Help Create "The Gary Halbert Letters" The Book

by Bond

Posted: 16 years ago 9 replies

OFF TOPIC

Hello everyone,

This is Bond Halbert and I am putting together some of my dad's best letters into a book.

So far I have had professionals whose opinion he respected choose thirteen of his best letters for the book, three of which have never been posted.

It would be awesome if some of you would let me know what your favorite letter was so I will know what was missed.

Thanks for reading.

All the best,
Bond Halbert

Killer Joe 16 years ago

Wow Bond,

What an impossible task

I've read those letters so many times it would be near impossible to choose my favorites without spending the better part of a couple days reading them all over again.

In essence, you do have a no-lose outcome for the project.

Sorry this response isn't of much help, your Dad had such an influence on me the only thing I can tell you is that I wish I could have thanked him personally.

So just let me say thank you to you for keeping his works alive and accessable to others.

Best of luck on the project, I know your Dad would be very proud of you for doing this. Even if it's just to help ****weasels like myself to prosper.

All the best,

Bill Farnham
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- Bond 16 years ago
  
  Bill,
  
  Thanks for the kind words. I love my dad's fans.
  
  Bond
  
  Thanks
  
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John M Kane 16 years ago

Yeah me too Bond,

I like them all.
He gave me great enjoyment with those letters.Never boring,never a let down.
Unlike anyone else.
It must have been wonderful having him as your dad.

You might as well ask me to grow another arm when you ask for a favorite...
or have pigs fly out my buttox
Flying Monkeys maybe but, pigs,no way!

G.L.

John
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- Bond 16 years ago
  
  I understand.
  
  Yes. It was and is great to be his son.
  
  Thanks
  
  Maybe this post is not off topic and belongs in copywriting. I didn't realize where I was when I posted it.
  
  Thanks
  
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CDarklock 16 years ago

Originally Posted by Bond

It would be awesome if some of you would let me know what your favorite letter was so I will know what was missed.

My favorite has always been his personals ad. It was both a great example of sales copy for an unusual "product," and a window into what kind of man he himself was - or at least, viewed himself to be. It's one of the greatest direct response pieces I've ever seen, and maybe even THE greatest.
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"The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
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- Bond 16 years ago
  
  Thank you for the input. A lot of people loved that one. It might take up half the book.
  If the format allows for it, it would be a great addition.
  
  Thanks again.
  
  Thanks
  
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  Ken Strong 16 years ago
  
  Bond, you must post this over in the Copywriting Forum section of this board, if you haven't already. You'll get a LOT of suggestions there.
  
  Thanks
  
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  Learn IM From the Experts Who Are Already Doing It!
  
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  Bond 16 years ago
  
  Thanks. I will do that right now. Do you think I could get the admin to make it a sticky?
  
  Thanks
  
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mph 16 years ago

27 replies and counting. I was sure it was a good idea to move it.
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