How to promote any business offline

35 replies
I am starting my 1st business but I don't know how can I promote my business Offline.
Any one can suggest me?
#business #offline #promote
Avatar of Unregistered
  • Profile picture of the author Leon Hamper
    Okay.. Offline business promotion. Here are few tips that you can start:

    1. Flyers. Consider giving out flyers in the area your business is serving, You can also give out flyer with coupon that they can avail a certain discount if they show it on their 1st visit.

    2. Join trade fair. Get a booth where you can sell your products. You can also display the brand name of your website via the banners of your booth.

    3. Giveaways. Print you brands on tshirt, umbrella, mugs, fan, pen, etc. Let your previous customers carry your brand with them.

    Hope this helps!
    {{ DiscussionBoard.errors[11123289].message }}
  • Profile picture of the author Simon Baker
    a free sample of whatever it is you do helps. Much like test drives at auto shops.
    {{ DiscussionBoard.errors[11123522].message }}
  • Profile picture of the author Dan Riffle
    Why is this in the Off Topic rather than: Offline Marketing | Warrior Forum ?
    Signature

    Always remember you're unique, just like everyone else.

    {{ DiscussionBoard.errors[11123748].message }}
  • Profile picture of the author Enfusia
    Hi,
    There are some really talented marketers here on this forum. But, to get the best results please tell us what you're marketing.

    The reason why is, doughnuts are promoted differently than bridges.

    What is your business?

    What are you selling?

    And what is your budget?

    Those are the minimum to get back well thought out answers.
    Signature
    Free eBook =>
    The Secret To Success In Any Business
    Yes, Any Business!
    {{ DiscussionBoard.errors[11123754].message }}
    • Profile picture of the author rhealy29
      Originally Posted by Enfusia View Post

      Hi,
      There are some really talented marketers here on this forum. But, to get the best results please tell us what you're marketing.

      The reason why is, doughnuts are promoted differently than bridges.

      What is your business?

      What are you selling?

      And what is your budget?

      Those are the minimum to get back well thought out answers.

      Welcome to the forum OP. The answer I've quoted here from Enfusia is the correct one to your post.

      Also take note of all the posts recommending you method X or method Y as the best way to market your business. The people making these recommendations have exactly zero knowledge of what your business is, yet they have no problem providing definitive statements on how you should market it.

      If you're going to spend much time on this forum, I'd highly recommend you get real good, real fast, at ignoring this kind of noise. There is a lot of it.

      Now, as Enfusia, and some other posters have asked, can you tell us some more about what it is you do? The more detail you provide, the better. Vague questions will almost never result in quality answers, especially around here.

      Cheers
      {{ DiscussionBoard.errors[11140462].message }}
  • Profile picture of the author Dabby Rouse
    Your blog is your business. I think Press, TV and T-Shirt advertising is effective ways to promote business.

    Apart from these techniques I think that a person should also use following methods to promote blog:

    1) Use social media
    2) Write for popluar blogs like Shoutmeloud
    3) Submit the URL to social bookmark sites like Digg and Delicious

    I also learned these methods by reading posts from Shoutmeloud.
    {{ DiscussionBoard.errors[11124373].message }}
  • Profile picture of the author Oziboomer
    Originally Posted by Danian Levan View Post

    I am starting my 1st business but I don't know how can I promote my business Offline.
    Any one can suggest me?
    Read Guerrilla Marketing by Jay Conrad Levinson

    It is an old book but I'd recommend you start by reading it as unless you have some significant marketing budget you need low cost ideas to help you get your business off the ground.

    You can probably look it up in your local library or buy a copy from Amazon.

    Here is a link to a revised edition.

    https://www.amazon.com/Guerilla-Mark.../dp/0618785914

    Then look up some of Jay Abraham's old stuff.

    I'm sure you can get some good material if you hunt around.

    That would be my recommendation when starting out and money is tight and you need results.

    Best regards,

    Ozi
    {{ DiscussionBoard.errors[11124445].message }}
  • Profile picture of the author Ron Lafuddy
    Originally Posted by Danian Levan View Post

    I am starting my 1st business but I don't know how can I promote my business Offline.
    Any one can suggest me?
    There are many. One of the easiest is to find a non competing business, related to yours, and help them promote your business to all of their customers.

    This may be as simple as putting an offer on a business card and passing it out to each of their customers. It can bring you almost immediate business and can be repeated with other businesses - as many times as you'd like.

