Google Page Rank to disappear in 2013

by dralex
22 replies
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Google Page Rank is likely to disappear altogether in 2013.

Here is the main indicator that this is going to happen: PR has been removed from the Google Toolbar. This is what they do when they want to phase something out.

As a measure of the page importance, Google PR has never been very valuable. While Google internally maintains the floating number for the PR which is updated daily, they only update it publicly 3-4 times per year. When they do, you get an integer, not a floating number, so there's no telling whether PR 5 is really PR 4.51 or PR 5.49.

The main reason for getting read of PR is simply the fact that ordinary people hardly know what it is, let alone use it - it's a measure used almost exclusively by marketers.

In short: I could be wrong, but I think that some time in 2013 Google is going to discontinue with the Pare Rank.
  • Profile picture of the author tagiscom
    Yep, the Google search engine program uses about 50TB, on their mainframes, so they are probably saving a little memory!

    Hope they bring back the background image for Google search, l really miss the ocean wave image!!! :rolleyes:

    Shane
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  • Profile picture of the author Kurt
    I'm not so sure Google will remove the PR bar from the tool bar. As soon as they do, millions of IMers will remove the Google toobar and Google won't be able to data mine like they have.
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  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by dralex View Post

    In short: I could be wrong, but I think that some time in 2013 Google is going to discontinue with the Page Rank.
    Matt Cutts has certainly referred openly to this as a "long-term goal", though in itself that's far from conclusive, I suppose.

    They clearly continue to devalue PR's significance all the time: I think we can all see that for ourselves from the ever-increasing regularity with which lower-PR pages outrank higher-PR pages in their SERP's?

    It would certainly be nice to think that it might happen in 2013. I hope you're right, anyway!
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    • Profile picture of the author Tyler S
      Originally Posted by Alexa Smith View Post

      Matt Cutts has certainly referred openly to this as a "long-term goal", though in itself that's far from conclusive, I suppose.

      They clearly continue to devalue PR's significance all the time: I think we can all see that for ourselves from the ever-increasing regularity with which lower-PR pages outrank higher-PR pages in their SERP's?

      It would certainly be nice to think that it might happen in 2013. I hope you're right, anyway!
      Agreed. Hope they know what is best for their users though.
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      • Profile picture of the author ChrisCastle
        I think your right, to be honest Im surprised they haven't done away with it sooner.
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  • Profile picture of the author codingku
    i hope they were...
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    • Profile picture of the author garyv
      They hardly have use for it now, because they feed separate results to each individual. If you have separate Google accounts, try logging in to each of them and performing the same search. You'll see different results for each one most of the time.
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  • Profile picture of the author Sue McDonald
    There are not a lot of people who would solely rely on PR. The only time I have seen people go on about it is for back linking but Google has changed that as well.
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  • Profile picture of the author bamstk090
    may be that will happen,,
    just waiting another update by google
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  • Profile picture of the author steve70638
    It is clear that google wants to take manipulation of organic seo results away so everyone will have to use paid search in one way or another and they make more money. What a better way to contribute toward this than take away tools like PR reporting from Internet marketers? It will basically make SEO less effective if you don't know the PR of your link sources. It makes a lot of sense for Google to take the PR information away while still using it internally and it is completely consistent with their objectives.
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  • Profile picture of the author seasoned
    I'm not aware of them having that earlier, so this won't really be anything new. did you REALLY ever care about this? Isn't your placement within the list what you REALLY care about?

    Steve
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  • Profile picture of the author shipwrecked
    I wouldn't be surprised if they got rid of it. It's been almost totally obsolete in 2008-2009 already... I missed the times when Google updated it on a monthly basis... that was back in 2003, 2004.

    In 2010, 2011, 2012... we've gotten further and further from it. And in 2013... who knows: maybe you're right - they'll purge it.

    And they will most likely launch something else. Prolly something harder to figure out.

    Like an indicator that shows a site's "worth" (in terms of quality, not money). One that could be a combination of factors like: SM signals - onsite user signals - Google-measured trust/authority - backlink popularity - etc...
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  • Profile picture of the author karismasand
    Ok..., let's say that the Page Rank will disappear wright now. Alexa Smith How you will make link building campaign for your site?

    We all know if you don't build or receive back-links to sites we don't rank in SERPS.

