And on the other end, more about the whole game of lead gen, prospecting, getting the right people in the company from Aaron Ross and Brian Kuerzberger, but because they work in corporate circles where a hard-core closer like Grant Cordone would probably have to change his style because they're people who refuse to supplicate to the sale under-pressure like an average individual on a car lot. There isn't a lot on closing, like the others with those two guys.
But one guy who has impressed me most is Jeffey Gitomer, because he's a guy that most talks about the whole process of sales beyond just what happens when you get infront of the person, which is what most of the other teach primary. He teaches how to sell today in today's world without chucking out all the older stuff that still works and is essential. But he's not afraid to adapt to the realities of selling today. Most are stuck in a time warp.
And the advice people get of that kind is going to get them stuck at mediocre, never achieving the astounding success possible. I've even seen people practising Jordan's Belfort's stuff, which is great to teach your closers, and applying it on just cold people who have never heard of them and the sales figures, even by good sales people, are just piss poor. Before the internet, most people would buy of the phone from even companies they'd never heard of simply because they could go online and do due dillegence. But a lot sell like that even today.
I'm not going to sell this guy anymore. I want to share on thing. If lights go on for you, then I've advice checking out his other stuff, because this guy is a master, and can give you a perspective on selling in today's world that I haven't gotten from anyone else. And it's based on reality.