    Give it some thought.

    Ron
    {{ DiscussionBoard.errors[11124532].message }}
  • Profile picture of the author DABK
    Depends on your business. For some types of businesses, partnering with a no-for profit (say host some event for that non-for profit) can be a great way to go.

    For others, sponsoring an event for the target audience (you're a marketer looking for dentists, you sponsor an event that caters to dentists) might be the way to go.

    Sponsoring allows you to use the event organizer's credibility.

    (The converse would be for you to run an event where you invite people with established credibility to participate.)

    You need to tell us what type of business you're talking about.
    {{ DiscussionBoard.errors[11124643].message }}
  • Profile picture of the author piyushchandrakar
    Set up a site that is improved for web crawlers. List your offerings in all possible business directories. Go for Google's local business listing, Explore online networking in an ideal way, advance on every famous platform including Facebook, Twitter, Instagram, LinkedIn, Pinterest, and others. Take an interest in different pertinent gatherings, make inquiries and react to the inquiries asked by individuals with comparable business interests.Prepare visual promotions for your offerings; attempt a little video on YouTube/Flickr also List on the destinations like Groupon and others Start your own particular blog and welcome the crowd to peruse.
    {{ DiscussionBoard.errors[11125193].message }}
  • Profile picture of the author Webdaadi
    13 Best Ways to Market Your Business Offline

    1. Free publicity
    2. Low-cost newspaper ads
    3. Media giveaways
    4. Endorsements
    5. Networking
    6. Free lunches
    7. Vendor trade shows
    8. Trade association publications
    9. Educational workshops
    10. Coupons, flyers and handouts
    11. Free products
    12. Direct mail
    13. Cross promotions
    {{ DiscussionBoard.errors[11125504].message }}
  • Profile picture of the author TrafficQueen
    Banned
    Depends what kind of business it is. If say it was a food type business, I would be giving away free samples of my product to the public and then approach food outlets or restaurants passing out samples of what i was selling.
    {{ DiscussionBoard.errors[11126046].message }}
  • When it comes to offline marketing, you have a lot of options. To make it efficient, think about your market. Where are your customers? Where do they usually go?

    Once you know where they are, you'll know where to give out your flyers, posters, etc.
    {{ DiscussionBoard.errors[11126456].message }}
  • Profile picture of the author technicky
    Free samples or Flyers will be the best way you can promote offline.
    {{ DiscussionBoard.errors[11137416].message }}
  • Profile picture of the author RichardThessen
    Give your product to prominent local, regional and national individuals for free. If they like it, they will use it, tell other people about it and maybe even endorse it formally.
    {{ DiscussionBoard.errors[11139936].message }}
  • Profile picture of the author RichardThessen
    Go to vendor trade shows even if you cannot afford a booth. Sometimes you can split a booth with another company that sells compatible products
    {{ DiscussionBoard.errors[11139938].message }}
  • Profile picture of the author Dabby Rouse
    billboards, flyers, radio ads
    {{ DiscussionBoard.errors[11141108].message }}
  • Profile picture of the author fancytop
    In order to help you better, we need to know what kind of business you are referring to. This is because not all businesses are the same, nor do prospects respond to the same promotional resources in the same way
    {{ DiscussionBoard.errors[11142360].message }}
  • Profile picture of the author Jefay
    For offline promotion, I use the help of different promotional gifts and some printed products. It is a very nice way to get new customers offline these days, I think. You should try it too
    {{ DiscussionBoard.errors[11155256].message }}
  • Profile picture of the author Dabby Rouse
    T-shirts
    Gifts are people's favorites and giving them some free gifts like your blog's t-shirt is definitely going to rock their day up. T-Shirts featuring your blog address with a great design equals to free publicity.
    Press: Newspapers, Magazine, and TV Channels
    Business Cards
    {{ DiscussionBoard.errors[11157098].message }}
    • Profile picture of the author DABK
      Have u ever given free T-shirts yourself ? Any gifts?

      I ask because it can get expensive fast.

      Yes, lots of people will see your T-shirts. But what if none is your target audience.

      People, the OP has chosen not to tell what their business does; how do u know what would work well for that business?

      Plus, listing marketing methods is not useful.

      Useful: describe a marketing campaign u did, the results u got, pitfalls u encountered or avoided.

