25 replies
I was wondering if anyone can share some of their scripts for cold calling. I absolutely hate calling people. Always think that I am bothering people.


SO, I was hoping to get some quick replies of what your saying on the phone to open up the conversation.

ps. has anyone bothered calling on electricians? Or is that a niche that is already busy and dont see the benefit of retail?

Tommy
#calling #script
  • Profile picture of the author dbarnum
    Hi,


    Here's a short and sweet one that has worked pretty well, that you may be able to adapt :


    Hello, can I speak to


    ..the part about "if you DON'T die..." really is a conversation-starter
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    • Profile picture of the author John Durham
      Originally Posted by dbarnum View Post

      Hi,


      Here's a short and sweet one that has worked pretty well, that you may be able to adapt :


      Hello, can I speak to


      ..the part about "if you DON'T die..." really is a conversation-starter
      ROTFLMAO! Thanks.

      I once consulted the owners of a "grave yard" and helped them start a small telemarketing room to set appointments for their "Burial Insurance" salesman.
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      • Profile picture of the author dbarnum
        Originally Posted by John Durham View Post

        ROTFLMAO! Thanks.

        I once consulted the owners of a "grave yard" and helped them start a small telemarketing room to set appointments for their "Burial Insurance" salesman.
        That is a head turner That reminds me of when I worked in my hubby's cleaning business quite awhile back now, and one of his accounts was a cemetery - cleaning offices and an old mausoleum that I swear looked like it's just out of a Stephen King horror movie. Once cleaning there, in fact, we had to clean up glass that was broken "out" i.e. an urn of ashes was sealed within this case, and it was broken outwards. Weird and scary!! And there were always thousands of dead flies there to clean up. Ice cold, scary place


        OK, off topic -- back to scripts ... "If you DON'T die...." is an excellent focal point
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        • Profile picture of the author aduttonater
          Hi ___Sir/Mam_____ my name is ___________ with
          aduttonater solutions. <-------not real

          Perhaps you can help me! I'm looking for the person
          who would be in charge of making they buying decision
          for your advertisement and marketing, would that be you?

          "Find out who has authority, then make your presentation"

          Asking questions is the best way to get to the top of a sale.

          Asking them if they could improve their business, would it be worth a few minuets of their time.

          Or simply mentioning to them, that you'd like to take some time another time to see if your service, is a great match for what they are currently offering.
          Set the appointment, and move on from there.
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          • Profile picture of the author Amir Luis
            Originally Posted by aduttonater View Post

            ....Perhaps you can help me! I'm looking for the person who would be in charge of making they buying decision
            for your advertisement and marketing, would that be you?
            I both agree and disagree with this....

            The reason I disagree is because I prefer to have the owner, purchasing agent, marketing directors name before I even pick up the phone. Just skips this step all together....


            You can go to your perspective secretary of states office website and search the business filings name. The owners name is on that filing.

            Also... and/or.... you can go to Manta.com and get a free account. Search the business name and city. Then you have the owners name there too. Most of the time anyway....


            The Reason I Agree...

            It is psychologically proven that people like to help other people...

            Makes them feel good about themeselves...

            So sometimes you will get past the gatekeeper with that trick.... sometimes you won't. Why? Because they get calls all day long from people trying to sell them stuff. They are trained and conditioned to insulate the powers that be from people who call with random offers.

            So if you call and ask for someone by name... You can blow right past them.
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    • Profile picture of the author Lazy
      Originally Posted by dbarnum View Post

      Hi,


      Here's a short and sweet one that has worked pretty well, that you may be able to adapt :


      Hello, can I speak to


      ..the part about "if you DON'T die..." really is a conversation-starter
      Ha! "if you don't die"

      Does mutual of omaha know something about immortality that the rest of us do not?
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  • Maybe more so offline consulting related.
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    • Profile picture of the author Lazy
      Originally Posted by www_retireonme_com View Post

      Maybe more so offline consulting related.
      I don't do any telemarking , but here goes:

      "Hi my name is _____ and i'm the director of marketing over at _____. I was doing some research for another client of mine, and I came across your business. I'd like to take a minute and talk to you about your web marketing strategy"

      "Did you know that (your type of business)(your city) gets searched for in google xxxxx times a month?" You can guess what these people are looking for, YOU! But you might as well be invisible, because your business isn't showing up"

      "Studies show that almost no one will click past the first page of google. You're on page 7. They are NEVER going to find you."

