BEST WAY TO GET LOCAL OFFLINE BUSINESSES

25 replies
HI
I just started an Video Production company that create local business reviews of businesses.
can any one suggest what is the best way to get offline businesses like chirpropractors????
can i use facebook ads to target chiropractors in USA.

thanks alot
#businesses #local #offline
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  • Profile picture of the author umc
    Call them, visit them, email them, send them mail, advertise where they look online and off, create joint venture opportunities with another business to promote to their list, etc. If you've been here for 7 years surely you have some ideas.

    I have to ask,what kind of video reviews are you doing and why would these businesses need them? I do lots of business locally and not once through a video review. I might look up their Google reviews, maybe Yelp, or something else like that. No video reviews there. So I have a local business. Why do I need you? Also, are these legitimate reviews from paying customers or fake reviews like some offer on Fiverr and such?
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    • Profile picture of the author helisell
      Originally Posted by umc View Post

      Call them, visit them, email them, send them mail, advertise where they look online and off, create joint venture opportunities with another business to promote to their list, etc. If you've been here for 7 years surely you have some ideas.

      I have to ask,what kind of video reviews are you doing and why would these businesses need them? I do lots of business locally and not once through a video review. I might look up their Google reviews, maybe Yelp, or something else like that. No video reviews there. So I have a local business. Why do I need you? Also, are these legitimate reviews from paying customers or fake reviews like some offer on Fiverr and such?
      This was actually a very insightful post and covered all the things that went through my mind as I considered posting a response to the OP.

      This is what happens when the people who know what they're doing [UMC] generously post advice and it gets ignored by the OP. Then people wonder why they sometimes get cynical responses because the person who is prepared to help, posts really useful info....but....because the info cost nothing, they don't value it.

      If you are going to ask advice here, at the very least, acknowledge that someone has tried to help....by maybe saying thanks. That alone would encourage the free flow of useful information that is to be found here.
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      • Profile picture of the author chuckholmes
        Mail postcards.
        Advertise in newspapers and magazines.
        Set up at local events.
        Facebook Ads.
        YouTube videos.
        Google Ads.

        Of all these strategies, postcards is my favorite, because it is easy to do and you have a lot less competition.
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      • Profile picture of the author ewenmack
        Originally Posted by helisell View Post


        If you are going to ask advice here, at the very least, acknowledge that someone has tried to help....by maybe saying thanks. That alone would encourage the free flow of useful information that is to be found here.

        I've sent you a private message...

        you just might want to read it

        Best,
        Ewen
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  • Profile picture of the author Ron Lafuddy
    Originally Posted by tristatemedia View Post

    HI
    I just started an Video Production company that create local business reviews of businesses.
    can any one suggest what is the best way to get offline businesses like chirpropractors????
    can i use facebook ads to target chiropractors in USA.

    thanks alot
    So, you started a business without any idea of how to do business. Is that correct?

    How is that working out, so far?
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  • Profile picture of the author YourGoToWriter
    Why not maximize what you could do with your skill and not just focus on one thing such as these reviews? If you are really skilled in producing videos, you've got to explore other "features" aside from reviews. Video production is huge this year, I'm telling you.
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  • Profile picture of the author meganzoes
    Obviously you can use Facebook ads to target chiropractors in USA.
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  • Profile picture of the author jamesharry404
    Some of the best ways to be succeed in local offline marketing

    Free publicity
    Low-cost newspaper ads
    Media giveaways
    Endorsements
    Networking
    Free lunches
    Vendor trade shows
    Trade association publications
    Educational workshops
    Coupons, flyers and handouts
    Free products
    Direct mail
    Cross promotions
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  • Profile picture of the author DABK
    As a business owner who's related to several business owners, i.e., I know what owners in different businesses want, What?


    If you create a fake review for my business, I don't want it.


    If you send someone to get one of my current or past customers to say something about me and my business, Awesome. But I can't afford it. Or you cannot afford it to sell it to me at a price that makes sense for me.


    If I want a video review of one of my customers, I can take out my mobile phone and get it done. Why would I need you?


    I know of some business owners that did buy videos for their business, 360 degree view of their store.


    I didn't think it was a great idea, advised against it... because of what they thought it would get them. But they bought, because to a clothing store owner that sounds like a good idea. Turned out it was not... Didn't do anything for them of what they thought it would.