      Originally Posted by Dabby Rouse View Post

      T-shirts
      Gifts are people's favorites and giving them some free gifts like your blog's t-shirt is definitely going to rock their day up. T-Shirts featuring your blog address with a great design equals to free publicity.
      Press: Newspapers, Magazine, and TV Channels
      Business Cards
      {{ DiscussionBoard.errors[11157833].message }}
  • {{ DiscussionBoard.errors[11157845].message }}
    • Profile picture of the author yukon
      Banned
      Originally Posted by Claude Whitacre View Post

      and......the OP is gone.


      He would make a great witness, never give out any details and disappear.
      Signature
      Hi
      {{ DiscussionBoard.errors[11157852].message }}
    • Profile picture of the author Ron Lafuddy
      Originally Posted by Claude Whitacre View Post

      and......the OP is gone.
      Heard he was investigating the Democratic party.
      {{ DiscussionBoard.errors[11157859].message }}
  • Profile picture of the author James_w
    drop cards
    flyers to your target market
    cold calling(if you must!)
    maybe a virtual office.
    a website

    I don't know what your selling but i am guessing you will need to have a website if your offering to market offline companies online sell websites etc I wouldn't take you seriously if you had no website.
    Signature

    Make $495 Per Day Selling Turnkey Websites for the Food Industry!
    http://turnkeywebsites.net.au/make-money/

    {{ DiscussionBoard.errors[11159202].message }}
  • Profile picture of the author rukhsaramjad
    There are so many people who focus on the offline business marketing instead of online marketing. You can promote your business by giving give aways, going to trade fares.
    {{ DiscussionBoard.errors[11163757].message }}
  • Profile picture of the author Jefay
    For offline promotion, I use the help of different promotional gifts like lapel pins and some printed products. It is a very nice way to get new customers offline these days, I think. You should try it too
    {{ DiscussionBoard.errors[11165064].message }}
  • Profile picture of the author Wood Maestro
    [DELETED]
    {{ DiscussionBoard.errors[11167648].message }}
    • Profile picture of the author DABK
      Better means what?

      If I invest $1 in offline and get $2 back, is that worse than investing $1 in online and getting back $1.85, because online is better than offline?

      Originally Posted by Wood Maestro View Post

      Offine promotion in quit tuff man. you can go digital marketing,it will give better result as compare to offline
      {{ DiscussionBoard.errors[11168033].message }}
  • Profile picture of the author Beginnersblog
    Hey,
    Guerilla marketing could be the best option for you to increase your brand awareness.
    Guerilla marketing is the marketing concept to promote products in a very creative way so that your brand can get a of attention.
    There are tons of guerilla marketing tactics that you can use to get a lot of attention of your brand.

    Some of them I want to tell you...

    1. cash on viral trend: In this strategy, you need to keep on tracking what is trending and on the behalf of the make you campaign that fits you.
    2. Collaborate with local companies: - If you want to charge your business engine then you need to have a starter that can help you to give a good amount of audience.
    3. Run a giveaway policy to attract some fixed amount of people.
    4. Call-TO-action: -Don't forget to give a call to action facility to know whether your campaign is successful or not.
    5. Keyword twitter hashtag
    6. A good advertising method flyer marketing that has already been explained by Leon Hamper
    7. T-shirt: If you show your ad on a t-shirt then it could reach up to the hundreds of people out there.

    There are thousands of guerrilla marketing examples that you can see to give a better idea.
    {{ DiscussionBoard.errors[11209262].message }}
  • Profile picture of the author st0nec0ld
    Originally Posted by Danian Levan View Post

    I am starting my 1st business but I don't know how can I promote my business Offline.
    Any one can suggest me?
    Flyers, stickers, banners or at souvenir items you can invest in with your brand on it.
    Word of mouth from friends and acquaintances will also a big help.
    Signature

    12BET | Live Casino Malaysia

    {{ DiscussionBoard.errors[11209283].message }}
  • Profile picture of the author nalbandian1
    There are no limits on advertising and marketing. You can advertise your business in any way you like. But, Let me tell you some trending promotional displays which are used by maximum numbers of businesses and these are - Roll up banner stands, tension fabric displays (racks, hanging signs etc) and billboards. These displays help you to increase your business branding rapidly.
    {{ DiscussionBoard.errors[11219550].message }}
Avatar of Unregistered

Trending Topics