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Question for Facebook PPC practitioners...

by Scott Stevens
5 replies
Hi all, quick question for the Facebook PPC aficionados amongst us.

Ive taken on a client who sells property options, which is essentially investing in property without actually owning it. Its a great way to invest without massive amounts of capital needed to invest. Thats not important though.

What is important is that I am about to place Facebook PPC ads looking for potential investors. They need to have 10-20 grand to invest. They will see the ad, watch a video, click through to the landing page and optin, then I will call to undertake a phone consultation, qualify and then book them in for a meeting with the strategist that will speak to them about the investment deals.

Can anyone offer some advice on the following:

- decent demographics to aim for

- content ideas

- facebook ppc technicalities - pay per click, or impression, image ads, etc - any specifics you can recommend.

Any advice will result in me sending beams of gratitude through the universe to you.

Laters.
#facebook #ppc #practitioners #question
  • Profile picture of the author sdentrepreneur
    Two Things pop into my head...anything after that, I will have to invoice you ;-)

    1. You can actually target people on Facebook based on their income
    2. Runs ads only to people who read publications like Investor's Business Daily, Financial Times and Wall Street Journal.

    Make sure you have excellent copy writing, CTA, amazing offer and kick ass funnel and follow up.

    #dropsthemicrophone



    Originally Posted by Scott Stevens View Post

    Hi all, quick question for the Facebook PPC aficionados amongst us.

    Ive taken on a client who sells property options, which is essentially investing in property without actually owning it. Its a great way to invest without massive amounts of capital needed to invest. Thats not important though.

    What is important is that I am about to place Facebook PPC ads looking for potential investors. They need to have 10-20 grand to invest. They will see the ad, watch a video, click through to the landing page and optin, then I will call to undertake a phone consultation, qualify and then book them in for a meeting with the strategist that will speak to them about the investment deals.

    Can anyone offer some advice on the following:

    - decent demographics to aim for

    - content ideas

    - facebook ppc technicalities - pay per click, or impression, image ads, etc - any specifics you can recommend.

    Any advice will result in me sending beams of gratitude through the universe to you.

    Laters.
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    • Profile picture of the author Scott Stevens
      Originally Posted by sdentrepreneur View Post

      Two Things pop into my head...anything after that, I will have to invoice you ;-)

      1. You can actually target people on Facebook based on their income
      2. Runs ads only to people who read publications like Investor's Business Daily, Financial Times and Wall Street Journal.

      Make sure you have excellent copy writing, CTA, amazing offer and kick ass funnel and follow up.

      #dropsthemicrophone
      Excellent stuff, thank you. Didnt know you could filter by that kind of stuff, thats perfect.

      Let me know where to send the check ha ha.
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