    Tell me Alexa ... if the PR will go then will be all blinds

    Google algorithm revolves around PR
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    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by karismasand View Post

      Ok..., let's say that the Page Rank will disappear wright now. Alexa Smith How you will make link building campaign for your site?
      I'll do exactly the same thing I've been doing for the last 4 years, more or less completely ignoring Google. I get backlinks only on relevant sites. I don't care what their page ranks are. I don't even look. Is SEO traffic the only kind that you've heard of? And even if it is, surely you appreciate that relevance and quality are what matter in backlink building, rather than page ranks? :confused:

      Originally Posted by karismasand View Post

      Google algorithm revolves around PR
      Sorry, but it doesn't on the planet I live on. For you, maybe. But over here on Earth, page ranks seem to be a smaller and less-and-less significant aspect of it. Google's algorithm has less and less to do with page ranks all the time. Not only do they say so, pretty openly and repeatedly, but we can all see it for ourselves, too. PR signifies less and less. We can see that lower-PR pages regularly outrank higher-PR pages now, in Google's SERP's. It's hardly as if there were some "big mystery" about it. Accordingly, it's no surprise to many of us that Matt Cutts has referred openly to the abolition of Page Ranks as being "a long-term goal".
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      • Profile picture of the author karismasand
        Originally Posted by Alexa Smith View Post

        I'll do exactly the same thing I've been doing for the last 4 years, more or less completely ignoring Google. I get backlinks only on relevant sites. I don't care what their page ranks are. I don't even look. Is SEO traffic the only kind that you've heard of? And even if it is, surely you appreciate that relevance and quality are what matter in backlink building, rather than page ranks? :confused:



        Sorry, but it doesn't on the planet I live on. For you, maybe. But over here on Earth, page ranks seem to be a smaller and less-and-less significant aspect of it. Google's algorithm has less and less to do with page ranks all the time. Not only do they say so, pretty openly and repeatedly, but we can all see it for ourselves, too. PR signifies less and less. We can see that lower-PR pages regularly outrank higher-PR pages now, in Google's SERP's. It's hardly as if there were some "big mystery" about it. Accordingly, it's no surprise to many of us that Matt Cutts has referred openly to the abolition of Page Ranks as being "a long-term goal".
        All your interaction with other sites means "PR". Even if you get backlinks from relevant site from your niche still we talk about PR.

        PR is the sum of all that 200 signal ranking that Google talking about. Is true that PR is hunted by many for business purpose and is normal for Google to say forgot the PR is not important because the real meaning of THIS was interpreted wrong by others.

        If you write an 1.5k article very high quality and very well documented and don't receive any back-links from no site = 0 (never will rank).

        SO what we talking about?
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        • Profile picture of the author Alexa Smith
          Banned
          Originally Posted by karismasand View Post

          SO what we talking about?
          I'm not quite sure what you're talking about, but the rest of us in this thread are talking about the way that the significance of "page rank" is continuing to decline - and more noticeably now than ever, that Google says so openly and is talking about removing it altogether, that it's independently verifiable that this is so, that lower-PR pages regularly outrank higher-PR pages in Google's own SERP's, and so on and so forth. It's all in fairly simple English, really. Sorry if it doesn't all quite match your world-view of these things.
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          • Profile picture of the author karismasand
            Alexaaa... Watch this ...and let your and let that conceit away. Was posted on 02.07.2013


            Originally Posted by Alexa Smith View Post

            I'm not quite sure what you're talking about, but the rest of us in this thread are talking about the way that the significance of "page rank" is continuing to decline - and more noticeably now than ever, that Google says so openly and is talking about removing it altogether, that it's independently verifiable that this is so, that lower-PR pages regularly outrank higher-PR pages in Google's own SERP's, and so on and so forth. It's all in fairly simple English, really. Sorry if it doesn't all quite match your world-view of these things.
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        • Profile picture of the author Dennis Gaskill
          Originally Posted by karismasand View Post


          PR is the sum of all that 200 signal ranking that Google talking about.
          If that's all there was to it no sites with a lower PR would outrank sites with a higher PR, but that isn't the case at all.
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  • Profile picture of the author HorseStall
    I think the number and quality of backlinks will ALWAYS be a part of a Google's algo for organic ranking, that said whether they may choose not to share a "PageRank" with webmasters. I still think it will be a factor in ranking.
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  • Profile picture of the author anny1985
    I have stopped the using Google toolbar so far may be from last 6 months. they are tracking everything my operation and i really dont like it
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