      "I'd like to schedule a free consultation at your convenience to talk about this in detail, and come up with some effective strategies. When is a good time for me to come in?"

      Customize that as you see fit. Main point is don't ask yes/no questions if you can help it. don't let them say no.

      Cheers
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      • Profile picture of the author suemax
        Hey - Cool - I want to try some calls and that script looks and reads really well!! Thank you for sharing it.
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  • Profile picture of the author Amir Luis
    Hi ________ , My name is Louie with _____ , Just real quick, I was wondering if you guys had an online presence or maybe thought of doing one if the price was right?

    An oldie but goody.....
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  • Profile picture of the author Amir Luis
    Not bad Laze.....

    You have just proven that sales is sales....

    Doesn't matter if it's over the phone or eye ball to eye ball.... The principle is the same.
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    • Profile picture of the author Lazy
      Originally Posted by Amir Luis View Post

      Not bad Laze.....

      You have just proven that sales is sales....

      Doesn't matter if it's over the phone or eye ball to eye ball.... The principle is the same.
      Haha yeah, after typing that out, I almost want to try a cold call.
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  • Profile picture of the author LasseKohau
    Point is, when doing and following scripts for cold calling;

    1) Never set the prospects in a situation, where they can say NO.

    Do not say, have you ever thougt of building a new website ?

    Say instead; Building a new website will do your more business, could you please tell me, how do your use your current website !!!


    2) Put up open questions, that has to be answered with a longer answer, which is related to their business and has an element of emotions behind.

    FX. What do you think is the most important succesfactor, for running and staying in business for the next two years ?

    3) Force the prospective client to answer between two lines, that you have already picked, fx do not say, WHEN WE MEET,

    Take control of the conversation and say instead, I can meet you or teleconference you at wed. of friday - which day is best for you ?

    I can do it between 10 and 12 am, which time will suit you best ?


    This way, you wont get no´s, you show interest in the businessowner, you force the client into your chioces and you are in control of the conversation.


    This is technique, and takes a lot of practice to master.

    Good luck, LASSE
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  • Profile picture of the author John Durham
    At Lassekou,

    I have to say on this line... "have you ever thougt of building a new website" ?

    We had two success reports just today alone at TMF with people using it.

    But I have to say, on this line:

    "how do your use your current website" !!!

    I like this line even better!

    Or maybe "What have you been experiencing with your current website..."?

    Good stuff.
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  • Good comments guys. Keep them coming. I am taking more notes and trying to put together 3 different scripts and then see which ones work the best.
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    • Profile picture of the author Amir Luis
      Originally Posted by www_retireonme_com View Post

      Good comments guys. Keep them coming. I am taking more notes and trying to put together 3 different scripts and then see which ones work the best.
      You might read THIS THREAD

      There is a killer script in there that you can manipulate to be your own....

      or.... sign up for free over at thetelemarketingforum.com
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    • Profile picture of the author scotth
      I have been using this with success...

      Hi ____ my name is Scott I just open my business here in San Francisco and I am calling local business owners and introducing myself...I have a Web design business...and I am offering 50% off my services so that I can build up my portfolio...I notice you dont have a website....

      Biz Owner: right I dont...

      I am offering a 5 page custom site for $599 normally its $1,199...

      Biz Owner: Really I might be interested..but I am busy at the moment..

      The number I am calling you on is your office phone right?

      Biz Owner: Yes

      Let me give you a call tomorrow whats a good time?