    But they had strange ideas, well-nurtured by the video seller.


    But I can also see how such a video can be used profitably.


    Anyway, I say no to video-reviews, though there are other ways to use your video-ing skills that would work.
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  • Profile picture of the author mwimmersive
    [DELETED]
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  • Profile picture of the author ramans11
    Facebook marketing and email marketing are also best choices for local businesses.
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  • Profile picture of the author electricguitar
    Banned
    I will always suggest email marketing for local business. Because this method is very popular now a days...
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  • Profile picture of the author kriyapatle
    According to me Facebook and email marketing are best option for local business. Now a days facebook is fast growing social media most of the people use. So it will help to grow local business.
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  • As was mentioned earlier - if you have a low budget create your very own advertising medium - Postcards.

    Do them in the shape of a TV camera - the larger the better - and send them to the people you most want as clients.

    (helpful hint - make a barnstorming offer - when you get a response keep sending them - no great need to spend fortunes doing everything else - yes, yes an interweb site with all the trimmings is Ok).

    For high end clients - spend a bit more - pick 5, 10, 15, 20 of your blue chip, top notch people - send a well crafted sales letter or a video with a barnstorming offer - posted in a film can - excellent chance it will be opened.

    To ensure it is send it by FedEx.


    Steve


    P.S. Barnstorming offer can be a fabulous price (it can be the lowest or if you can prove the extraordinary value it can be higher than anyone else's) or bursting with emotional happiness for clients - best bet do both.

    What is client "emotional happiness?"

    Usually massive ego satisfaction, or a catastrophic problem solved and a consistent super spike in sales.
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  • Profile picture of the author JamesAnam
    Hi Tristatemedia! I got the Local business listing but I am not getting what is this chirpropractors?? Can you Plz explain this more in detail.
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  • Profile picture of the author Highest And Best
    The best way to get local offline businesses as clients is to use those highly effective old methods... pay them a visit. Bring a tablet to show them your portfolio. Make business cards that have basic contact info and a simple domain linking to your portfolio and a video pitch. Drop those business cards off at all locations where they cannot sit for a few minutes.
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  • Profile picture of the author fredm
    I'm trying to find local small businesses that need money. I've mailed thousands of postcards over the years. I haven't had very much success. Maybe I have a bad mailing list or I'm just going about this all wrong. I'm looking for a better way
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    • Profile picture of the author DABK
      You should be marketing to loan officers and accountants.

      Originally Posted by fredm View Post

      I'm trying to find local small businesses that need money. I've mailed thousands of postcards over the years. I haven't had very much success. Maybe I have a bad mailing list or I'm just going about this all wrong. I'm looking for a better way
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  • Profile picture of the author jeffpanicker582
    Facebook ads are a good option but I don't know whether you can afford the budget for it. Well, apart from this online marketing I would like to suggest you go for outdoor advertising like street advertising in the initial time.
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  • Profile picture of the author Linnea Sandel
    Yes off course,
    you can run a Facebook ad for target the USA and it will definitely help you because nowadays, most of the people are using the Facebook for the multiple purposes such as for business, to interact with various people etc.
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  • Profile picture of the author snrubr
    Hello,
    We use a business search tool for our advertising company to target our local market. The search tool can search 1,000 businesses and target company who spent at least 1,000 on advertising.

    Best Regards
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    • Profile picture of the author savidge4
      Originally Posted by snrubr View Post

      Hello,
      We use a business search tool for our advertising company to target our local market. The search tool can search 1,000 businesses and target company who spent at least 1,000 on advertising.

      Best Regards
      You really don't need a tool to watch the evening news open the val pak in your mailbox or spend $1.00 a day or whatever for a weeks worth of papers to look at the ads to see exactly WHO in your community is spending $1000 a month on advertising.

      I would put money down that the list your "Tool" provides may be longer in length, but mine would be far more accurate
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  • Profile picture of the author CoffeeFan
    Do you have a budget to do this? Where do you need them, any state?
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  • Profile picture of the author max5ty
    I realize this is an old post and I'm not even sure if the OP even cares anymore or has been following this...

    but anyways, for anyone else that may be interested, here is the website of a Chiropractor that turned marketer.

    He has some interesting articles.

    I don't personally know him so whether or not you sign up for his list is up to you. Just another site for some possibly good info you can use if nothing else.

    https://www.closerscafe.com/
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