Google is looking for and many people will share your content on facebook (look that the image above) twiter, Google +, etc… just by the same effort,

Step4: POF
POF (https://ads.pof.com/) Promote your business on Plentyoffish! with cheap rates. Many business owners target local consumers based on zip code, age, gender, education, profession etc.
No other site on the web will allow you to target users the way POF do!

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Unread 26th Nov 2013, 01:16 PM   #21
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Andy,
You can have your app reviewed Easy App Finder Home - Easy App Finder. It is a $25 flat fee. You get quality placement on the website and on the just released custom mobile version of the site. You will get a quotable paragraph from a trusted app store that can be used in your marketing ads. Here is a link:
Easy App Finder Have your iOS App Reviewed by EasyAppFinder - Easy App Finder

EasyAppFinder Handpicked & Reviewed apps for iPhone, iPad, and iPod Touch
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Unread 26th Nov 2013, 01:59 PM   #22
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Re: Marketing IOS Apps
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Originally Posted by Andy Lemos View Post

Hi warriors

I just have my first IOS app ready for sale at store.

My question:

Do you know what are the best ways to market your apps?
free, low cost, even high cost marketing

any tips will help

Thanks
Andy
For starters you need to unleash your application, and not to raise the price of its strong application and code becomes popular then you can raise the price.
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Unread 8th Dec 2013, 11:20 AM   #23
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Social media and Optimization are the "keys".
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Unread 16th Dec 2013, 12:09 AM   #24
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Originally Posted by ezmobile View Post

first decide what type of model you'd like your app to run on, freemium or pay-to-download?

then make sure the users are being properly monetized, this does not mean many banners, this can also mean offerwalls (tapjoy, sponsorpay, aarki) etc, in-app purchases, the more "outs" you have for a user to be monetized the more chance you have at making ROI.
I totally agree with you. Different platforms work for different models. For eg. Facebook ads work well for free ads but not for paid ones.
Nowadays, Freemium model is being used by most of the app makers because users now wanna have a look at the app first before the think of spending money on it.
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