      Biz Owner: 2pm

      Actually I will be in the area tomorrow I can come visit you..I will be in your area between 1pm and 3pm which works best for you?

      Biz Owner: 2pm will work

      Great I will see you tomorrow at 2pm...

      Hope this helps,

      ScottH
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  • Profile picture of the author SingerRinging
    The Dani Johnson, Call to Freedom website has all sorts of scripts for cold calling. But basically, you want to leave the caller with something to solve a problem for them. So just introduce yourself, briefly tell them how you can help or improve their lives, confirm their email or mailing address, and ask them if you can follow up. Then send them what you like and make sure to call back after a couple of days.
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  • Profile picture of the author Blindbiz
    I too hate cold calling ...so I dont! I set up a facebook "Closed Group" for a niche market, after 45 days over 400 people in this niche have started using the group. Next week I'm doing a live show through live straem on the groups wall, its been working very well to uncover people who need my services. Its a lot of work but it has resulted in over $12K in sales. The next step is build the largest data base for this niche and start emailing them. I simply gave them a place to meet one another.
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    • Profile picture of the author John Durham
      Originally Posted by Blindbiz View Post

      I too hate cold calling ...so I dont! I set up a facebook "Closed Group" for a niche market, after 45 days over 400 people in this niche have started using the group. Next week I'm doing a live show through live straem on the groups wall, its been working very well to uncover people who need my services. Its a lot of work but it has resulted in over $12K in sales. The next step is build the largest data base for this niche and start emailing them. I simply gave them a place to meet one another.
      Wow! Nice job!
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    • Profile picture of the author Amir Luis
      Originally Posted by Blindbiz View Post

      I too hate cold calling ...so I dont! I set up a facebook "Closed Group" for a niche market, after 45 days over 400 people in this niche have started using the group. Next week I'm doing a live show through live straem on the groups wall, its been working very well to uncover people who need my services. Its a lot of work but it has resulted in over $12K in sales. The next step is build the largest data base for this niche and start emailing them. I simply gave them a place to meet one another.
      That sounds cool... way to think outside the box.

      I have been playing with Facebook marketing too. I just don't have enough solid success with it to talk about.

      I absolutely believe in Multiple Concurrent Marketing Streams. Cold Calling is not what a LOT of people like to do... but it works when the chips are down....

      Would like to know more....

      You can shoot me a PM if you want....
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    • Profile picture of the author Jay Rhome
      Originally Posted by Blindbiz View Post

      I too hate cold calling ...so I dont! I set up a facebook "Closed Group" for a niche market, after 45 days over 400 people in this niche have started using the group. Next week I'm doing a live show through live straem on the groups wall, its been working very well to uncover people who need my services. Its a lot of work but it has resulted in over $12K in sales. The next step is build the largest data base for this niche and start emailing them. I simply gave them a place to meet one another.
      Wow, good job!

      You got amazing results from this, though I don't see how to set this up. What was the official purpose of the "Closed Group" that got the people to sign?
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  • Profile picture of the author yoyo
    nice scripts
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  • Profile picture of the author Jay Rhome
    As for cold calling, I did a bunch last week, and got all my results when I called businesses from my OWN TOWN, and introduced myself as one of the bizz in the area, wanting to talk to fellow owners. Great ice breaker. All out of town calls didn't get me results, but hey, it's a numbers game. I don't expect much so I'm relaxed and hard to disappoint. 2-3 meetings out of 250 calls is what I shoot for.

    It's always super hard BEFORE you start, then goes fairly easy. Overall, people are friendly. I don't have endurance for more than 2 hours though. I don't get how telemarketers can do 7-8 hour days.
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  • Profile picture of the author cadoutsource
    Even Though I don't do cold calling anymore The scripts I got from GOGETTER on this forum were very helpful and worked. I am not an affiliate of his but I can honestly say that his stuff works, Like how to get past the gatekeeper. Just do a search for him on this forum. I promise he has good info.
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