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Cold Calling Script

by Jonathan Alba
11 replies
I'm having issues with closing deals. I'm putting the numbers in for cold calls, and it seems like it's a hit or miss. I would like for some advice on how to perfect this script.


Hi is this (name of business)?

Do you happen to be the person in charge of the website?

Well my name is (name) and I'm trying to to see if you would be interested in upgrading to a modern website for your business if it would cost you less than what you are currently spending?

I work for (My company) and we are an online marketing agency that creates and manages modern websites for businesses just like yours. Without a contract and for only $84.99 a month we will create a brand new website for your business. The great thing is that not only will you have a more interactive and up to date image but also we will properly optimize your website to rank higher on search engines such as Google, Yahoo and Bing!

Let me tell you a few of the benefits of what our Online Presence Package includes!

â-- Modern website design.
â--‹ What I mean by that is they provide you with a template and we provide you with a design. I could show you many other websites by web.com that are exactly like yours.
â-- Unlimited pages and updates!
â-- Unlimited E-mails branded with your domain name
â-- Domain name registration
â--‹ purchase new domain
â--‹ create website on new domain
â--‹ once complete you would cancel web.com and we will redirect it to your preffered domain.
â-- A project manager who will manage your account
â-- Social media creation and integration
â-- SEO (search engine optimization) with strategically targeted keywords and we will list your business in more than 15 directories to increase your online reputation.


So for only $84.99 a month with no contract we will have your brand new website ready in 10 to 15 business days. Getting started couldn't be easier. Your first payment for only $84.99 does have to be processed today but that covers the building of your new website and the first month of of service managers to contact you as early as tomorrow to go over your new and upgraded website!
#calling #cold #script
  • Profile picture of the author imstarter2016
    It is too long...first time nobody has patience to listen to you talking for so long time.if I were you promoting this kind of service:
    1>greeting 2>ask for speaking to key person 3>brief introducing yourself 4>offer your special offer 5>very quickly ask for key person's email or fax number at the same time,you can judge the key person's mood,necessity,his willingness to talk to you or not if yes,then 6>give a little more details about your special offer otherwise hung up...then send him emails or fax him more details of your special offer...then call back to remind him or ask him...you have to make a lot of followups and person-to-person talk or website demos.through followup,your lead can build up a know-u,like-u-trust-u relationship...the first time you can't talk too much,otherwise it is very easy for the other side to hung up your phone,you will feel very frustrated...I am very capable to make cold calling even my english is poor..
    The above is just for your reference.
    Good luck to you!
    imstarter2016
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    https://www.imbankingunlimited.com/wp-video/
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    • Profile picture of the author cdixon1041k
      Agreed. Set an appointment to talk. Your close rate will increase. Also, don't try high pressure tactics. Soft selling is excellent.
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  • Profile picture of the author Clautusoar
    Like what imstarter2016 said, script is long.

    Your price is way to low, increase to $500+

    Set an appointment, don't try to close on the first call.

    look into spin selling, their effective.

    pretty much, everything sounds great, but if you can't identify a problem for the decision maker, you don't have a sale.
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    • Profile picture of the author imstarter2016
      Yes,a good sales person should have courage to ask for high price,but he should have a set of strategies,just like here(mmo),you should prepare front-end offer,oto,upsell...but a salespeople should have gut,in other words,he should judge the other party's personality,economical status,or mood...keep flexible...

      imstarter2016
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      https://www.imbankingunlimited.com/wp-video/
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  • Profile picture of the author imstarter2016
    if you are good at cold calling,the more you call,the more you like,otherwise you would feel very frustrated...the key is to use your instinct to judge the other side's personality, keep the first call short,don't give yourself and the other party too much pressure...when you make the first call,based on your instinct judgement, ask some short questions,get email/fax contact info,then followup,followup...really if you have a good client list,the phone numbers are your atm machines,you can retrieve your money from a phone number at your will...

    imstarter2016
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    https://www.imbankingunlimited.com/wp-video/
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    • Profile picture of the author kirbymarketingconcierge
      an idea : "ok....you like this (your feature that benefits them), you like that, you like this and that....so...here's what we need to do next, to get started. contact name, ph #, which card would you like to use or would a check be better for you? "

      assume the sale.
      if a question comes up answer it AND Then quickly and smoothly go right back to taking the order- "which card would you like to use"
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  • Profile picture of the author helisell
    I'm afraid the only way to improve your current script is to have it completely re-written by someone who knows what they're doing.

    To my mind the script has no merit whatsoever and in reality the phone would be put down long long long before you ever got to spout all the garbage you wrote.

    You need to get a good book on tele calling scripts and how they should be constructed. I know it sounds mean of me but really......you're on a loser with this script.
    Signature

    Making Calls To Sell Something? What are you actually saying?
    Is there any room for improvement? Want to find out?

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    • Profile picture of the author kirbymarketingconcierge
      This reminds me of I think, red teaming for navy seals. they take a % or a few people to find the holes in a military strategy. giving them full authority to critique, so they get an objective view of their vulnerability's.

      Take Helisell up on his offer!
      (I have no affiliation, no compensation to anybody on this forum)

      P.S. - can't help myself to say something funny - Between reply's from salesGod and Helisell, you won't miss anything! the good and the bad
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  • Profile picture of the author SalesGod
    I wonder why my comment got deleted was I too honest?
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  • Profile picture of the author SalesGod
    I wrote something earlier but it got deleted somehow. Here's some advice. The real advice is to get a whole new script written by someone who knows what there doing but for starters don't ask that yes or no question at the beginning. You always want to start off by telling them your going to make them more money pretty much because thats really all that matters.

    Right after that you should be qualifying them not pitching. and then IF and only IF there qualified you should be asking for the order right after that first paragraph. Cut out that long list of benefits that will get you hung up on before you get through it. Make those benefits your rebuttals and close after each one. You never want to frontload your pitch meaning you want to save all your good benefits for your rebuttals after they say No.
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